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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

ActiveCampaign logo
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86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Flodesk logo
Email Marketing Software

4.2 52 user ratings

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Sponsored

89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Hubspot Marketing Hub logo

Hubspot Marketing Hub

Marketing Automation Software

4.7 3,360 user ratings

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Sponsored

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Omnisend logo

Omnisend

Marketing Automation Software

4.7 1,410 user ratings

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Overview

Description ActiveCampaign is designed by combining the all-around abilities of marketing automation, email marketing and Customer Relationship Management automation. It is suitable for any business size. With the phenomenal drag-and-drop interface, you can send beautiful newsletters, build and design email campaigns to engage their audience, thereby converting more contacts into customers. It also lets you connect and collaborate with the users through their forums as well as other social media platforms. ActiveCampaign pricing plans are affordable and they also offer discounts to the non-profit organizations. Read more Flodesk is a smart tool that beginners, as well as experts, can use to create attractive email campaigns that help them grow their brand and business. The tool comes with some great templates that users could refer to and design emails that people would love to see in their inbox. These templates come in many different styles and designs that users could choose to match with their brand image or tonality. With just a few clicks, users can easily select a template that looks good and edit according to the campaign specifics. Right from fonts to layouts, everything can be managed using the platform. The design tool has various impressive form designs that work to convert leads. All the forms are designed to match different types of businesses. The tool has undecorated and timely dashboards that will make the users feel like an email marketing expert right from the start. It provides a platform to build workflows in seconds with marketing automation that will help users earn even while they are asleep. Read more Hubspot Marketing Hub is a multi-functional marketing solution that provides a vast range of smart tools and features to its users to enhance their growth chart. It provides tools to publish blog posts, manage CRM or Salesforce, connect with the audience, create and organize teams, and enhance the visibility of your brand on the web for a better success rate. It is an all-in-one marketing software that assists you in establishing your brand as an authority by enabling you to publish blog posts easily and effectively. It aims at improving your brand visibility so that you can be found online easily and therefore, drive more traffic. You can automatically organize and record your customer interactions and connect with Salesforce or HubSpot CRM. Users can create teams of hierarchical orders in order to align the usage of HubSpot account with the team’s structure. It additionally enables lead scoring, ROI tracking, channel management, and campaign segmentation. Read more Omnisend is an eCommerce marketing automation tool that helps users to improve sales by combining several channels into the marketing strategy. It allows the user to integrate various channels within the same automation workflow. Boost email marketing campaigns with the help of email blasts, newsletters, and easy drag-and-drop builders. Omnisend helps to build an advanced automation workflow that assists users in meeting their individual needs based on visitor activities. It enables users to build smart segmentation from different lists that allow the user to send accurate messages to the right person only. With Omnisend, they can add any data which is more relevant to your customer’s profile and reach your target audiences through loyalty program status or anything else that is tailored for the customers. Segmentation can lead to much better sales. It provides powerful forms to capture each and every visitor and make sure they won’t leave without taking action. It presents them with a forever-visible widget at the bottom of the screen that gives an option to the customers to click on the link while browsing. Read more
Pricing Options
  • Free Trial Available
  • Starts at $29.0. Offers Custom plan.
  • Free Trial Available
  • Starts at $35.0.
  • Free Trial Available
  • Starts at $18.0. Offers Free-forever plan.
  • Free Trial Not Available
  • Starts at $16.0. Offers Free-forever plan.
SW Score & Breakdown

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    99%
  • Momentum
    72%
  • Popularity
    95%

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    82%
  • Reviews
    66%
  • Momentum
    69%
  • Popularity
    84%

89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    98%
  • Reviews
    81%
  • Momentum
    67%
  • Popularity
    69%

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    98%
  • Reviews
    86%
  • Momentum
    63%
  • Popularity
    87%
SaaSworthy Awards # 1 Most Worthy # 1 Fastest Growing # 14 Fastest Growing # 13 Most Popular # 18 Fastest Growing # 3 Fastest Growing # 5 Most Popular

Technical Details

Organization Types Supported
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
Platforms Supported
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
Modes of Support
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
  • 24/7 (Live rep)
  • Business Hours
  • Online
API Support
  • Available
  • NA
  • Available
  • Available

Reviews & Ratings

User Rating
4.5/5 6,019 user ratings
4.2/5 52 user ratings
4.7/5 3,360 user ratings
4.7/5 1,410 user ratings
Rating Distribution
  • Excellent

    59%
  • Very Good

    34.6%
  • Average

    4.2%
  • Poor

    1%
  • Terrible

    1.2%
  • Excellent

    65.4%
  • Very Good

    17.3%
  • Average

    3.8%
  • Poor

    0%
  • Terrible

    13.5%
  • Excellent

    72.5%
  • Very Good

    24%
  • Average

    2.3%
  • Poor

    0.4%
  • Terrible

    0.8%
  • Excellent

    73.8%
  • Very Good

    22.8%
  • Average

    1.3%
  • Poor

    1%
  • Terrible

    1%
User Sentiments

    Robust Automation Features, Excellent Customer Support, Extensive Integrations, User-Friendly Interface

    Sluggish Website Performance, Email Deliverability Issues, Complicated CRM Functionality, Limited Email Template Customization

    Not Available

    Ease of Use, Workflow Automation, Extensive Integrations, Comprehensive Reporting

    High Pricing, Limited Social Media Functionality, Limited Landing Page Customization, Steep Learning Curve

    Ease of Use, Excellent Customer Support, Effective Email Automations, Seamless Shopify Integration

    Limited Design Customization, Confusing Segmentation Features, Limited Third-Party Integrations, Inaccurate Sales Reporting

Review Summary

Many users find ActiveCampaign easy to use and navigate, with a user-friendly interface and comprehensive features. Its automation capabilities, such as email marketing, landing page creation, and contact management, receive praise for streamlining workflows and improving efficiency. However, some reviewers express concerns about occasional technical glitches, limited customization options, and the need for comprehensive training to fully utilize the platform's potential.

Not Available

Users widely commend HubSpot Marketing for its user-friendly interface, comprehensive features, and effective lead generation capabilities. Many reviewers highlight the ease of use, even for those new to marketing automation. They also appreciate the wide range of features, including email marketing, social media management, and analytics, which allow them to manage all their marketing activities in one place. Furthermore, users emphasize the effectiveness of the platform in generating leads and increasing conversions, which has significantly contributed to their business growth.

Overall, users praise Omnisend's user-friendly interface, effective email marketing automation, and comprehensive reporting capabilities. They appreciate its drag-and-drop email editor, customizable templates, and segmentation options. The platform's ability to integrate with various e-commerce platforms and its strong customer support are also highlighted as strengths. However, some users mention occasional technical glitches and a need for more advanced features.

Pros & Cons
  • User-friendly interface and comprehensive features
  • Streamlined workflows and improved efficiency with automation capabilities
  • Affordable pricing plans with discounts for non-profit organizations
  • Occasional technical glitches
  • Limited customization options
  • Need for comprehensive training to fully utilize the platform's potential
  • Beginner-friendly with attractive email templates
  • Easy customization with user-friendly design tools
  • Impressive form designs for lead conversion
  • Limited integration options compared to competitors
  • Lack of advanced automation features
  • May not be suitable for large-scale email campaigns
Not Available
Not Available
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Pricing

Pricing Options
  • Free Trial Available
  • Starts at $29.0. Offers Custom plan.
  • Free Trial Available
  • Starts at $35.0.
  • Free Trial Available
  • Starts at $18.0. Offers Free-forever plan.
  • Free Trial Not Available
  • Starts at $16.0. Offers Free-forever plan.
Pricing Plans
Monthly Plans Annual Plans

Lite $29.00 $29.00 per user / month

Plus $49.00 $49.00 per month

Professional $149.00 $149.00 per month

Enterprise Custom

Email $35.00 $38.00 per month

Checkout $35.00 $38.00 per month

Everything $59.00 $64.00 per month

Free Free

Starter $18.00 $20.00 per month

Professional $800.00 $890.00 per month

Enterprise $3,600.00 $3,600.00 per month

Starter CRM Suite $30.00 $50.00 per month

Free Free

Standard $16.00 $16.00 per month

Pro $59.00 $59.00 per month

 
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Screenshots & Videos

Screenshots All essential actions
+ 6 More
Auto emails to expiring users Marketing Hub Starter
+ 5 More
Not Available
Videos Video Thumbnail
+ 1 More
Not Available Video Thumbnail
+ 1 More
Video Thumbnail
+ 1 More

Vendor information

Company Details Located in: Chicago, Illinois Founded in: 2003 Located in: United States Located in: Cambridge, Massachusetts Founded in: 2006 Located in: London, United Kingdom Founded in: 2014
Contact Details

+1 800-357-0402

https://www.activecampaign.com/

Not available

https://flodesk.com/

+1 888-482-7768

https://www.hubspot.com/products/marketing

Not available

https://www.omnisend.com/

Social Media Handles

Not available

FAQs

What are the key features of ActiveCampaign?

ActiveCampaign is an all-in-one marketing platform that combines marketing automation, email marketing, and CRM automation. It offers features such as email marketing, landing page creation, contact management, and marketing automation.

What are the key features of Flodesk?

Flodesk is an email marketing tool that helps users create attractive email campaigns. It offers features such as email templates, form designs, and marketing automation.

What are the alternatives to ActiveCampaign?

Some of the alternatives to ActiveCampaign include ConvertKit, Klaviyo, MailChimp, Hubspot Marketing Hub, and MailerLite.

What are the alternatives to Flodesk?

Some of the alternatives to Flodesk include Constant Contact, MailChimp, ConvertKit, MailerLite, and AWeber.

Which product is better for beginners?

Flodesk is a user-friendly tool that is suitable for beginners. It offers pre-designed templates and a simple drag-and-drop interface.

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