Home/ Email Marketing Software/ Salesforce Email Studio/ Reviews
Updated on: May 16, 2025
82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
Your go-to email marketing software
46.8%
41.3%
7.5%
2%
2.5%
Email Marketing Automation, Personalized Email Campaigns, Extensive Integrations, Comprehensive Reporting and Analytics
Occasional Software Glitches, Steep Learning Curve, Slow Customer Support, Outdated User Interface
Overall, reviewers agree that the software is user-friendly and straightforward, with an intuitive interface. They also appreciate the wide range of features, including email templates, drag-and-drop editor, A/B testing, and analytics. Additionally, many users find the software to be reliable and effective in helping them create and send effective email campaigns. However, some reviewers have expressed concerns about the cost of the software and the lack of integration with certain third-party applications.
AI-Generated from the text of User Reviews
Salesforce marketing cloud is praised for its robust marketing automation capabilities allowing businesses to create personalised targeted across web channels and provides the driven insights for optimising campaigns.
It has ease of use .it has ease of implementation and provides customer support , having multiple features,ease of integration.
The pricing structure can be a concern for smaller businesses.
It's important to carefully assess the specific needs and resources to your organisation before committing to salesforce marketing cloud, also a bit costlier than other marketing cloud.
It has various benefits like by enabling them to create targeted and personalised content for businesses.
Salesforce marketing cloud contributes benefits and improves customer engagement and satisfaction.
Salesforce Marketing Cloud engagement provides business to business and business to customer type services provides multiple features to make dynamic content to engage customers with business provides business to nurture there events regarding lead behaviour, easy to use, provides customer support, easy to integrate with different platforms.
Salesforce Marketing Cloud is mainly have some type issues like costly little bit time consuming.
Salesforce Marketing Cloud making digital marketing easy now days provides beat campaign to businesses to grow their business and connects with leads on the day to day basis earlier business face difficulties to reach related leads but after Salesforce marketing cloud it becomes easy to connect with customers
Salesforce Marketing Cloud Engagement is impressive because of its extensive toolkit, which is made to help you understand and interact with customers. Its extensive analytics provide priceless information that enable tailored, targeted marketing that result in significant interactions.
The platform's complexity is one factor that is frequently taken into account. Because of its vast capabilities, novice users may have a steep learning curve that takes time and resources to fully grasp.
Salesforce Marketing Cloud Engagement addresses several critical challenges in marketing:
It consolidates customer data from disparate sources into a centralized platform.
By leveraging robust analytics and segmentation tools, it enables personalized marketing strategies.
It facilitates omnichannel communication, ensuring a consistent brand message across various touchpoints.
The platform's analytics and reporting capabilities provide detailed insights into campaign performance, customer behavior, and ROI.
Salesforce marketing cloud helps to create and manage marketing campaign across various channels and the ebst thing is that it allows personalisation which allows marketers like us to create content and message based on geographical location, customer behaviour.
I haven't found anything till now that I might dislike but the pricing is bit on higher side. It is quite expensive that's the only thing that I dislike about Salesforce markting cloud.
The issue that I face is personalisation,one single message can't fit for auidence of all types but Salesforce Marketing Cloud helps to create personalised messages based on the customers data. One can easily create the tailored content and message which intrurn leads to more meaningful interactions and improved customer engagement. I have seen personal increase in the customers engagaemnet once I started using Salesforce marketing cloud engagement.
Being a marketer by profession the thing that I like the most about Salesforce Marketing Cloud Engagement is that it lets you to engage with the audiences over multiple channels either it's over mail, social media or web. Moreover it helps to plan the campaign based on demographies and customer behaviour.
There are no such consin the software though the cost is bit on the higher side as it is a premium solution. The cost of licensing is also on bit higher side rest evrything is perfect.
Managing marketing across various channel is a bit complex and challenging but with Salesforce Marketing Cloud provides a common centralized platform for coordinating multi channel marketing campaigns. This helps in simplifying the process which ensures consistent and targeted engagement across different channels.
It is the best I have seen so far to manage leads and data by CRM and to manage campaigns for company this help me to justify the right direction for work.
I think the Look and various and animation should me be improved more and some time it is slow in loading
It help to manage various run several kind of campaigns and manage several tasks which really helped me to coup with the current with the market.
most helpful about salesforce.marketing cloud management is that it helps to business about the tools and it's very user friendly. you can use the tools all you want
I cant think of any disappoinments with sales marketing cloud engagement. since then we are using the tool and I am still thankful that our company has thia kind of tool
it helps me to check our clients records, and helps the account to be more organize with all the record which are very important for the company. especially we are handling different accounts
We like that Parodot never sleeps and is able to continue marketing and engaging with clients even when the office is closed or the team is on vacation.
It takes a bit to get everything setup but once it is setup it is very easy to use.
It sends emails to clients even when the team is not or will not send them.
Salesforce Marketing Cloud includes advanced AI tools and capabilities for discovering and understanding consumers on a personal level, as well as marketing to them via diffrent channnels such as email, SMS, Push Notifications, social media. Integration with other systems and the ability for initiating messages in real time or batch send based on business requirements.
Customizations have a learning curve, but once your organisation is set up, it makes everyone more efficient. It is quite expensive in comparison to others on the market.
Salesforce Marketing Cloud platform and other great AI and employing them convert into ROI. By using activities such as send time optimisation and decision split and engagement split(open, click), einstein and awareness throughout 1:1 client journey, delivering superior insights so you can support the customers in the best method possible. Channels such as Email, SMS/MMS, Push Notification.
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With the help of Salesforce marketing cloud, we can manage campaigns, digital marketing, email marketing, jourey builder, etc.
It's a very good marketing platform for companies with lots of modern features that are useful in various aspects of marketing.
It is also easy to use and implement
Currently there are no dislikes for Salesforce marketing cloud.
It's helpful to solve the marketing purpose . Campaign management and email marketing is also VARy useful . A/B testing is another and easy way for testing .