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Pricelabs makes pricing your Short Term Rental (STR) easy by allowing you to set a baseline price and dynamically adjusting pricing based on demand. Pricelabs can even help you find your baseline price based on market data and what your neighbors are getting for their rentals; all you do is click pricelabs "Help me choose a base price" button, so it couldn't be simpler.
You can also get a market report in pricelabs market dashboard to see what add-ons and amenities your neighbors have. If you really want to get into the weeds after your first week of pricelabs you can narrow your market neighbors down by Beds and radius to get a tighter analysis.
Nothing really, some integration fell off with my PMS so VrBO would not sync so pricelabs has an option to make a new listing cloned / child of your main listing to send to other platforms. The help documentation made this pretty simple and it only costs an additional nominal (tiny) fee ($1 as of today) which allowed me to keep all my pricing rules and still sync with VrBO. I could of course change my pricing strategy to be more aggressive or pad my rates on a different Online Travel Agency (OTA) platform.
Pricelabs helps you get the most out of your listing by adjusting pricing up or down based on market demand like airlines do with their ticket pricing. You still have to help drive the software, but it isn't that hard to steer the pricing with the results you see. For example, if you are not getting tons of bookings, you know you need to adjust your rates down. Pricelabs does not know how nice (or bad) your property is, so you have to read the feedback you get (bookings).