ObservePoint

ObservePoint is a data analyst application platform that tends to deliver its users with accurate analysis of data. The application looks after the need for establishing an automated process, for ease in marketing that requires the use of data-driven decisions. ObservePoint ensures an effective return on the investment, the users can easily manage their marketing and analytics tags and as the platform assures a validate release cycle. With its test and monitor tagging tools, one can easily rely on automatic tagging feature and rest easy, as ObservePoint notifies the user of any error in real-time. With its Appassurance feature, users can easily test the network requests from any given mobile application. This feature enables them to verify the presence and overall performance of analytics. Moreover, due to its user-friendly interface, it is a matter of time to set certain tracking parameters and building campaign URLs and easily keep a tab of all the progress going on in a set campaign, all in one centralized interface.