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79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

SmartyAds White Label DSP logo
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82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

AdTheorent logo
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Overview

Description SmartyAds White Label DSP is a customizable media buying platform that serves brands, agencies, ad networks, and resellers. It allows users to build their product without having them invest in RTB infrastructure while helping them to get access to the latest technology and generate revenue. This multi-channel ad-buying platform provides the technology to create businesses and offers a clean, safe, and engaging user experience every time. It processes bid requests via OpenRTB protocol and ensures as tags in bid responses successfully. The platform lays down scores of benefits such as it offers a global reach, pays attention to different advertising formats such as mobile, display, native, video, et cetera. It focuses on smart optimization algorithms and follows precise targeting to deliver the messages to the right audience at that too at the right time. Besides, SmartyAds White Label DSP provides quality checks to ensure flawless ad delivery and offers real-time analytics on the dashboard. Additionally, the application includes special features too, such as it performs efficient campaign management, it pays attention to advanced targeting options (like frequency capping, URL targeting, contextual targeting, retargeting, etc.) and provides real-time reporting. It is coupled with suitable modules and extensions, which make it convenient in use on all fronts. Read more AdThorent is a process automation platform that helps you deliver full-funnel marketing in order to boost awareness and lower-funnel conversions for your online business. It enables you to use the power of real-world and digital relationships with the cross-environment map to create machine learning solutions for your company. With AdThorent, you can deliver real-world campaign results with machine learning solutions tailored to your industry. It specializes in identifying and reaching in-market car consumers using advanced technologies, resulting in real-world results for automobile brands at scale. AdTheorent's technology and machine learning-based targeting provide you privacy without compromising speed. The platform helps restaurants achieve full-funnel results for increasing foot traffic, enabling online ordering and app downloads. AdTheorentRx focuses on providing healthcare companies with privacy-conscious and brand-safe machine learning solutions that drive brand-specific business results at scale. You can identify potential customers without having to depend on sensitive personal data. You can extend your search beyond endemic health characteristics to find new customers on a large scale. Additionally, the platform doesn’t use cookies or one-to-one advertising for enhanced security. Read more
Pricing Options
  • Free Trial Not Available
  • SmartyAds White Label DSP Offers Custom plan.
  • Free Trial Not Available
  • AdTheorent Offers Custom plan.
SW Score & Breakdown

79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    83%
  • Reviews
    69%
  • Momentum
    61%
  • Popularity
    63%

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    75%
  • Reviews
    60%
  • Momentum
    73%
  • Popularity
    86%

Features

Total Features
8 Features
5 Features
Common Features for All
    Audience Targeting Allows you to serve different versions of a page to a different set of audience
    Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc
    Budget Management Analyzing financial information to ensure all operations are within budget
    Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc.
    Demographic Targeting Targeting based on age, gender, marital status, income, education
    Geo Targeting Targeting based on location, city, timezone, and country
    Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions
    Retargeting Ability to retarget previous impressions to your site across the web
  • + 3 More - Show Less
    • Audience Targeting Allows you to serve different versions of a page to a different set of audience
      Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc
      Budget Management Analyzing financial information to ensure all operations are within budget
      Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc.
      Demographic Targeting Targeting based on age, gender, marital status, income, education
      Geo Targeting Targeting based on location, city, timezone, and country
      Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions
      Retargeting Ability to retarget previous impressions to your site across the web
  • + 2 More - Show Less
  • Unique Features
      AI Optimization Uses AI and machine learning to maximize a campaign's performance
      Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels.
      AI Optimization Uses AI and machine learning to maximize a campaign's performance
      Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels.

    Technical Details

    Organization Types Supported
    • Large Enterprises
    • Medium Business
    • Small Business
    • Large Enterprises
    • Medium Business
    • Small Business
    Platforms Supported
    • SaaS/Web/Cloud
    • SaaS/Web/Cloud
    Modes of Support
    • Business Hours
    • Online
    • Business Hours
    • Online
    API Support
    • NA
    • Available

    Reviews & Ratings

    User Rating
    4.5/5 2 user ratings
    Not Available
    Rating Distribution
    • Excellent

      50%
    • Very Good

      50%
    • Average

      0%
    • Poor

      0%
    • Terrible

      0%
    Not Available
      Read All User Reviews Read All User Reviews

    AI-Generated from the text of User Reviews

    Pricing

    Pricing Options
    • Free Trial Not Available
    • SmartyAds White Label DSP Offers Custom plan.
    • Free Trial Not Available
    • AdTheorent Offers Custom plan.
    Pricing Plans
    Monthly Plans Annual Plans

    SmartyAds White Label DSP Custom

    AdTheorent Custom

     
    View Detailed Pricing
    View Detailed Pricing

    Screenshots & Videos

    Screenshots Choose type ‘push’ and click [Next]
    + 2 More
    Not Available

    Vendor information

    Company Details Located in: New York, New York Located in: New York, New York
    Contact Details

    +1 516 243 1241

    https://smartyads.com/white-label-dsp

    Not available

    https://adtheorent.com/

    Social Media Handles

    Not available

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