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The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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88%
The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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98%
The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
Remove
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88%
The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More
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Summary |
Segment is a customer data analytics and management solution that helps you understands customer data from multiple sources. The application integrates with hundreds of other apps and collects data from these applications to a single platform. It also retrieves data from your websites and devices, such as mobile phones, tablets, browsers, smart watches, iBeacons, and televisions. Segment is designed explicitly for B2B service providers who need a powerful and easy-to-use analytics tool to understand better and manage their data. Segment makes it easy to capture data from each touchpoint and send it to each tool without having to learn, test, or implement a new API each time. This solution helps your organization easily integrate and manage scanning tools without having to open, close, or exit the system. As data analytics becomes a simpler process, Segment reduces the need for marketers to trust high-tech specialists to help them because they can now administer analytics tools. ..show more |
ActionIQ enables users to align their process, people, and technology which allows them to deliver exceptional customer experience across every touchpoint. The tool is designed with a data-driven technology that changes the way companies think about the digital transformation, customer journey, customer engagement, and the value of customer data as a core corporate asset. Using the in-built ActionIQ Customer Data Platform (CDP), large organizations can solve chronic customer data fragmentation and thus gain customer intelligence which is needed to co-ordinate experiences across all their brand touchpoints. They help users build an omnichannel smart hub stack that unifies data and empowers teams with the real-time insights they require. The platform lets users gain a deep understanding of their customers which enables them to deliver trust-building and profitable customer experiences at scale. Using ActionIQ, users can drive incremental revenue, hard cost-savings, and achieve new business models while attracting, retaining, and converting more customers. ..show more |
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360-degree Customer view Aggregates entire customer data attributes from various touchpoints into a single dashboard. |
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Audience Builder Allows to segment the customers/subscribers using attributes and personas. |
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Behavior Tracking A tracking tool that facilitates fostering positive customer reaction |
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Data Cleansing Helps in verifying/correcting/modifying inaccurate or coarse data from database |
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Data Enrichment A value-addition process of improving lead quality with new attributes. |
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Data Orchestration Automated process to integrate and sync data across multiple marketing channels |
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Data Source Import customer data from several sales and marketing channels |
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Email Marketing Helps to do email marketing and customizes emails to make a good impression to audiences |
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GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union |
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Hyper Targeting Delivering Ad content to extremely relevant interest group segments. |
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Identity Graph Create a correlation between individuals with identical match groups. |
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Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email |
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Multi-step Marketing Create a campaign flow or storyboard by adding numerous campaign elements. |
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