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| Description | Optilyz is a tool for direct marketing and covers all relevant processes on a single and centralized platform. The book features enable users to upload their customer addresses and designs on the platform to create a new direct mail campaign. It also provides tools for simple and quick booking of direct mail campaigns and comprehensive quality control of suppliers, and competitive frame contracts. There is a broad selection of standard print formats and materials available. Advanced features such as data mapping and address review are accessible. Optilyz can also be integrated into other CRM software or marketing cloud to automate recurring direct mail using advanced customer segmentation. Recurring campaigns such as welcome letters, birthday mailings, and reactivation campaigns can be set up and send-out triggers based on timing and minimum volumes can be defined. A/B testing of all campaign aspects, such as formats, slogans, designs, and incentives is possible and tools for analysis are available. Read more | Ongage is a comprehensive email marketing platform facilitating data-driven growth. Modern email marketers can depend on the particular to configure top-notch campaigns and get an all-rounder view of their audience. An intuitive dashboard offered by Ongage helps developers in running high volume campaigns with advanced capabilities. This way admins can gain actionable insights into customers behaviour, send data-optimised emails and segment out individual messages accordingly. An advanced email marketing stack made available by Ongage facilitates seamless integration with pre-existing CDP, CRM and data warehouse portals, making a real-time impact. Users can also connect with any MTA or SMTP relay of their choice or utilise the inbuilt Ongage SMTP to send individual emails accordingly. Integrated benefits provided by the platform goes as, campaign based analysis and reports, upgraded email marketing capabilities and limitless sending volumes. Security is taken care of very seriously by Ongage, offering full compatibility with GDPR and CCPA guidelines. Read more |
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87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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Excellent Customer Support, Advanced Segmentation Options, Multiple ESP Integration, User Friendly Interface Outdated User Interface, Limited Marketing Automation Features, Complex ESP Integration Setup, Occasional Software Glitches |
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Based on user reviews, Ongage is generally praised for its user-friendly interface, comprehensive features, and strong customer support. Users appreciate its intuitive design, which simplifies complex marketing tasks and enables efficient campaign management. The platform's robust reporting and analytics capabilities are also highlighted as strengths, providing valuable insights into campaign performance and customer engagement. However, some users have expressed concerns regarding the occasional occurrence of technical glitches and limited customization options, suggesting areas for improvement in the platform's stability and flexibility. Overall, Ongage is well-received for its user-centric design, powerful features, and reliable support, while addressing technical stability and customization aspects would further enhance the user experience. |
| Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
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Optilyz Custom |
Starter $399.00 $399.00 per month Basic $949.00 $949.00 per month Premium $1,499.00 $1,499.00 per month Ultimate Custom |
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| Company Details | Located in: Berlin, Germany | Located in: Tel Aviv, Israel Founded in: 2011 |
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+49 30 398 200 250 https://www.optilyz.com/ |
Not available https://www.ongage.com/ |
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