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80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Odoo Marketing Automation logo
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77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Ackwire logo
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91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Omnisend logo

Omnisend

Marketing Automation Software

4.7 1,410 user ratings

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Sponsored

89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Hubspot Marketing Hub logo

Hubspot Marketing Hub

Marketing Automation Software

4.7 3,360 user ratings

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Overview

Description Odoo Marketing Automation is a Marketing Automation Software that helps to Segment the prospects' database to deliver the right message to the right prospect at the right time. Set up advanced marketing workflows that are centered around your prospects and nurture them efficiently through your sales funnel, 24/7. Read more Manage leads, create campaigns, segment users easily and automate marketing processes and get business to a higher level of effectiveness. Extremely powerful automation, own server, and data protection are some of our specialties. Some of features are listed below, but scheduling an online meeting is a better way to know each other. Read more Omnisend is an eCommerce marketing automation tool that helps users to improve sales by combining several channels into the marketing strategy. It allows the user to integrate various channels within the same automation workflow. Boost email marketing campaigns with the help of email blasts, newsletters, and easy drag-and-drop builders. Omnisend helps to build an advanced automation workflow that assists users in meeting their individual needs based on visitor activities. It enables users to build smart segmentation from different lists that allow the user to send accurate messages to the right person only. With Omnisend, they can add any data which is more relevant to your customer’s profile and reach your target audiences through loyalty program status or anything else that is tailored for the customers. Segmentation can lead to much better sales. It provides powerful forms to capture each and every visitor and make sure they won’t leave without taking action. It presents them with a forever-visible widget at the bottom of the screen that gives an option to the customers to click on the link while browsing. Read more Hubspot Marketing Hub is a multi-functional marketing solution that provides a vast range of smart tools and features to its users to enhance their growth chart. It provides tools to publish blog posts, manage CRM or Salesforce, connect with the audience, create and organize teams, and enhance the visibility of your brand on the web for a better success rate. It is an all-in-one marketing software that assists you in establishing your brand as an authority by enabling you to publish blog posts easily and effectively. It aims at improving your brand visibility so that you can be found online easily and therefore, drive more traffic. You can automatically organize and record your customer interactions and connect with Salesforce or HubSpot CRM. Users can create teams of hierarchical orders in order to align the usage of HubSpot account with the team’s structure. It additionally enables lead scoring, ROI tracking, channel management, and campaign segmentation. Read more
Pricing Options
  • Free Trial Not Available
  • Starts at $12.0.
  • Free Trial Available
  • Starts at $45.0. Offers Custom plan.
  • Free Trial Not Available
  • Starts at $16.0. Offers Free-forever plan.
  • Free Trial Available
  • Starts at $18.0. Offers Free-forever plan.
SW Score & Breakdown

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    89%
  • Reviews
    68%
  • Momentum
    62%
  • Popularity
    64%

77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    90%
  • Reviews
    60%
  • Momentum
    60%
  • Popularity
    61%

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    98%
  • Reviews
    86%
  • Momentum
    63%
  • Popularity
    87%

89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    98%
  • Reviews
    81%
  • Momentum
    67%
  • Popularity
    69%
SaaSworthy Awards
Not Available
Not Available
# 3 Fastest Growing # 5 Most Popular # 13 Most Popular # 18 Fastest Growing

Features

Total Features
7 Features
7 Features
9 Features
9 Features
Common Features for All
    Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
    Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
    Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
    Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals.
    Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
    Lead Management A systemized and organized way of managing all your leads and their conversation.
    Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer.
    Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response.
    Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors.
  • + 4 More - Show Less
    • Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
      Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
      Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
      Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals.
      Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
      Lead Management A systemized and organized way of managing all your leads and their conversation.
      Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer.
      Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response.
      Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors.
  • + 4 More - Show Less
    • Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
      Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
      Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
      Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals.
      Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
      Lead Management A systemized and organized way of managing all your leads and their conversation.
      Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer.
      Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response.
      Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors.
  • + 6 More - Show Less
    • Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
      Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
      Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
      Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals.
      Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
      Lead Management A systemized and organized way of managing all your leads and their conversation.
      Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer.
      Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response.
      Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors.
  • + 6 More - Show Less
  • Technical Details

    Organization Types Supported
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    Platforms Supported
    • SaaS/Web/Cloud
    • SaaS/Web/Cloud
    • SaaS/Web/Cloud
    • SaaS/Web/Cloud
    Modes of Support
    • 24/7 (Live rep)
    • Business Hours
    • Online
    • 24/7 (Live rep)
    • Business Hours
    • Online
    • 24/7 (Live rep)
    • Business Hours
    • Online
    • 24/7 (Live rep)
    • Business Hours
    • Online
    API Support
    • Available
    • NA
    • Available
    • Available

    Reviews & Ratings

    User Rating
    4.7/5 19 user ratings
    Not Available
    4.7/5 1,410 user ratings
    4.7/5 3,360 user ratings
    Rating Distribution
    • Excellent

      73.7%
    • Very Good

      21.1%
    • Average

      5.3%
    • Poor

      0%
    • Terrible

      0%
    Not Available
    • Excellent

      73.8%
    • Very Good

      22.8%
    • Average

      1.3%
    • Poor

      1%
    • Terrible

      1%
    • Excellent

      72.5%
    • Very Good

      24%
    • Average

      2.3%
    • Poor

      0.4%
    • Terrible

      0.8%
    User Sentiments
      Not Available
      Not Available

      Ease of Use, Excellent Customer Support, Effective Email Automations, Seamless Shopify Integration

      Limited Design Customization, Confusing Segmentation Features, Limited Third-Party Integrations, Inaccurate Sales Reporting

      Ease of Use, Workflow Automation, Extensive Integrations, Comprehensive Reporting

      High Pricing, Limited Social Media Functionality, Limited Landing Page Customization, Steep Learning Curve

    Review Summary
    Not Available
    Not Available

    Overall, users praise Omnisend's user-friendly interface, effective email marketing automation, and comprehensive reporting capabilities. They appreciate its drag-and-drop email editor, customizable templates, and segmentation options. The platform's ability to integrate with various e-commerce platforms and its strong customer support are also highlighted as strengths. However, some users mention occasional technical glitches and a need for more advanced features.

    Users widely commend HubSpot Marketing for its user-friendly interface, comprehensive features, and effective lead generation capabilities. Many reviewers highlight the ease of use, even for those new to marketing automation. They also appreciate the wide range of features, including email marketing, social media management, and analytics, which allow them to manage all their marketing activities in one place. Furthermore, users emphasize the effectiveness of the platform in generating leads and increasing conversions, which has significantly contributed to their business growth.

      Read All User Reviews Read All User Reviews Read All User Reviews Read All User Reviews

    AI-Generated from the text of User Reviews

    Pricing

    Pricing Options
    • Free Trial Not Available
    • Starts at $12.0.
    • Free Trial Available
    • Starts at $45.0. Offers Custom plan.
    • Free Trial Not Available
    • Starts at $16.0. Offers Free-forever plan.
    • Free Trial Available
    • Starts at $18.0. Offers Free-forever plan.
    Pricing Plans
    Monthly Plans Annual Plans

    Odoo Marketing Automation $12.00 $12.00 per month

    Starter $45.00 $45.00 per month

    Professional $80.00 $80.00 per month

    Business $350.00 $350.00 per month

    Enterprise Custom

    Free Free

    Standard $16.00 $16.00 per month

    Pro $59.00 $59.00 per month

    Free Free

    Starter $18.00 $20.00 per month

    Professional $800.00 $890.00 per month

    Enterprise $3,600.00 $3,600.00 per month

    Starter CRM Suite $30.00 $50.00 per month

     
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    Screenshots & Videos

    Screenshots Not Available Not Available Not Available Marketing Hub Starter
    + 5 More
    Videos Video Thumbnail
    + 1 More
    Not Available Video Thumbnail
    + 1 More
    Video Thumbnail
    + 1 More

    Vendor information

    Company Details Located in: Auderghem, Belgium Located in: Raniganj, India Located in: London, United Kingdom Founded in: 2014 Located in: Cambridge, Massachusetts Founded in: 2006
    Contact Details

    Not available

    https://www.odoo.com/page/marketing-automation

    +918056299891

    https://www.ackwire.io

    Not available

    https://www.omnisend.com/

    +1 888-482-7768

    https://www.hubspot.com/products/marketing

    Social Media Handles

    Not available

    Not available

    Not available

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