Cocoon Media Management vs MarcomCentral Comparison

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Cocoon Media Management

Digital Asset Management Software

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95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

MarcomCentral

Digital Asset Management Software

4.1 205 user ratings

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Overview

Description	Cocoon is a Digital Asset Management tool that facilitates maximum impact for marketing and communication professionals. By using the software, users can manage all the essential media files at a central location. This helps in quick and easy accessibility to drive the creation of important collaterals. The best part is that all files are stored in the cloud, making it even simpler to access it, anytime and anywhere. Security is given prime importance in Cocoon and all files are stored in secure Dutch servers. For teams that collaborate often, sharing is made extremely simple, no matter how large the file size is. All these features help a business in managing its brand identity in a better way as all the latest resources are updated and synced in real time. It also offers a CDN for large businesses that want to dynamically load their assets throughout their web properties. Read more	Marcom Central is a digital asset management solution that assists businesses in increasing sales by providing them with brand material that can be accessed from anywhere in the globe. It enables the user to manually add tags or search for keywords on each item or to let Artificial Intelligence do it for them. With Marcom Central, you can reduce the number of email attachments you send. You can share various photos and materials with team members on the go directly through your portal. The platform empowers and enables your teams to quickly design and distribute marketing material. Without making a request to marketing, you can simply update text fields to build a bespoke asset using dynamic templates with this platform. Users can build custom reports and analyse trends to improve collateral creation using best-in-class Business Intelligence. You can make a single update to all relevant assets to enforce brand rules by effectively managing disclaimers, trademarks, obsolete pictures, or logos. Users also get MarcomGather which is a tool that helps you find what you're looking for quickly and clearly. Read more
Pricing Options	Free Trial Available Cocoon Media Management Offers Custom plan.	Free Trial Not Available Starts at $1500.0.
SW Score & Breakdown	80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 93% Reviews 60% Momentum 61% Popularity 71%	95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 84% Momentum 67% Popularity 87%
SaaSworthy Awards	Not Available	# 4 Most Popular # 7 Most Searched

Features

Total Features	8 Features	10 Features
Common Features for All	Access Control Defines application access to various users. Includes role-based system that controls options to be displayed to different users based on their role Asset Categorization Helps in dividing and organizing the digital asset collections under defined categories to make them more accessible Asset Library Helps in systematically storing every possible digital media files like documents, audio & video files Asset Sharing Helps in ensuring easy & fast sharing of digital media files across multiple social media platforms as well as with colleagues Customizable Branding This feature enables the customization of brand marketing to meet specific requirements and preferences. Metadata Management Helps in administering and managing the data that describes other data Reporting (Analytics) Provides insightful reports and important business metrics to track and measure the outcomes and progress. Search (Filter) Provides with advance and efficient search/ filter tools to get more refined findings or results Version Control It gives the team the ability to recall specific versions of a document, code, content, file, or folder that records changes over time. Workflow Management Helps in managing and ensuring smooth flow of the tasks assigned to a team or organization + 5 More - Show Less	Access Control Defines application access to various users. Includes role-based system that controls options to be displayed to different users based on their role Asset Categorization Helps in dividing and organizing the digital asset collections under defined categories to make them more accessible Asset Library Helps in systematically storing every possible digital media files like documents, audio & video files Asset Sharing Helps in ensuring easy & fast sharing of digital media files across multiple social media platforms as well as with colleagues Customizable Branding This feature enables the customization of brand marketing to meet specific requirements and preferences. Metadata Management Helps in administering and managing the data that describes other data Reporting (Analytics) Provides insightful reports and important business metrics to track and measure the outcomes and progress. Search (Filter) Provides with advance and efficient search/ filter tools to get more refined findings or results Version Control It gives the team the ability to recall specific versions of a document, code, content, file, or folder that records changes over time. Workflow Management Helps in managing and ensuring smooth flow of the tasks assigned to a team or organization + 7 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	NA

Reviews & Ratings

User Rating	Not Available	4.1/5 205 user ratings
Ratings Distribution	Not Available	Excellent 34.9% Very Good 46.3% Average 16.2% Poor 2.2% Terrible 0.4%
Review Summary	Not Available	MarcomCentral is lauded for its robust capabilities in campaign management, content creation, and social media marketing. Users appreciate its user-friendly interface, extensive integrations, and the ability to streamline marketing processes. The platform's analytics and reporting features are also praised for providing valuable insights into campaign performance. However, some users have reported occasional technical glitches and a learning curve associated with certain advanced features. Overall, MarcomCentral is well-received for its comprehensive marketing suite and many find it effective in enhancing marketing efforts.
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Pricing

Pricing Options	Free Trial Available Cocoon Media Management Offers Custom plan.	Free Trial Not Available Starts at $1500.0.
Pricing Plans Monthly Plans Annual Plans	Cocoon license Others Cocoon Content Delivery Network Custom Possibilities for expansion Others	Small $1,500.00 $1,500.00 per month Medium $7,500.00 $7,500.00 per month Enterprise $15,500.00 $15,500.00 per month
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Alternatives

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	View All Cocoon Media Management Alternatives	View All MarcomCentral Alternatives