Instapage vs Leadpages vs Unbounce vs ClickFunnels Comparison

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95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Instapage

Landing Page Software

4.3 1,013 user ratings

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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Leadpages

Landing Page Software

4.3 894 user ratings

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97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Unbounce

Landing Page Software

4.5 1,110 user ratings

Visit Website

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

ClickFunnels

Landing Page Software

4.5 734 user ratings

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Overview

Description	Instapage is one of the most powerful landing page platform aimed to maximize the return on investment on various paid advertising channels including AdWords, Facebook Ads that enable businesses to offer personalized landing pages and experiences for every promotion, which in turn, boost the conversion rate of your website. The platform offers endless options that enables customized designing of your page. Besides, there are various tools such as landing page builder, publishing tools, integrations ecosystem, optimization tools along with a team or client collaboration layer that provide end-to-end solution to the marketing teams and agencies. Read more	Leadpages is among the top landing page builders and comes with a slew of mobile-friendly templates inbuilt. They are super easy to customise and custom templates can be created without needing a lot of development skills. However, if the user has a good bit of coding knowledge, the customisation can be taken to a whole different level. The users can use alert bars right across the length and breadth of the landing page to catch the attention of the visitors. It has an integrated Facebook advertisement creator that can be used to pull out advertisements instantly. It comes with A/B testing that allows testing the multiple models for easy comparison. It comes in a simple plugin form for WordPress so that the users can activate it in just a few clicks. With an easy-to-edit metadata field, all the pages are very SEO-friendly. When it comes to building an interactive landing page builder, Leadpages should be the foremost option. Read more	Unbounce is among the top landing page builders and woos the customers with more than 100 AI-powered templates, including industry-specific ones. It allows the users to create multiple pages at one go with the help of the duplication feature. Moreover, all of the landing pages that you create are automatically secured with the SSL certificate so that the visitors don’t find a reason to bounce back. It comes with a very easy formation approach with drag-and-drop feature and high accuracy. The A/B testing helps in trying out new ideas in order to offer better results. All the templates and page style that you choose are optimised for the mobile layouts so that no visitor group is left unattended. And with such a lot on offer, this landing page is good enough to churn out more leads and better sales, but without compromising on the budget. Read more	ClickFunnels is a landing page software that offers smart and advanced tools for creating websites and sales funnels. It assists you in creating websites and following up with strategies of market, and in selling and delivering your products online. It is an all-in-one package for your business. Specifically designed for entrepreneurs, ClickFunnels is a website and sales funnel builder that is very easy to use and helps you in expanding your funnel base and boosts your business. Its smart tools assist you in guiding your visitors through the full sales process step by step. You can direct your consumer to one product or service that best aligns with their problem with ClickFunnels. It enables you to contact your visitors even after they have left your website. With tools and strategies all in one place, ClickFunnels enables you to do analytics of your database and do A/B testing. With ClickFunnels, users additionally get software that caters to their SEO requirements and is mobile-friendly. The software offers a free trial version, 24/7 live support, and 2 premium plans to choose from. Read more
Pricing Options	Free Trial Available Starts at $199.0. Offers Custom plan.	Free Trial Not Available Starts at $5.0. Offers Custom plan.	Free Trial Available Starts at $25.0. Offers Free-forever plan.	Free Trial Available Starts at $97.0.
SW Score & Breakdown	95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 92% Momentum 60% Popularity 88%	98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 98% Reviews 88% Momentum 67% Popularity 94%	97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 96% Reviews 85% Momentum 68% Popularity 95%	98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 93% Reviews 100% Momentum 60% Popularity 92%
SaaSworthy Awards	# 1 Most Worthy # 3 Fastest Growing	# 2 Most Worthy # 2 Fastest Growing	# 3 Most Worthy # 4 Fastest Growing	Not Available

Features

Total Features	14 Features	13 Features	13 Features	10 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Analytics Allows integration with other analytical tools or has it inbuilt Countdown Timer Adds a timer on the landing page that builds up to a certain event Custom Domain Offers the users with a custom domain name for the landing page Drag and drop Builder Has a pick-and-drop feature for easier designing Dynamic Text Replacement (DTR) Enables usage of personalized text on the landing page depending on the keywords used by visitors Files Download Adds an option for the visitors to download files post the submission of a form Form Integration Allows adding contact forms for lead generation on the landing page Mobile Friendly Makes the landing pages responsive and suitable for viewing on mobile devices as well Pixel Perfect Enables perfect placement of blocks/elements on any part of the landing page Pop-ups A small window which opens up to the visitors to trigger some notice, action or engagement Pre-built Templates Has inbuilt templates for landing pages so that designing from the scratch is not required SEO Optimized Makes the landing pages to be highly optimized with SEO Sticky Bars A call-to-action banner that appears either on the top or bottom of the page + 11 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Analytics Allows integration with other analytical tools or has it inbuilt Countdown Timer Adds a timer on the landing page that builds up to a certain event Custom Domain Offers the users with a custom domain name for the landing page Drag and drop Builder Has a pick-and-drop feature for easier designing Dynamic Text Replacement (DTR) Enables usage of personalized text on the landing page depending on the keywords used by visitors Files Download Adds an option for the visitors to download files post the submission of a form Form Integration Allows adding contact forms for lead generation on the landing page Mobile Friendly Makes the landing pages responsive and suitable for viewing on mobile devices as well Pixel Perfect Enables perfect placement of blocks/elements on any part of the landing page Pop-ups A small window which opens up to the visitors to trigger some notice, action or engagement Pre-built Templates Has inbuilt templates for landing pages so that designing from the scratch is not required SEO Optimized Makes the landing pages to be highly optimized with SEO Sticky Bars A call-to-action banner that appears either on the top or bottom of the page + 10 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Analytics Allows integration with other analytical tools or has it inbuilt Countdown Timer Adds a timer on the landing page that builds up to a certain event Custom Domain Offers the users with a custom domain name for the landing page Drag and drop Builder Has a pick-and-drop feature for easier designing Dynamic Text Replacement (DTR) Enables usage of personalized text on the landing page depending on the keywords used by visitors Files Download Adds an option for the visitors to download files post the submission of a form Form Integration Allows adding contact forms for lead generation on the landing page Mobile Friendly Makes the landing pages responsive and suitable for viewing on mobile devices as well Pixel Perfect Enables perfect placement of blocks/elements on any part of the landing page Pop-ups A small window which opens up to the visitors to trigger some notice, action or engagement Pre-built Templates Has inbuilt templates for landing pages so that designing from the scratch is not required SEO Optimized Makes the landing pages to be highly optimized with SEO Sticky Bars A call-to-action banner that appears either on the top or bottom of the page + 10 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Analytics Allows integration with other analytical tools or has it inbuilt Countdown Timer Adds a timer on the landing page that builds up to a certain event Custom Domain Offers the users with a custom domain name for the landing page Drag and drop Builder Has a pick-and-drop feature for easier designing Dynamic Text Replacement (DTR) Enables usage of personalized text on the landing page depending on the keywords used by visitors Files Download Adds an option for the visitors to download files post the submission of a form Form Integration Allows adding contact forms for lead generation on the landing page Mobile Friendly Makes the landing pages responsive and suitable for viewing on mobile devices as well Pixel Perfect Enables perfect placement of blocks/elements on any part of the landing page Pop-ups A small window which opens up to the visitors to trigger some notice, action or engagement Pre-built Templates Has inbuilt templates for landing pages so that designing from the scratch is not required SEO Optimized Makes the landing pages to be highly optimized with SEO Sticky Bars A call-to-action banner that appears either on the top or bottom of the page + 7 More - Show Less

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	NA	Available	Available

Reviews & Ratings

User Rating	4.3/5 1,013 user ratings	4.3/5 894 user ratings	4.5/5 1,110 user ratings	4.5/5 734 user ratings
Ratings Distribution	Excellent 57.7% Very Good 29.5% Average 5.9% Poor 1.4% Terrible 5.6%	Excellent 50.9% Very Good 31.4% Average 13% Poor 2% Terrible 2.8%	Excellent 60.3% Very Good 32.1% Average 5% Poor 0.8% Terrible 1.8%	Excellent 73.8% Very Good 15.6% Average 4.9% Poor 1.7% Terrible 4%
Review Summary	Overall, users find Instapage to be an effective landing page builder with a user-friendly interface, customizable templates, and A/B testing capabilities. They praise its ease of use, drag-and-drop functionality, and comprehensive features that enable them to create high-converting landing pages quickly and efficiently. However, some users have encountered issues with its pricing structure, occasional glitches, and limited integrations with certain platforms. Additionally, a few users have expressed concerns about its customer support and the need for improved documentation and tutorials.	Many Leadpages users applaud its user-friendly interface, customizable templates, and drag-and-drop functionality, enabling effortless creation of landing pages without technical expertise. The software's intuitive design and comprehensive library of templates cater to various industries and purposes. Furthermore, users appreciate its seamless integration with marketing tools, email marketing platforms, and payment gateways, facilitating streamlined marketing campaigns. However, some users have expressed concerns regarding occasional glitches, limited customization options for advanced users, and potential improvements in customer support responsiveness.	Unbounce garners mixed reviews from users. It is praised for its user-friendly interface, extensive template library, and A/B testing capabilities, but some criticize its limited customization options, occasional bugs, and expensive pricing plans. Users appreciate its drag-and-drop builder and pre-built templates for creating landing pages quickly. However, concerns arise regarding its limited design flexibility and occasional technical glitches. While many find it cost-effective for small businesses, others deem it pricey for larger enterprises. Notably, customer support is generally well-received for its responsiveness and helpfulness.	Overall, users praise ClickFunnels' ease of use, comprehensive features, and effectiveness in generating leads and sales. They find it user-friendly, even for beginners, and appreciate the range of templates, landing pages, and sales funnels available. The drag-and-drop interface and intuitive design streamline the process of creating high-converting landing pages. Users also highlight the platform's ability to integrate with various tools and services, enhancing its functionality and flexibility. Additionally, ClickFunnels' customer support is generally well-received for its responsiveness and helpfulness.
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Pricing

Pricing Options	Free Trial Available Starts at $199.0. Offers Custom plan.	Free Trial Not Available Starts at $5.0. Offers Custom plan.	Free Trial Available Starts at $25.0. Offers Free-forever plan.	Free Trial Available Starts at $97.0.
Pricing Plans Monthly Plans Annual Plans	Building $199.00 $299.00 per month Converting Custom	Pro $30.00 $99.00 per month Standard $5.00 $37.00 per month Advanced Custom	Launch (Smart Builder Plus) $81.00 $90.00 per month Optimize (Smart Builder Plus) $122.00 $135.00 per month ACCELERATE (Smart Builder Plus) $203.00 $225.00 per month STARTER (Smart Copy) Free GROWTH (Smart Copy) $25.00 $49.00 per month	ClickFunnels $97.00 $97.00 per month Full ClickFunnels Suite $297.00 $297.00 per month
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Alternatives

	Leadpages 4.3 Based on 1173 Ratings Instapage Vs Leadpages Unbounce 4.5 Based on 1312 Ratings Instapage Vs Unbounce LadiPage 5 Based on 2 Ratings Instapage Vs LadiPage Lander 3.7 Based on 3 Ratings Instapage Vs Lander FlyerFunnel Instapage Vs FlyerFunnel	Unbounce 4.5 Based on 1312 Ratings Leadpages Vs Unbounce Roundclicks Leadpages Vs Roundclicks Landingi 4.5 Based on 628 Ratings Leadpages Vs Landingi Swipe Pages 4.8 Based on 75 Ratings Leadpages Vs Swipe Pages Lander 3.7 Based on 3 Ratings Leadpages Vs Lander	Leadpages 4.3 Based on 1173 Ratings Unbounce Vs Leadpages Instapage 4.3 Based on 1700 Ratings Unbounce Vs Instapage Swipe Pages 4.8 Based on 75 Ratings Unbounce Vs Swipe Pages BouncePage RallyMind Unbounce Vs RallyMind	GrooveFunnels 1 Based on 3 Ratings ClickFunnels Vs GrooveFunnels InterFunnels ClickFunnels Vs InterFunnels FlyerFunnel ClickFunnels Vs FlyerFunnel Optiin 4.8 Based on 12 Ratings ClickFunnels Vs Optiin Funnelair ClickFunnels Vs Funnelair
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