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80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Instaon logo
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76% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Omnisend logo

Omnisend

Marketing Automation Software

4.7 1,010 user ratings

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Overview

Description Instaon is a smart advertising platform that helps users grow their businesses using Google Ads. To begin with the tool, users need to create their Instaon account and set their Google advertising by indicating the country and the language they need to advertise in. The ad creation is automatic, and Instaon extracts the most relevant keywords to create the ad campaign. Daily optimizations and improvements to the ad campaigns are performed automatically. The keywords are also constantly improved using machine learning. The tool also offers monthly reviews by a Google Ads expert and can sync campaigns with Bing. Any changes made in the Google Ads will be mirrored to Bing Ads to eliminate rework. For Shopify users, the tool even advertises the products present in the user's webshop on Google shopping results. They can view their campaign performance at any time on the dashboard. The AI-made changes and optimizations will be trackable to the users, and other insights are available as well. Read more SAS Marketing Automation is a campaign management solution that helps marketing teams define market segments and efficiently develop and manage focused marketing campaigns. It is part of the SAS Customer Intelligence portfolio. Marketing Automation is available as an on-premises installation or as an SAS OnDemand cloud service. The grouping of market groups and the identification of profitable consumers are at the heart of Marketing Automation. This is done using a set of analytical tools that identify client groupings and then test campaigns on them. There are also tools for tracking demographic and individual responsiveness. Overall, SAS Marketing Automation ensures that money is not wasted on marketing to unprofitable and unresponsive consumers. Predictive models, marketing tests, and prior response can all be used to identify and market to customers. Can use data from other SAS programmes. Customer intelligence software is a type of software that allows you to keep track of your customers. SAS Digital Marketing is integrated, enabling quick, personalised replies to customers. Using automated review and sign-off tools, including a web interface for remote personnel, manage campaigns within large, complicated organisations. SAS Digital Marketing is integrated, enabling quick, personalised replies to customers. Respond to e-mails and calls from the call centre. Read more Omnisend is an eCommerce marketing automation tool that helps users to improve sales by combining several channels into the marketing strategy. It allows the user to integrate various channels within the same automation workflow. Boost email marketing campaigns with the help of email blasts, newsletters, and easy drag-and-drop builders. Omnisend helps to build an advanced automation workflow that assists users in meeting their individual needs based on visitor activities. It enables users to build smart segmentation from different lists that allow the user to send accurate messages to the right person only. With Omnisend, they can add any data which is more relevant to your customer’s profile and reach your target audiences through loyalty program status or anything else that is tailored for the customers. Segmentation can lead to much better sales. It provides powerful forms to capture each and every visitor and make sure they won’t leave without taking action. It presents them with a forever-visible widget at the bottom of the screen that gives an option to the customers to click on the link while browsing. Read more
Pricing Options
  • Free Trial Not Available
  • Instaon Offers Free-forever plan.
  • Free Trial Available
  • SAS Marketing Automation Offers Custom plan.
  • Free Trial Not Available
  • Starts at $16.0. Offers Free-forever plan.
SW Score & Breakdown

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    88%
  • Reviews
    69%
  • Momentum
    60%
  • Popularity
    76%

76% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    81%
  • Reviews
    68%
  • Momentum
    60%
  • Popularity
    62%

91% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    98%
  • Reviews
    86%
  • Momentum
    63%
  • Popularity
    87%
SaaSworthy Awards
Not Available
Not Available
# 3 Fastest Growing # 5 Most Popular

Features

Total Features
6 Features
5 Features
9 Features
Common Features for All
    Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
    Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
    Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
    Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals.
    Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
    Lead Management A systemized and organized way of managing all your leads and their conversation.
    Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer.
    Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response.
    Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them
    Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors.
  • + 3 More - Show Less
    • Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
      Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
      Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
      Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals.
      Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
      Lead Management A systemized and organized way of managing all your leads and their conversation.
      Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer.
      Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response.
      Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them
      Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors.
  • + 2 More - Show Less
    • Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
      Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
      Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
      Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals.
      Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
      Lead Management A systemized and organized way of managing all your leads and their conversation.
      Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer.
      Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response.
      Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them
      Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors.
  • + 6 More - Show Less
  • Technical Details

    Organization Types Supported
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    Platforms Supported
    • SaaS/Web/Cloud
    • SaaS/Web/Cloud
    • SaaS/Web/Cloud
    Modes of Support
    • 24/7 (Live rep)
    • Online
    • 24/7 (Live rep)
    • Online
    • 24/7 (Live rep)
    • Online
    API Support
    • NA
    • NA
    • Available

    Reviews & Ratings

    User Rating
    3.8/5 51 user ratings
    4.6/5 1 user ratings
    4.7/5 1,010 user ratings
    Ratings Distribution
    • Excellent

      63.3%
    • Very Good

      6.1%
    • Average

      4.1%
    • Poor

      2%
    • Terrible

      24.5%
    • Excellent

      64.3%
    • Very Good

      35.7%
    • Average

      0%
    • Poor

      0%
    • Terrible

      0%
    • Excellent

      73.8%
    • Very Good

      22.8%
    • Average

      1.3%
    • Poor

      1%
    • Terrible

      1%
    Review Summary
    Not Available
    Not Available

    Overall, users praise Omnisend's user-friendly interface, effective email marketing automation, and comprehensive reporting capabilities. They appreciate its drag-and-drop email editor, customizable templates, and segmentation options. The platform's ability to integrate with various e-commerce platforms and its strong customer support are also highlighted as strengths. However, some users mention occasional technical glitches and a need for more advanced features.

      Read All User Reviews Read All User Reviews Read All User Reviews

    AI-Generated from the text of User Reviews

    Pricing

    Pricing Options
    • Free Trial Not Available
    • Instaon Offers Free-forever plan.
    • Free Trial Available
    • SAS Marketing Automation Offers Custom plan.
    • Free Trial Not Available
    • Starts at $16.0. Offers Free-forever plan.
    Pricing Plans
    Monthly Plans Annual Plans

    Free Free

    Self-Sevice Others

    Premium Others

    SAS Marketing Automation Custom

    Free Free

    Standard $16.00 $16.00 per month

    Pro $59.00 $59.00 per month

     
    View Detailed Pricing
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    View Detailed Pricing

    Screenshots & Videos

    Videos Not Available Video Thumbnail Video Thumbnail
    + 1 More

    Vendor information

    Company Details Located in: Brussels, Belgium - 1050 Located in: Cary, North Carolina Located in: London, United Kingdom Founded in: 2014
    Contact Details

    +32489779445

    https://instaon.io/en

    Not available

    https://www.sas.com/en_us/software/marketing-automation.html

    Not available

    https://www.omnisend.com/

    Social Media Handles

    Not available

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