Aberdeen vs BidSwitch Comparison

73% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Aberdeen

Demand-Side Platforms (DSP)

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78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

BidSwitch

Demand-Side Platforms (DSP)

5 1 user ratings

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Overview

Description

Aberdeen Strategy & Research, a division of Spiceworks Ziff Davis, with over three decades of experience in independent, credible market research, helps illuminate market realities and inform business strategies. Our fact-based, unbiased, and outcome-centric research approach provides insights on technology, customer management, and business operations, to inspire critical thinking and ignite data-driven business actions. Read more

BidSwitch is focused on continually pushing the boundaries on what programmatic advertising can do. Engineered by IPONWEB, BidSwitch was created to help programmatic technology companies meet the challenges and redundancies produced by the rapidly expanding global real-time ecosystem. As a company, BidSwitch is completely neutral and never takes a position on media. We are focused on solving the underlying technical complexities and inefficiencies that hamper platform interconnectivity and trading at the infrastructure level. Read more

Pricing Options

Free Trial Not Available
Aberdeen Offers Custom plan.

Free Trial Not Available
BidSwitch Offers Custom plan.

SW Score & Breakdown

73% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

68%
Reviews

67%
Momentum

60%
Popularity

71%

78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

73%
Reviews

81%
Momentum

60%
Popularity

72%

Features

Total Features	3 Features	4 Features
Common Features for All	Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions Reporting Sends instant status reports about the task with customer feedback	Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions Reporting Sends instant status reports about the task with customer feedback
Unique Features	Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels. Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding	Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels. Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Online	Online

Reviews & Ratings

User Rating	Not Available	5/5 1 user ratings
Rating Distribution	Not Available	Excellent 100% Very Good 0% Average 0% Poor 0% Terrible 0%
	Read All User Reviews	Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options	Free Trial Not Available Aberdeen Offers Custom plan.	Free Trial Not Available BidSwitch Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Aberdeen Custom	BidSwitch Custom
	View Detailed Pricing	View Detailed Pricing

Alternatives

	Platform.io 4 Based on 1 Ratings Aberdeen Vs Platform.io Admedo Aberdeen Vs Admedo Amazon DSP 4.6 Based on 17 Ratings Aberdeen Vs Amazon DSP Admixer.DSP 4.9 Based on 7 Ratings Aberdeen Vs Admixer.DSP Adform Demand Side Platform 4.3 Based on 4 Ratings Aberdeen Vs Adform Demand Side Platform	Platform.io 4 Based on 1 Ratings BidSwitch Vs Platform.io Iponweb Bidswitch 5 Based on 1 Ratings BidSwitch Vs Iponweb Bidswitch Admedo BidSwitch Vs Admedo AppNexus Programmable Platform BidSwitch Vs AppNexus Programmable Platform Admixer.DSP 4.9 Based on 7 Ratings BidSwitch Vs Admixer.DSP
	View All Aberdeen Alternatives	View All BidSwitch Alternatives