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TubeMogul Reviews

User Rating

3.8/5 (Based on 32 Ratings)

Rating Distribution

  • Excellent

    15.6%
  • Very Good

    59.4%
  • Average

    12.5%
  • Poor

    9.4%
  • Terrible

    3.1%

Do You Use TubeMogul?

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Reviews
AT

Anurag T

July 25, 2020 Source: G2.com
Programmatic becomes easy with Tubemogul
What do you like best about TubeMogul?
The third party media quality integrations with MOAT/IAS really make Tubemoghul one of the best DSPs out there,
What do you dislike about TubeMogul?
It has multiple integrations with Adobe adcloud which makes it really powerful tool when it comes to remarketing on your first party audiences. The native integration with analytics also makes it far easy to track the complete journey of your customer once he or she lands up on the website after clicking on an ad from Tubemoghul campaigns.
Recommendations to others considering TubeMogul?
Scalability is an issue, If you really want to scale up your campaigns within a few hours then tubemoghul is unlikely to help you out. Also, You cannot use Youtube inventory with this platform which makes an otherwise perfect platform into little less perfect!
What problems is TubeMogul solving and how is that benefiting you?
Go for It! its one of the better DSPs out there and with deep integration with Adobe marketing cloud it is bound to get you better results for your campaigns. It can support awareness, branding and performance campaigns with ease. It can also handle almost all kinds of PG deals and PMP if you prefer to go in that direction.
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VA

Verified User in Marketing and Advertising

January 17, 2018 Source: G2.com
Great platform for both Display and Video advertising.
What do you like best about TubeMogul?
The platform is very easy to navigate and isn't difficult for new users.
What do you dislike about TubeMogul?
Delivery in some locations is very minimal.
Recommendations to others considering TubeMogul?
Try to use all features available.
What problems is TubeMogul solving and how is that benefiting you?
Allows us to target potential customers through programmatic display and video.
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CB

Corey B

January 9, 2015 Source: G2.com
Most Intelligent and Detailed Partner
What do you like best about TubeMogul?
The fluidity of both their managed service and self service platforms makes working with them simple and efficient. Their vast array of products makes them a great one stop shop for all things video advertising. As programmatic TV gets closer to mass appeal, their BrandPoint product, that helps to measure eGRPs, will begin to take off and be adopted more across the entire industry.
What do you dislike about TubeMogul?
Like many programmatic platforms, their targeting data is limited to what's mostly available to everyone without many custom or proprietary data sources.
Recommendations to others considering TubeMogul?
Don't just look at them as an online video partner. With the rise of programmatic TV, they will be making a splash in device targeting.
What problems is TubeMogul solving and how is that benefiting you?
Efficiency and performance. We get great video completion performance at even better rates. We are also finding more premium inventory for clients looking to align themselves with higher quality content through their Brand Access product.
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VA

Verified User in Marketing and Advertising

January 6, 2015 Source: G2.com
Among Video DSPs TubeMogul sees some of the highest VCRs TubeMogul Review
What do you like best about TubeMogul?
In terms of video completion rates we see above benchmarks from them.
What do you dislike about TubeMogul?
So far I haven't run into anything that I don't like. I am still navigating their platform.
What problems is TubeMogul solving and how is that benefiting you?
I am measuring performance.
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TN

Tori N

December 10, 2014 Source: G2.com
Built, managed, and optimize advertising pre-roll videos for clients
What do you like best about TubeMogul?
It is easy to use and the information in presented in a appealing way. It is easy to upload content. The reports are easy to manipulate and customize.
What do you dislike about TubeMogul?
Email reports-it would be easier and quicker if you could download the reports directly from the site.
Recommendations to others considering TubeMogul?
Full site lists-this would also be beneficial if you could download it.
What problems is TubeMogul solving and how is that benefiting you?
Read more
PG

Pablo G

November 8, 2017 Source: G2.com
Easy and friendly
What do you like best about TubeMogul?
An easy and effective option to run a campaign . Specially for video.
What do you dislike about TubeMogul?
The whitelist optimization it's user friendly and the main dashboard which includes the volume of won impressions it's reliable and it's updated in real time.
Recommendations to others considering TubeMogul?
The platform also allows you to build your own video creatives (including interactive creatives) using a basic interface.
What problems is TubeMogul solving and how is that benefiting you?
Read more
VA

Verified User in Marketing and Advertising

August 18, 2017 Source: G2.com
DSPs Great DSP for video
What do you like best about TubeMogul?
We have using TubeMogul for a year and I consider by far the best option when it comes to video campaigns. The VTRs are above other DSPs and have a great scale. Also the reporting is very complete incluiding a lot of metrics that helps to improve the campaigns easily.
What do you dislike about TubeMogul?
I don´t like very much the structure of the platform because sometimes is a little confussing if you are not dealling everyday with it. Also out of the video campaigns is not so powerful.
Recommendations to others considering TubeMogul?
Check the sites you are appearing and pause the ones with the worst performance
What problems is TubeMogul solving and how is that benefiting you?
Is the best option for the video campaings and the reach is great than other video
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CP

Chau P

August 1, 2016 Source: G2.com
Good support when every we need Great vendor partner for VDO programmatic
What do you like best about TubeMogul?
Wide range of inventory capabilities, which provide us tons of data after every video campaigns. They also have cross screen tracking even before Google released their cross screen tracking. With Tube Mogul assisted tracking, we have a deep understanding of customer journey and time lag between every transaction, which device should we focus and how to tailor our customer.
What do you dislike about TubeMogul?
Need to improve their platform for ease of use, more visualize and enhance their capability for display advertising. Maybe they are one of the best for video ad, but not really for display.
Recommendations to others considering TubeMogul?
If you are heading for programmatic advertising, in the era of digital when all traditional now moving to online, especially TV; Tube Mogul is a great partner with their technology and support team to let you reach your goals.
What problems is TubeMogul solving and how is that benefiting you?
- Video scale, wide range of video target options
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VA

Verified User in Marketing and Advertising

July 4, 2016 Source: G2.com
Programmatic Video ad serving
What do you like best about TubeMogul?
Great scale and targeting capabilities. Tube mogul provides great customer services and is great partner to reach the audience you are looking for.
What do you dislike about TubeMogul?
Although Tube Mogul is heading in the right direction, their adoption to some of the industry ad tech has been adopted slowly (eg. verification pre bid solutions). Trouble shooting in the past has been a bit cumbersome but this is getting better.
Recommendations to others considering TubeMogul?
Tube Mogul's video capabilities are great and can deliver the scale and reach to meet your campaign needs. I would say to keep viewability and non human traffic in mind when looking at the campaign performance. The video side of the business performs stronger and I would not recommend using Tube Mogul's display capability as your only source of display traffic.
What problems is TubeMogul solving and how is that benefiting you?
Video scale and audience targeting using various of audience pools. Tube Mogul is a great business partner and is able to adapt to the multiple changes in KPi's and goals. I would consider Tube Mogul a great partner who is able to adjust to the multiple changes from our advertisers.
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VA

Verified User in Marketing and Advertising

April 7, 2016 Source: G2.com
Most complete video DSP
What do you like best about TubeMogul?
.I can manage all the available settings for a standart campaign
What do you dislike about TubeMogul?
the reporting dashboard could be better, and the retargeting possibilities are not easy
Recommendations to others considering TubeMogul?
the quality control and social video advertising
What problems is TubeMogul solving and how is that benefiting you?
the benefits of have almost all control about the quality os the inventory that you are buying
Read more

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