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PROS: Social Studio helps us to manage our multiple business units with multiple social accounts from one place. The smoothly integration with other platforms within the iOS app is very powerful thing, especially integration with Radian6 Topic Profile. The setup for workflow is intuitive and very effective for our team management, everyone can post to several accounts. I’d like to say that the ability to include stock photo accounts to Social Studio accounts is very practical.
CONS: I have some minor dislikes. Social data gathered doesn’t integrate with any other database within the Salesforce Marketing Cloud. Also, the links posted from app don’t match with the links in production during the scheduling process. I have to say that Social Studio is more expensive than its competitors. They need to improve their customer data gathering.