ReTargeter Reviews

Retargeter is a somewhat flexible solution, but really lacks a lot of the wow factors that AdRoll provides.

Retargeting is a new space with new competitors popping up all the time. That said, not every solution in the space is equal. Some are much farther along than others. In my experience, Retargeter was behind other competitors in reporting and even foundational campaign management functionality. Their customer support was also a problem while I was a member.

Check out AdRoll instead.

Retargeter provides an excellent level of service, even for advertisers with small budgets. I was impressed with this.

Their services are all outsourced to other providers, like AppNexus and AdExtent. Very few of their technical capabilities are a result of in house efforts.

For very basic retargeting, they're fine, but there are several other options worth considering. For anything more technical, you'll need a heavier hitter.

Building and developing audiences, trying to reach them through display ads.