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Acquisio Reviews

User Rating

4.1/5 (Based on 80 Ratings)

Rating Distribution

  • Excellent

    41.3%
  • Very Good

    41.3%
  • Average

    8.8%
  • Poor

    2.5%
  • Terrible

    6.3%

Do You Use Acquisio?

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Reviews
GF

Greg F

March 14, 2022 Source: G2.com
Best Tool In My Toolbox
What do you like best about Acquisio?
The ease of use and continual monitoring and updating of bidding.
What do you dislike about Acquisio?
Not crazy about the Facebook tool that creates so many variations of ads.
What problems is Acquisio solving and how is that benefiting you?
Live bidding to win top positions
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MB

Michael B

February 3, 2022 Source: G2.com
Focuses on the idea of virtual progress
What do you like best about Acquisio?
The brand is positioned due to the great performance of Acquisio, it has involved multiple ways to design and progress in digital marketing constantly through the tools offered by the service. Its price is very low, it seems to me a very competitive software and highly capable to strengthen the organization's name in the market.
What do you dislike about Acquisio?
I don't like that it slows down when I am working with mobile applications, it should be more agile.
Recommendations to others considering Acquisio?
Marketing is a fundamental element to achieve your objectives, therefore I recommend Acquisio to use it strategically to achieve your goals.
What problems is Acquisio solving and how is that benefiting you?
Undoubtedly Acquisio has demonstrated implementation, configuration and impactful approach to the overall brand, we are positioned in a good level of business. Resources are more readily available or any professional contact that warrants advertising.
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LV

Laura V

July 21, 2021 Source: G2.com
A favorable acquisition to promote social networks and reach a wider audience.
What do you like best about Acquisio?
I like how easy it is to make campaigns on different platforms using this tool and the analytical benefits it provides to evaluate the behavior that the audience has had with our publications. It is easy to configure, its interface is intuitive and straightforward, and its functions favor our social media management and interaction with the audience.
What do you dislike about Acquisio?
The software is quite good and has performed exceptionally well within my organization, it has integrated well with the social networks we use, and we have had no problems so far.
Recommendations to others considering Acquisio?
It is an excellent platform, quite effective when campaigning and promoting your brand on different media to reach many people. It could be of great benefit in the hands of any marketing team.
What problems is Acquisio solving and how is that benefiting you?
Since we implemented it, it has been a favorable factor within the management of our social networks. We have been allowed to reach a wider audience, monitor audience behavior with our posts, and promote a wide variety of content efficiently.
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MV

Matt V

October 31, 2019 Source: G2.com
Easier Tracking and Reporting across platforms
What do you like best about Acquisio?
We like how easy it is to look at performance across Google and Bing Ads in one interface and create client reports automatically at months-end
What do you dislike about Acquisio?
I'd like it if the date range interface didn't assume that because I change beginning date that I want to change end date, and vice-versa.
Recommendations to others considering Acquisio?
Good time saver, especially when needing to answer adhoc client questions across platforms, like "how did this campaign do this month versus last?"
What problems is Acquisio solving and how is that benefiting you?
We save tons of time on reporting which allows us to get invoices out more quickly.
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VA

Verified User in Marketing and Advertising

October 31, 2019 Source: G2.com
Acqusio Review
What do you like best about Acquisio?
The benefits of Acquisio are the BBM feature which manages your budget and bidding really well and gains efficiency in CPC and CPA. They are also a great organisation to work with, always helpful. Fast with support requests. They also take on board feature requests and add to the road map.
What do you dislike about Acquisio?
Recommendations to others considering Acquisio?
Also, the Budget optimiser allows you to have your budget pushed to the best performing campaigns or publishers automatically which not only saves time but also can boost performance on accounts. The cloner aspect of the platform also allows you to clone your Google account and push to Microsoft as well which can save a lot of time.
What problems is Acquisio solving and how is that benefiting you?
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VI

Verified User in Internet

August 16, 2019 Source: G2.com
Takes the guesswork out of programmatic
What do you like best about Acquisio?
Easily able to help us scale and grow campaigns.
What do you dislike about Acquisio?
a lot of competition, some with better rates out there.
What problems is Acquisio solving and how is that benefiting you?
Full transparency around optimizations, integrations and reporting availability are all great deliveries.
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VR

Verified User in Government Relations

July 16, 2019 Source: G2.com
Acquisio Review
What do you like best about Acquisio?
I love that we can save audience preferences. This is SO helpful in our agency due to the specific and confidential, as well as touchy nature of the subjects that we deal with.
What do you dislike about Acquisio?
There is really nothing too special about this software. They have all kind of begun to run the same, and it is not the highest ranking one by far.
Recommendations to others considering Acquisio?
Try it out and if it is not for you, its not the end of the world. I guarantee that you will be able to see a difference in your range analytics and who you are able to reach. It is also nice to be able to save past campaigns and reinvent them months down the road!
What problems is Acquisio solving and how is that benefiting you?
How many people see and interact with our posts. We used to simply use text and that was all. We have found that being creative with social media has broadened our reach and opened us up to new people.
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VT

Verified User in Transportation/Trucking/Railroad

April 12, 2019 Source: G2.com
Powerful PPC Tool
What do you like best about Acquisio?
The ease of use and product demos made onboarding super easy.
What do you dislike about Acquisio?
This fell flat when needing its use for a custom solution.
What problems is Acquisio solving and how is that benefiting you?
Full circle PPC attribution on account level.
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VA

Verified User in Marketing and Advertising

March 27, 2019 Source: G2.com
A powerful tool built for agency environments
What do you like best about Acquisio?
AI-driven budget and bid optimization automation.
What do you dislike about Acquisio?
Moving to ad group-level bid management requires some adjustments in processes and campaign structure.
Recommendations to others considering Acquisio?
Consider the volume of conversion signals that your campaigns receive on a monthly basis. If the volume is high and you have closed-loop signals, such as e-commerce, then Acquisio BBM might not be the best solution for your environment. If signals are rarer and you are optimizing to impression share more so then Acquisio has a strong offering for BBM. Many strong reporting features as well.
What problems is Acquisio solving and how is that benefiting you?
Spending PPC budgets well and completely on a monthly basis is challenging in an agency environment. Acquisio has enabled us to elevate our services above the nuts and bolts of PPC budget and bid management to focus on high-level strategy and new opportunities.
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ZG

Zack G

March 18, 2019 Source: G2.com
Absolutely love this product
What do you like best about Acquisio?
This tool is by far the most useful and efficient use of reporting I have used. Acquisio makes it so easy to pull in campaign data into one collective place and easily display my client's performance.
What do you dislike about Acquisio?
The only thing I dislike is the lack of customization. It is fine for the most part, being able to change colors and stuff, but for the most part you have to use what they give you, which is still fine.
What problems is Acquisio solving and how is that benefiting you?
Gathering metrics from advertising campaigns and showing them in one report for clients to view.
Read more

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