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88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Zoho Marketing Automation logo
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77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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75% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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Overview

Description Zoho Marketing Automation is a powerful platform that takes the marketing efforts to the next level. With simple drag-and-drop tools, can create customized landing pages and forms to capture leads from websites, social media pages or email campaigns. Its integration with popular CRMs also allows for seamless lead management and data syncing, saving time and effort while increasing productivity. Zoho Marketing Automation makes it easy to create, manage and track campaigns across multiple channels such as email, social media, SMS and more. With its lead scoring and nurturing capabilities, users can segment leads based on their behavior and interests, send targeted messages and content to move them down the sales funnel, and ultimately convert them into customers. The software provides comprehensive analytics to track website visitors, page views, bounce rates to analyze performance. Experiment different campaign elements with A/B testing tool and take the marketing game to the next level with Zoho Marketing Automation. Read more Manage leads, create campaigns, segment users easily and automate marketing processes and get business to a higher level of effectiveness. Extremely powerful automation, own server, and data protection are some of our specialties. Some of features are listed below, but scheduling an online meeting is a better way to know each other. Read more Dynosend is a powerful marketing automation platform crafted to help small and medium-sized businesses deliver personalized and seamless customer experiences. With an intuitive suite of tools for email, SMS, direct mail, and multi-channel campaign management, Dynosend streamlines communication while driving audience engagement. By leveraging a data-driven approach, the platform empowers businesses to create impactful customer journeys with timely, relevant messaging. Its extensive customization options allows to design campaigns, workflows, and templates that reflect the unique brand identity. Integration is effortless with Dynosend’s robust API and a wide selection of pre-built connectors for CRMs, e-commerce platforms, and other essential tools. Reliability is a cornerstone of the platform, ensuring uninterrupted communication and supported by responsive customer service. Whether building stronger customer relationships or aiming to scale the business, Dynosend redefines the way brands engage with their audiences—efficiently, effectively, and with ease. Read more Swipe One is the ultimate AI-driven CRM and marketing automation platform designed to supercharge digital businesses that sell online. With automated email sequences and seamless triggers from apps, businesses can effortlessly nurture leads and transform them into loyal customers. Using dynamic personalization, Swipe One crafts tailor-made experiences that resonate with every customer, while its robust analytics provide actionable, real-time insights to optimize every campaign. Experimentation is at the core of Swipe One, allowing users to engage in A/B testing to create the best impressions without a hitch. Swipe One makes it simple. They can easily schedule campaigns for the right time, compose stunning emails, and take quick actions to cater to their audience. Real-time notifications ensure they’re always in the loop, making their marketing strategy seamless, efficient, and undeniably effective. Read more
Pricing Options
  • Free Trial Available
  • Starts at $14.00.
  • Free Trial Available
  • Starts at $45.00. Offers Custom plan.
  • Free Trial Available
  • Starts at $49.0.
  • Free Trial Available
  • Starts at $15.0.
SW Score & Breakdown

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    71%
  • Momentum
    69%
  • Popularity
    76%

77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    90%
  • Reviews
    60%
  • Momentum
    60%
  • Popularity
    61%

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    95%
  • Reviews
    60%
  • Momentum
    60%
  • Popularity
    63%

75% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    84%
  • Reviews
    60%
  • Momentum
    60%
  • Popularity
    62%

Features

Total Features
10 Features
7 Features
8 Features
6 Features
Common Features for All
    Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
    Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
    Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
    Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals.
    Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
    Lead Management A systemized and organized way of managing all your leads and their conversation.
    Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer.
    Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response.
    Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them
    Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors.
  • + 7 More - Show Less
    • Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
      Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
      Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
      Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals.
      Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
      Lead Management A systemized and organized way of managing all your leads and their conversation.
      Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer.
      Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response.
      Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them
      Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors.
  • + 4 More - Show Less
    • Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
      Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
      Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
      Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals.
      Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
      Lead Management A systemized and organized way of managing all your leads and their conversation.
      Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer.
      Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response.
      Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them
      Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors.
  • + 5 More - Show Less
    • Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.
      Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.
      Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.
      Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals.
      Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email
      Lead Management A systemized and organized way of managing all your leads and their conversation.
      Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer.
      Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response.
      Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them
      Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors.
  • + 3 More - Show Less
  • Technical Details

    Organization Types Supported
    • Individuals
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    • Individuals
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    • Individuals
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    • Individuals
    • Freelancers
    • Large Enterprises
    • Medium Business
    • Small Business
    Platforms Supported
    • SaaS/Web/Cloud
    • SaaS/Web/Cloud
    • SaaS/Web/Cloud
    • SaaS/Web/Cloud
    Modes of Support
    • Business Hours
    • Online
    • Business Hours
    • Online
    • Business Hours
    • Online
    • Business Hours
    • Online
    API Support
    • Available
    • NA
    • Available
    • NA

    Reviews & Ratings

    User Rating
    4.4/5 86 user ratings
    Not Available
    Not Available
    Not Available
    Rating Distribution
    • Excellent

      57%
    • Very Good

      33.7%
    • Average

      5.8%
    • Poor

      1.2%
    • Terrible

      2.3%
    Not Available
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    User Sentiments

      Marketing Automation Capabilities, Email Marketing Features, Ease of Use, Extensive Integrations

      Occasional Software Glitches, Steep Learning Curve, Limited Customization Options, Customer Support Issues

      Not Available
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    Review Summary

    User reviews highlight Zoho Marketing Automation as a powerful tool for automating marketing campaigns and improving customer engagement. Users praise its intuitive interface, seamless integration with other Zoho apps, and ability to create personalized campaigns. However, some users find the learning curve steep and the customization options overwhelming. Additionally, concerns about technical complexity, limited features, and occasional bugs and errors are voiced. While Zoho's customer support is generally considered good, some users report slow response times or difficulty finding solutions. Overall, Zoho Marketing Automation offers a comprehensive suite of tools for automating marketing processes, but users should be aware of potential challenges regarding technical complexity, customization, and support.

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      Read All User Reviews

    AI-Generated from the text of User Reviews

    Pricing

    Pricing Options
    • Free Trial Available
    • Starts at $14.00.
    • Free Trial Available
    • Starts at $45.00. Offers Custom plan.
    • Free Trial Available
    • Starts at $49.0.
    • Free Trial Available
    • Starts at $15.0.
    Pricing Plans
    Monthly Plans Annual Plans

    Standard $14.00 $19.00 per month

    Professional $22.00 $29.00 per month

    Enterprise $44.00 $59.00 per month

    Starter $45.00 $45.00 per month

    Professional $80.00 $80.00 per month

    Business $350.00 $350.00 per month

    Enterprise Custom

    Standard $49.00 $49.00 per month

    Business $599.00 $599.00 per month

    Starter $15.00 $19.00 per month

    Scale $31.00 $39.00 per month

     
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    Screenshots & Videos

    Screenshots Dashboard
    + 21 More
    Not Available Onboarding Workflow People
    Videos Video Thumbnail
    + 1 More
    Not Available Not Available Not Available

    Vendor information

    Company Details Located in: Pleasanton, CA Located in: Raniganj, India Located in: Sheridan, United States Located in: Downtown Core, Singapore
    Contact Details

    +1 (888) 900-9646

    https://www.zoho.com/marketingautomation/

    +918056299891

    https://www.ackwire.io

    Not available

    https://dynosend.com/

    Not available

    https://www.swipeone.com/

    Social Media Handles

    Not available

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