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83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

SmartyAds DSP logo
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88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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Overview

Description SmartuAds DSP is a self-serving DSP (Demand Side Platform) designed for ad buying. It provides agencies, advertisers, and media buyers with an omnichannel software suite aimed at running targetted, highly engaging, and forward-thinking ad campaigns that turn visitors into customers in real-time. The platform is deeply integrated with the best supply partners such as Smaato, Pubmatic, AdColony, InMobi, Cheetah Mobile, and various trusted ad networks. It directly connects advertisers to the top supply sources through the Smarty SSP. Advertisers can run AI-driven and automated ad campaigns across various formats, channels, and business verticals with a minimum budget. This ensures one to achieve the maximum ROI through programmatic optimization and narrow targetting. The platform allows its users to assign their goals, messaging, creative formats, and objectives across each channel and device used by the customers. Users can drive higher conversions and ROI instantly, and hence spend less through dynamic bid optimization. The Forensiq and Media Trust partners, along with the in-house traffic scanning tools to identify and block fraudulent traffic on a pre-opportunity basis. Read more Bucksense is the perfect platform to consult for in-house marketing. It enhances the profitability of digital marketing and helps clients to regain their control over activities, budgets, data and plans. Bucksense helps its client organisations by combining the benefits of SEO and SEM, social display, content marketing and native advertising to mention a few. These are all brought together to curate multi-channel strategies for the brand or company in concern. Bucksense further enables its clients to centralise these strategies in a single platform. This eliminates the possibility of losing data which might have been a concern if multiple marketers were involved. Secondly, it enables clients to understand what their customers desire by tracking their web behaviour, habits and searches. Going multichannel helps the client organisation to stay aware of its customers even when the banner is gone. An interactive dashboard makes it convenient to track all the ongoing campaigns from one platform, while detailed reports and DSPs enable granular control of the expenditures. Read more
Pricing Options
  • Free Trial Not Available
  • SmartyAds DSP Offers Custom plan.
  • Free Trial Not Available
  • Bucksense Offers Custom plan.
SW Score & Breakdown

83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    86%
  • Reviews
    81%
  • Momentum
    62%
  • Popularity
    64%

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    93%
  • Reviews
    68%
  • Momentum
    69%
  • Popularity
    85%

Features

Total Features
9 Features
12 Features
Common Features for All
    Audience Targeting Allows you to serve different versions of a page to a different set of audience
    Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc
    Budget Management Analyzing financial information to ensure all operations are within budget
    Contextual Targeting Targeting based on content on the site
    Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc.
    Geo Targeting Targeting based on location, city, timezone, and country
    Mobile Advertising Allows for ads to be placed and tracked in mobile apps
    Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions
    Reporting Sends instant status reports about the task with customer feedback
    Retargeting Ability to retarget previous impressions to your site across the web
  • + 4 More - Show Less
    • Audience Targeting Allows you to serve different versions of a page to a different set of audience
      Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc
      Budget Management Analyzing financial information to ensure all operations are within budget
      Contextual Targeting Targeting based on content on the site
      Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc.
      Geo Targeting Targeting based on location, city, timezone, and country
      Mobile Advertising Allows for ads to be placed and tracked in mobile apps
      Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions
      Reporting Sends instant status reports about the task with customer feedback
      Retargeting Ability to retarget previous impressions to your site across the web
  • + 7 More - Show Less
  • Unique Features
      AI Optimization Uses AI and machine learning to maximize a campaign's performance
      Frequency Capping Ability to set a limit to the number of times an advertisement is shown to a person, placement, site, publisher, user, domain or IP address
      Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels.
      Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding
      AI Optimization Uses AI and machine learning to maximize a campaign's performance
      Frequency Capping Ability to set a limit to the number of times an advertisement is shown to a person, placement, site, publisher, user, domain or IP address
      Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels.
      Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding

    Technical Details

    Organization Types Supported
    • Large Enterprises
    • Medium Business
    • Small Business
    • Large Enterprises
    • Medium Business
    • Small Business
    Platforms Supported
    • SaaS/Web/Cloud
    • Mobile - Android
    • Mobile - iOS
    • SaaS/Web/Cloud
    • Mobile - Android
    • Mobile - iOS
    Modes of Support
    • Business Hours
    • Online
    • Business Hours
    • Online
    API Support
    • NA
    • Available

    Reviews & Ratings

    User Rating
    4.1/5 47 user ratings
    3/5
    Ratings Distribution
    • Excellent

      51.1%
    • Very Good

      6.4%
    • Average

      40.4%
    • Poor

      2.1%
    • Terrible

      0%
    • Excellent

      50%
    • Very Good

      0%
    • Average

      0%
    • Poor

      0%
    • Terrible

      50%
      Read All User Reviews Read All User Reviews

    AI-Generated from the text of User Reviews

    Pricing

    Pricing Options
    • Free Trial Not Available
    • SmartyAds DSP Offers Custom plan.
    • Free Trial Not Available
    • Bucksense Offers Custom plan.
    Pricing Plans
    Monthly Plans Annual Plans

    SmartyAds DSP Custom

    Bucksense Custom

     
    View Detailed Pricing
    View Detailed Pricing

    Screenshots & Videos

    Screenshots Page interface
    + 5 More
    Info and Supply Settings
    + 3 More
    Videos Video Thumbnail Not Available

    Vendor information

    Company Details Located in: New York, New York Located in: New York, New York Founded in: 2012
    Contact Details

    +1 516 243 1241

    https://smartyads.com/demand-side-platform

    Not available

    https://www.bucksense.com/

    Social Media Handles

    Not available

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