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88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
View Details
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83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
View Details
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Description | Basis, is the first of its kind SaaS advertising solution unifying prgrammatic and direct media buying, along with workflow automation, cross-channel campaign planning, universal reporting and business intelligence. It boosts media, team and business performance by enabling advertisers to plan, buy and analyze real-time bidding (RTB), direct, search and social campaigns in a single platform. Read more | SmartuAds DSP is a self-serving DSP (Demand Side Platform) designed for ad buying. It provides agencies, advertisers, and media buyers with an omnichannel software suite aimed at running targetted, highly engaging, and forward-thinking ad campaigns that turn visitors into customers in real-time. The platform is deeply integrated with the best supply partners such as Smaato, Pubmatic, AdColony, InMobi, Cheetah Mobile, and various trusted ad networks. It directly connects advertisers to the top supply sources through the Smarty SSP. Advertisers can run AI-driven and automated ad campaigns across various formats, channels, and business verticals with a minimum budget. This ensures one to achieve the maximum ROI through programmatic optimization and narrow targetting. The platform allows its users to assign their goals, messaging, creative formats, and objectives across each channel and device used by the customers. Users can drive higher conversions and ROI instantly, and hence spend less through dynamic bid optimization. The Forensiq and Media Trust partners, along with the in-house traffic scanning tools to identify and block fraudulent traffic on a pre-opportunity basis. Read more |
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SW Score & Breakdown |
88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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83% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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SaaSworthy Awards | # 2 Fastest Growing # 5 Most Popular |
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Total Features |
15 Features
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9 Features
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Common Features for All |
Audience Targeting
Brand Safety and Fraud Protection
Budget Management
Contextual Targeting
Creative Management
Demographic Targeting
Geo Targeting
Mobile Advertising
Real-time Bidding
Reporting
Retargeting
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Audience Targeting
Brand Safety and Fraud Protection
Budget Management
Contextual Targeting
Creative Management
Demographic Targeting
Geo Targeting
Mobile Advertising
Real-time Bidding
Reporting
Retargeting
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Unique Features |
AI Optimization
Frequency Capping
Omnichannel Campaign Management
Private Marketplace
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AI Optimization
Frequency Capping
Omnichannel Campaign Management
Private Marketplace
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Organization Types Supported |
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Platforms Supported |
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Modes of Support |
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User Rating |
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Rating Distribution |
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User Sentiments |
Excellent Customer Support, User Friendly Interface, Extensive Targeting Options, Robust Reporting Capabilities Slow Reporting Generation, Unintuitive Navigation, Occasional Platform Glitches, Limited Bulk Editing Functionality |
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Review Summary |
OverallThe majority of reviewers laud Basis' user-friendliness and intuitive interface, citing it as a major advantage. Additionally, many users appreciate Basis' customizable dashboards and in-app training materials, which make it easy for teams to learn and use the platform. However, some reviewers have expressed dissatisfaction with Basis' customer support, particularly regarding the lack of phone support and slow response times. |
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Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
Pricing Options |
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Pricing Plans
Monthly Plans
Annual Plans
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Basis Custom Plan Custom |
SmartyAds DSP Custom |
View Detailed Pricing
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View Detailed Pricing
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Screenshots | Not Available |
+ 5 More
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Videos |
Company Details | Located in: Illinois, United States | Located in: New York, New York |
Contact Details |
312.423.1565 https://www.centro.net/solutions/basis/dsp/ |
+1 516 243 1241 https://smartyads.com/demand-side-platform |
Social Media Handles |
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