Adzooma vs Powerlinks Comparison

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Adzooma

Demand-Side Platforms (DSP)

4.2 43 user ratings

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80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Powerlinks

Demand-Side Platforms (DSP)

4.8 4 user ratings

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Overview

Description

Adzooma, a digital advertising platform, allows users to manage and optimize Facebook, Google, Microsoft Ads faster and gain a competitive advantage every time. This is a smarter and more effective way of advertising and enhancing customer base, thus bringing in more business profits. Users can use this unique advertising platform to help businesses of any size win. One can either work individually or have the entire team access the software. Moreover, Adzooma analyzes the accounts around the clock. In fact, it uses machine learning techniques to improve the overall performances, which lets one stay in control, focus on different advertising strategies and win more customers. The software brings in all the tools that one needs to make paid advertising faster and effective in every way. It optimizes performances and boosts ROI, automates routine tasks and saves time. Next, it manages multiple accounts from one place, requests features via the feedback portal, runs reports that showcase the expected results, fixes all problems, and lastly highlights new opportunities to scale campaigns successfully. To get going with Adzooma, one simply needs to link his/her accounts and begin optimizing. Read more

PowerLinks provides real-time creative automation to deliver always-on personalized messaging through dynamic and visually attractive ads. Build a custom Native Ad Exchange with the open platform, offering Real-Time Bidding (RTB) and private programmatic capabilities. PowerLinks’ Next Generation demand-side platform (DSP) provides intuitive functionality with powerful bidding and optimization infrastructure. Customizable and scalable APIs provide the foundations for building a unique Native Advertising business with full SSP and DSP functionality. Read more

Pricing Options

Free Trial Not Available
Starts at $49.0. Offers Custom plan.

Free Trial Not Available
Powerlinks Offers Custom plan.

SW Score & Breakdown

88% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

85%
Reviews

94%
Momentum

63%
Popularity

87%

80% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

87%
Reviews

69%
Momentum

61%
Popularity

70%

Features

Total Features	9 Features	9 Features
Common Features for All	Audience Targeting Allows you to serve different versions of a page to a different set of audience Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc Budget Management Analyzing financial information to ensure all operations are within budget Contextual Targeting Targeting based on content on the site Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. Demographic Targeting Targeting based on age, gender, marital status, income, education Geo Targeting Targeting based on location, city, timezone, and country Mobile Advertising Allows for ads to be placed and tracked in mobile apps Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions Reporting Sends instant status reports about the task with customer feedback Retargeting Ability to retarget previous impressions to your site across the web + 5 More - Show Less	Audience Targeting Allows you to serve different versions of a page to a different set of audience Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc Budget Management Analyzing financial information to ensure all operations are within budget Contextual Targeting Targeting based on content on the site Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. Demographic Targeting Targeting based on age, gender, marital status, income, education Geo Targeting Targeting based on location, city, timezone, and country Mobile Advertising Allows for ads to be placed and tracked in mobile apps Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions Reporting Sends instant status reports about the task with customer feedback Retargeting Ability to retarget previous impressions to your site across the web + 6 More - Show Less
Unique Features	AI Optimization Uses AI and machine learning to maximize a campaign's performance	AI Optimization Uses AI and machine learning to maximize a campaign's performance

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	NA	Available

Reviews & Ratings

User Rating	4.2/5 43 user ratings	4.8/5 4 user ratings
Rating Distribution	Excellent 60.5% Very Good 23.3% Average 2.3% Poor 7% Terrible 7%	Excellent 75% Very Good 25% Average 0% Poor 0% Terrible 0%
	Read All User Reviews	Read All User Reviews

AI-Generated from the text of User Reviews

Pricing

Pricing Options	Free Trial Not Available Starts at $49.0. Offers Custom plan.	Free Trial Not Available Powerlinks Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Pilot $49.00 $49.00 per user / month Advanced Pilot $99.00 $99.00 per user / month Rocket Pilot $249.00 $249.00 per user / month Galaxy Class Custom	Powerlinks Custom
	View Detailed Pricing	View Detailed Pricing

Alternatives

	Admixer.DSP 4.9 Based on 7 Ratings Adzooma Vs Admixer.DSP Amazon DSP 4.6 Based on 17 Ratings Adzooma Vs Amazon DSP Platform.io 4 Based on 1 Ratings Adzooma Vs Platform.io MI-DSP Adzooma Vs MI-DSP AdOperator 5 Based on 1 Ratings Adzooma Vs AdOperator	Platform.io 4 Based on 1 Ratings Powerlinks Vs Platform.io Amazon DSP 4.6 Based on 17 Ratings Powerlinks Vs Amazon DSP Admixer.DSP 4.9 Based on 7 Ratings Powerlinks Vs Admixer.DSP AdOperator 5 Based on 1 Ratings Powerlinks Vs AdOperator AppNexus Programmable Platform Powerlinks Vs AppNexus Programmable Platform
	View All Adzooma Alternatives	View All Powerlinks Alternatives