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| Description | Pathmatics is a marketing intelligence platform designed for the digital advertisers to ease their marketing strategies and operations. The application assists in answering digital questions across YouTube, Facebook, Twitter, mobile and more. One can see ads served and come across different digital marketing strategies of brands and publishers easily. In other words, this software provides the ‘what’, ‘when’, ’where’, ‘who’, and ‘how’ the brands need to advertise. This would help change the way marketers win in the digital platform. With Pathmatics, users come across an easy-to-use platform that requires them to spend less time on preparing reports. Besides this, it also aids one to make better decisions confidently, and come up with robust and accurate digital advertising data. Lastly, one can make use of the digital insights, pitch a new business and craft creative campaigns resulting in growing business profits. Pathmatics is a reliable platform that helps to bring transparency to one’s competitor’s digital ad strategies and plans across various social channels. Read more | Punchh is a top graded loyalty and engagement management platform for retail, restaurants and convenience stores. That helps brands schedule loyalty programs for their customers, in an omnichannel environment both digitally and in-store. Being an integrated engagement platform, Punchh offers detailed information across different customer touchpoints, helping out users with their decision making. The software features a scalable and secure infrastructure that offers out of the box integration with eCommerce and POS systems. Further, enterprises can use the data-driven decisions provided by Punchh to personalize 1:1 campaigns and enhance the retention rate of an individual customer for a lifetime. Restaurant owners, can use the software to deliver a customer-first loyalty campaign, reward guests as per their choices and help them with online ordering and payment. They can use Punchh to generate a personalized relationship with individual guests and boost up the ROI eventually. Convenience stores and retail business owners get to modernize customer loyalty programs and drive more customers to their business with the same. Read more |
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Easy to use Interface, Insightful Data Visualizations, Comprehensive Competitive Analysis, Regularly Updated Data Limited Social Media Coverage, Inconsistent Data Accuracy, Lack of Granular Product Details, Limited Reporting Customization |
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| Review Summary |
Pathmatics is a leading marketing intelligence platform that enables brands to measure, optimize, and activate their advertising campaigns. Users appreciate its comprehensive data and insights, praising its ability to provide detailed campaign performance metrics, competitive intelligence, and audience insights. However, some users have expressed concerns regarding the platform's complexity and the need for a dedicated team to fully utilize its features. Additionally, a few reviewers have mentioned occasional technical glitches and a slightly outdated user interface. Overall, Pathmatics is a powerful tool for marketers seeking deep insights into their advertising campaigns, but it may require a learning curve for some users. |
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AI-Generated from the text of User Reviews
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Pathmatics Custom |
Punchh Custom |
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MarketingTracker
4.8 Based on 5 Ratings 
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Adjust
4.2 Based on 188 Ratings 
Adobe Analytics
4.3 Based on 1242 Ratings |
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| Company Details | Located in: Santa Monica, California | Located in: San Mateo, California Founded in: 2011 |
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(424)625-8512 https://www.pathmatics.com/ |
650-781-7100 https://punchh.com/ |
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