HeyOrca vs Apostle Comparison

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93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

HeyOrca

Social Media Management Software

4.7 366 user ratings

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78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Apostle

Social Media Management Software

4 3 user ratings

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Tailwind

Social Media Management Software

4.3 271 user ratings

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Later

Social Media Management Software

4.2 980 user ratings

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Overview

Description	HeyOrca is a niche tool for digital marketers and agencies that helps them in digital processes such as content planning, team collaboration, client approvals, direct publishing, and more. It empowers agencies to handle the digital channels of multiple clients at once. This reduces the reliance of companies on simple social media schedulers and provides them with a superior way to control their social media content. With an in-built focus on client approvals, digital marketing teams can significantly improve their turnaround times. With the Editorial Calendar, users can visualize posts with automated rendering, view and plan the content calendar, group disparate content pieces into high-level campaigns, and more. Every scheduled content piece can then be directly published to social media accounts such as Facebook, Twitter, Instagram, and LinkedIn. The associated analytics can then enable managers to understand their social media performance with dedicated social engagement breakdowns and multi-channel analytics. Read more	Apostle is a brand advocacy platform that aids in raising a company's online awareness by collaborating with colleagues to achieve business goals. It caters to businesses with over a hundred staff, several channels of distribution, and franchisees. The organic approach is the most efficient technique to grow online reach. In recent years, several social media platforms have made it impossible for company pages to acquire significant reach, which is what Apostle does. Through this software, one may develop a social media strategy gradually and methodically. Apostle also assists the management of all corporate networks and social media platforms under one roof with an efficient process that saves time. It also helps workers publish corporate material on their social media sites. Thus, strengthening the user's employee branding. There's also dealer advocacy and franchise advocacy, which assist users in managing content across all of their dealers' and franchisees' social media platforms throughout the consumer experience. Read more	Tailwind is a smart tool for social media managers that functions as an end-to-end solution for social media platforms such as Pinterest and Instagram. Users receive the ability to discover content, schedule posts, monitor conversations, amplify reach, and analyze results. With shortcut features such as Bulk image upload, drag-and-drop calendar, multi-board pinning, Pin looping, and hashtag lists, users can save resources with quick turnaround times. They can then automatically optimize their social media posting schedules for times where engagement is the highest. And with eventual analytics and insights, users understand what is working and what’s not. The browser extension allows easy creation of posts and the Hashtag Finder suggest quick hashtags that enable users to reach wider audiences. Users can even mention specific dates and times to post content or add them to queues. They can also manage multiple Instagram and Pinterest accounts and share the tool’s access with their colleagues. Read more	Later is a marketing platform for Instagram that enables users to plan and schedule their posts. It also offers analytics to let users draw insights from their data and act accordingly. Users can even bulk schedule their Instagram posts, create weekly time slots and schedule their posts using initiative drag and drop functionality with the calendar. An Instagram feed can be previewed before actually posting to see how exactly it will look post uploads and make changes accordingly. There are certain calendar views accessible as well, such as 'monthly' and 'weekly'. Users can even maintain an organized media library and keep all their photos, videos, and user-generated content at a central location, accessible on any device by the user's team. It is possible to add labels to media which can be searched for and filtered. They can also import their media via Dropbox and Google drive and make use of extensive analytics for insights. Read more
Pricing Options	Free Trial Available Starts at $50.15.	Free Trial Available Apostle Offers Custom plan.	Free Trial Not Available Starts at $14.99. Offers Free-forever plan.	Free Trial Available Starts at $15.0.
SW Score & Breakdown	93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 82% Momentum 64% Popularity 83%	78% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 75% Reviews 65% Momentum 64% Popularity 73%	92% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 82% Momentum 60% Popularity 86%	97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 87% Momentum 64% Popularity 94%
SaaSworthy Awards	# 20 Highly Rated	Not Available	# 15 Highly Rated # 20 Most Popular	# 3 Most Worthy # 2 Highly Rated

Features

Total Features	9 Features	3 Features	9 Features	9 Features
Common Features for All	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less

Technical Details

Organization Types Supported	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Business Hours Online	Business Hours Online	Business Hours Online	Business Hours Online
API Support	NA	NA	NA	Available

Reviews & Ratings

User Rating	4.7/5 366 user ratings	4/5 3 user ratings	4.3/5 271 user ratings	4.2/5 980 user ratings
Rating Distribution	Excellent 72.7% Very Good 25.7% Average 1.6% Poor 0% Terrible 0%	Excellent 0% Very Good 100% Average 0% Poor 0% Terrible 0%	Excellent 48.3% Very Good 35.4% Average 13.7% Poor 0.4% Terrible 2.2%	Excellent 60.8% Very Good 20.5% Average 6.5% Poor 3% Terrible 9.2%
User Sentiments	Easy to Use Interface, Efficient Client Approval Process, Seamless Team Collaboration, Excellent Customer Support Limited Instagram Functionality, Occasional Software Glitches, Lack of Robust Analytics, Limited LinkedIn Functionality	Not Available	Content Scheduling, Pinterest Integration, Hashtag Suggestions, SmartLoop Feature Mobile App Functionality, Customer Support Responsiveness, Platform Complexity, Occasional Software Glitches	User-Friendly Interface, Visual Content Scheduling, Comprehensive Instagram Analytics, Linkin.bio Feature Limited Functionality on Free Plan, Inconsistent Auto-Publishing, Limited Customer Support Accessibility, Lack of LinkedIn Integration
Review Summary	Users appreciate HeyOrca's user-friendly interface, robust reporting, and automation capabilities. It streamlines communication and helps teams stay organized. Reviewers highlight its ability to integrate with various platforms, allowing for seamless data transfer and centralizing information. While some users mention occasional glitches and a learning curve, the overall sentiment is positive. They praise the platform's real-time updates, customizable dashboards, and efficient task management features, making it a valuable tool for managing customer relationships and improving team productivity.	Not Available	Overall, reviewers praise Tailwind's user-friendly interface, extensive features, and effective scheduling capabilities. They find it easy to create visually appealing content, appreciate the detailed analytics and insights, and value the ability to plan and schedule posts in advance. However, some users express concerns about the occasional bugs and glitches, limited customization options, and potential for improvement in customer support responsiveness. Additionally, a few reviewers mention pricing as a drawback, suggesting that it may not be suitable for smaller businesses or those with tight budgets.	Users praise Later's ease of use, time-saving features, and comprehensive analytics. They appreciate the user-friendly interface, drag-and-drop functionality, and ability to schedule posts in advance. The visual content calendar and post preview features are also well-received. Additionally, users commend Later's customer support, finding them responsive and helpful. However, some users have experienced occasional technical glitches and have expressed a desire for more advanced features such as A/B testing and more detailed analytics.
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Pricing

Pricing Options	Free Trial Available Starts at $50.15.	Free Trial Available Apostle Offers Custom plan.	Free Trial Not Available Starts at $14.99. Offers Free-forever plan.	Free Trial Available Starts at $15.0.
Pricing Plans Monthly Plans Annual Plans	Basic $50.15 $59.00 per month Standard $84.15 $99.00 per month Pro $126.65 $149.00 per month	Pilot Others Scaling up Custom	Free Forever Free Pro $14.99 $24.99 per month Advanced $24.99 $49.99 per month Max $49.99 $99.99 per month	Starter $15.00 $18.00 per month Growth $33.33 $40.00 per month Advanced $66.67 $80.00 per month Scale 15 $200.00 $200.00 per month Scale 30 $400.00 $400.00 per month
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