Applicata vs Flywheel Comparison

71% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Applicata

Customer Data Platform (CDP)

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73% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Flywheel

Customer Data Platform (CDP)

4.5 23 user ratings

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Overview

Description

Applicata believe that profitable online marketing is for everyone. By empowering agencies and brands to perform more effective online advertising, the software enables businesses of any size to focus on profitability and compete with the biggest online advertisers in the world. Read more

Flywheel Software is the smartest way to target customer segments from the data you already have in your Data Warehouse. The No-Code Data Activation Platform allows anyone in your organization marketing, sales or analytics to systematically experiment with targeting customer segments to drive revenue in minutes and no prior SQL experience required. Read more

Pricing Options

Free Trial Not Available
Applicata Offers Custom plan.

Free Trial Not Available
Flywheel Offers Custom plan.

SW Score & Breakdown

71% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

76%
Reviews

60%
Momentum

60%
Popularity

62%

73% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

73%
Reviews

60%
Momentum

62%
Popularity

73%

Features

Total Features	5 Features	4 Features
Common Features for All	Audience Builder Allows to segment the customers/subscribers using attributes and personas. Data Cleansing Helps in verifying/correcting/modifying inaccurate or coarse data from database Data Enrichment A value-addition process of improving lead quality with new attributes. Data Source Import customer data from several sales and marketing channels GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union Hyper Targeting Delivering Ad content to extremely relevant interest group segments. Identity Graph Create a correlation between individuals with identical match groups. Multi-step Marketing Create a campaign flow or storyboard by adding numerous campaign elements. + 2 More - Show Less	Audience Builder Allows to segment the customers/subscribers using attributes and personas. Data Cleansing Helps in verifying/correcting/modifying inaccurate or coarse data from database Data Enrichment A value-addition process of improving lead quality with new attributes. Data Source Import customer data from several sales and marketing channels GDPR Compliance Makes the website compliant to General Data Protection Regulation 2016/679 that offers privacy to all users in the European Union Hyper Targeting Delivering Ad content to extremely relevant interest group segments. Identity Graph Create a correlation between individuals with identical match groups. Multi-step Marketing Create a campaign flow or storyboard by adding numerous campaign elements. + 1 More - Show Less

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Online	Online
API Support	Available	Available

Reviews & Ratings

User Rating	Not Available	4.5/5 23 user ratings
Rating Distribution	Not Available	Excellent 65.2% Very Good 26.1% Average 4.3% Poor 0% Terrible 4.3%
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Pricing

Pricing Options	Free Trial Not Available Applicata Offers Custom plan.	Free Trial Not Available Flywheel Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Startup Custom High Growth Custom Enterprise Custom	Start Custom Growth Custom Enterprise Custom Custom Plan Custom
	View Detailed Pricing	View Detailed Pricing

Alternatives

	Acquia Marketing Cloud 4.1 Based on 84 Ratings Captain Metrics Applicata Vs Captain Metrics LeadSpace 4.4 Based on 170 Ratings Applicata Vs LeadSpace Zylotech 5 Based on 1 Ratings Applicata Vs Zylotech BSI CDP Applicata Vs BSI CDP	Acquia Marketing Cloud 4.1 Based on 84 Ratings Flywheel Vs Acquia Marketing Cloud BSI CDP Flywheel Vs BSI CDP Captain Metrics Flywheel Vs Captain Metrics Zylotech 5 Based on 1 Ratings Flywheel Vs Zylotech Lexer 4.8 Based on 36 Ratings Flywheel Vs Lexer
	View All Applicata Alternatives	View All Flywheel Alternatives