Amazon DSP vs TPS Engage Comparison

86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Amazon DSP

Demand-Side Platforms (DSP)

4.7 4 user ratings

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77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

TPS Engage

Demand-Side Platforms (DSP)

5

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Overview

Description	Amazon DSP is a demand-side platform that enables advertisers to programmatically buy display and video ads. Self-service and managed-service options are available with Amazon DSP. Self-service customers are in full control of their campaigns, and there are no management fees. The managed-service option is a great solution for companies that want access to Amazon DSP inventory with white glove service or those with limited programmatic experience. Read more	TPS Engage is a comprehensive billboard advertising platform that makes it easy and affordable for companies to advertise on almost any digital billboard located in different parts of the globe. Over these billboards, companies can run customisable campaigns in the way they want. Businesses can even choose hourly slots, day parting and contextual rules to decide what they want to run and when. The platform also allows users to test their campaigns before finalising the particulars. Moreover, to proceed with the testing part, businesses can run individual campaigns on multiple screens on an hourly basis. TPS Engage also helps companies to save time by allowing them to create attractive campaigns within just 5 minutes. It allows both types of campaigns, videos and pictures, to be run over the billboards. Campaign related footage or visuals are not stored by the software, eliminating all potential chances of data misuse. It is also quite strict with third party data sharing policies. Read more
Pricing Options	Free Trial Not Available Amazon DSP Offers Custom plan.	Free Trial Not Available TPS Engage Offers Custom plan.
SW Score & Breakdown	86% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 71% Momentum 60% Popularity 75%	77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 73% Reviews 71% Momentum 60% Popularity 76%
SaaSworthy Awards	# 3 Fastest Growing # 5 Most Searched	Not Available

Features

Total Features	15 Features	5 Features
Common Features for All	Audience Targeting Allows you to serve different versions of a page to a different set of audience Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc Budget Management Analyzing financial information to ensure all operations are within budget Contextual Targeting Targeting based on content on the site Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. Demographic Targeting Targeting based on age, gender, marital status, income, education Geo Targeting Targeting based on location, city, timezone, and country Mobile Advertising Allows for ads to be placed and tracked in mobile apps Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions Reporting Sends instant status reports about the task with customer feedback Retargeting Ability to retarget previous impressions to your site across the web + 8 More - Show Less	Audience Targeting Allows you to serve different versions of a page to a different set of audience Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc Budget Management Analyzing financial information to ensure all operations are within budget Contextual Targeting Targeting based on content on the site Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. Demographic Targeting Targeting based on age, gender, marital status, income, education Geo Targeting Targeting based on location, city, timezone, and country Mobile Advertising Allows for ads to be placed and tracked in mobile apps Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions Reporting Sends instant status reports about the task with customer feedback Retargeting Ability to retarget previous impressions to your site across the web + 1 More - Show Less
Unique Features	AI Optimization Uses AI and machine learning to maximize a campaign's performance Frequency Capping Ability to set a limit to the number of times an advertisement is shown to a person, placement, site, publisher, user, domain or IP address Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels. Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding	AI Optimization Uses AI and machine learning to maximize a campaign's performance Frequency Capping Ability to set a limit to the number of times an advertisement is shown to a person, placement, site, publisher, user, domain or IP address Omnichannel Campaign Management Provides you a single interface for creating and managing campaigns on different channels. Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud	SaaS/Web/Cloud
Modes of Support	Online	Online
API Support	NA	Available

Reviews & Ratings

User Rating	4.7/5 4 user ratings	5/5
Ratings Distribution	Excellent 66.7% Very Good 33.3% Average 0% Poor 0% Terrible 0%	Excellent 100% Very Good 0% Average 0% Poor 0% Terrible 0%
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Pricing

Pricing Options	Free Trial Not Available Amazon DSP Offers Custom plan.	Free Trial Not Available TPS Engage Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Amazon DSP Custom Plan Custom	TPS Engage Custom
	View Detailed Pricing	View Detailed Pricing

Alternatives

	SmartyAds DSP 4.1 Based on 47 Ratings Amazon DSP Vs SmartyAds DSP Admixer.DSP 4.9 Based on 7 Ratings Amazon DSP Vs Admixer.DSP Admedo Amazon DSP Vs Admedo Platform.io 4 Based on 1 Ratings Amazon DSP Vs Platform.io Ad:personam Amazon DSP Vs Ad:personam	Platform.io 4 Based on 1 Ratings TPS Engage Vs Platform.io Amazon DSP 4.7 Based on 3 Ratings TPS Engage Vs Amazon DSP AdOperator TPS Engage Vs AdOperator SmartyAds DSP 4.1 Based on 47 Ratings TPS Engage Vs SmartyAds DSP Admixer.DSP 4.9 Based on 7 Ratings TPS Engage Vs Admixer.DSP
	View All Amazon DSP Alternatives	View All TPS Engage Alternatives