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79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
Start Free Trial
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Description | Abacus is a Software as a Service (SaaS) provider with unique proprietary Customer Data Platform (CDP) and Digital eXperience Platform (DXP) offerings. We help brands and communities improve revenue and engagement with personalized digital experiences and offers. We are well established in the B2B publishing sector with over 20 years of experience enabling digital transformation. These specialist platforms and services manage digital content, websites, paywalls, and subscription bureaux for major publishers and also provide sophisticated Single Customer View and membership engagement functionality for major professional institutions and brands. Read more | Lexer’s Customer Data Platform helps retailers genuinely understand their customers and engage them with the experiences they deserve. Lexer helps marketers know their customers, inspiring and enabling them to create the experiences that grow sales. Read more |
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SW Score & Breakdown |
79% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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77% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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Total Features |
7 Features
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6 Features
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Common Features for All |
360-degree Customer view
Audience Builder
Data Enrichment
Data Orchestration
Data Source
Email Marketing
GDPR Compliance
Hyper Targeting
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360-degree Customer view
Audience Builder
Data Enrichment
Data Orchestration
Data Source
Email Marketing
GDPR Compliance
Hyper Targeting
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Organization Types Supported |
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Platforms Supported |
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Modes of Support |
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API Support |
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User Rating |
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Rating Distribution |
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Read All User Reviews | Read All User Reviews |
AI-Generated from the text of User Reviews
Pricing Options |
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Pricing Plans
Monthly Plans
Annual Plans
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Abacus ADvance Custom |
Lexer Custom |
View Detailed Pricing
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View Detailed Pricing
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Acquia Marketing Cloud
4.1 Based on 84 Ratings |
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Screenshots | Not Available |
+ 1 More
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Videos | Not Available |
+ 1 More
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Company Details | Located in: London, United Kingdom Founded in: 1997 | Located in: Melbourne, Victoria Founded in: 2010 |
Contact Details |
+44 20 7766 9810 http://www.abacusemedia.com/advance |
Not available https://www.lexer.io/cdp |
Social Media Handles |
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