Placements.io Reviews

• A professional, customized solution: Prior to PIO, our company was managing our native ads business in a glorified google sheet. It was clunky, unprofessional, and prone to human error. PIO's software has enabled us to better track, report on, manage, and execute on our media campaigns. PIO's customizable workflows that we built in the backend allow for more checks & balances, and a more standardized process, when it comes to campaign management. Custom fields are easy to create in the backend and allow us the flexibility to track the campaign information that is most important to our business.

• Improved efficiencies: PIO allows for more automations throughout the entire pitch-to-pay process, compared to our previous "system" that was quite manual. The integrations with other platforms (ad servers and our CRM) have unlocked a lot of efficiencies, such as synched campaign edits, and being able to get campaign performance directly in PIO. On the reporting side, PIO's exportable reports are easily customizable and include the ability to report on custom fields.

- Placements has had a massive impact in the operations team, its removed a huge amount of burden on the team. Before we went from repetitive data entry in multiple systems to adding to a single system and automatically propagating from there.

- The workflows and approval rules have almost eradicated campaign setup error along with invoice queries.

- The UI is intuitive and easy to use

- The team is generally responsive to feedback and willing to accommodate new features and suggestions

Summary:

Compulse (A Sinclair Company) provides Sinclair and other media companies and agencies, with advertising technology and media fulfillment services for programmatic and non-programmatic campaigns. In order to cost-effectively scale the business and better support our customers needs, we initiated an RFP for a modern order management system (OMS) to help automate most of the order fulfillment process. We investigated six OMS vendors, and chose Placements.io for their industry leading integrations with different fulfillment platforms, modern tech stack, large customer references and flexibility to support our unique requirements.

We have been using Placements since DSM was sunsetted by Google. It has been a great platform for booking our campaigns, and creating new products is very easy to do. Customer support is reliable at getting back to you, and our account managers have been very helpful at finding solutions or showing us new features.

I don't have anything to mention here...

Order management platform

Placements.io as an order management system has allowed us to consolidate our business ino one place, from media planning to billing. Having one platform that allows our internal teams to align our specific business needs at a C-Suite level to an individual campaign level.

It has also been very easy to work with the supprt team to make adjustments to our company needs.

The implementation time. But that timeframe depends on the state of your business and the adjustments that yo would need to make.

Placements has API integrations with our billing partners so we can easily track 1P vs 3P and we're also able to push through Campaigns/Demand tags into our ad server based on media plans that were built within PIO.

A great OMS with a great support team!

I personally don't have any downsides to using PIO.

Placements.io has an amazing team that helps evaluate the business upfront to help tailor to the needs of your team. The implementation process is smooth, as they work with you through out. Once onboarded, you can see the efficiencies within platform connectivity immediately. As a business scales, they lean in to scale with you.

I have had a positive experience from using the OMS

Continued expansion of API integrations to help product sets scale Placements.

Its solving my revenue and bill management problems.

Its helping us alot but did it has an option for gst invoice

Its helping me in revenue analysis and helping us in scale our business

Its very usefull for creating IO for campaigns and even we can directly push campaign to accounts.

Sometimes it might have some slow integration with other platforms.

It makes easy campaign shell creation on my advertiser account with pre-set budget, so that we can avoid budget errors.

The onboarding was pretty seamless, and the functionality is pretty self-explanatory.

Whenever we have questions or face challenges, the PIO team is quick to address our needs.

The search fields aren't ideal and sometimes miss particular products or keywords.

But this is something that is currently being addressed.