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The tool is straightforward to use, intuitive and it took us less than an hour to plug it into our Shopify platform. With the help of the Intent-Based Promotions tool, we provide our online shoppers with personalized promotions and tailored CX based on their shopping intent. The tool. helped us increase the revenue without impacting our margins.
Not really a dislike, Program has limited features but they are bringing new features on board which is great!
As a premium brand, offering too many site-wide promotions wasn’t our primary strategy and we didn’t want to dilute brand perception. We made random flash sales during special times of the year to reduce user abandonment, increase conversions, and see what worked best to increase loyalty. However, we needed to find a strategy that would help us increase sales without nibbling the margins.