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Moosend Reviews

User Rating

4.5/5 (Based on 356 Ratings)

Rating Distribution

  • Excellent

    80.3%
  • Very Good

    4.2%
  • Average

    1.4%
  • Poor

    13.8%
  • Terrible

    0.3%

User Sentiments

Excellent Customer Support, Ease of Use, Affordable Pricing, High Deliverability Rates

Account Suspensions, Limited Customization Options, Software Bugs, Poor Email Deliverability

Do You Use Moosend?

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Review Summary

Users praise Moosend's user-friendly interface, ease of use, and helpful customer support. Many appreciate its affordability and the range of features it offers for the price. They also commend its email marketing capabilities, automation tools, and reporting features. However, some users have expressed concerns about the occasional glitches and limitations in certain functionalities. Additionally, a few reviewers have mentioned that the platform can be overwhelming for beginners and that they would like to see more advanced features and integrations.

Pros

  • Userfriendly interface simplifies email marketing and automation
  • Robust analytics and reporting provide valuable insights for campaign optimization
  • Extensive template library offers a wide range of customizable options

Cons

  • Limited segmentation capabilities may hinder targeting specific customer groups
  • Occasional technical glitches can disrupt campaign delivery and performance
  • Customer support response times could be improved for more efficient issue resolution

AI-Generated from the text of User Reviews

Reviews
VP

Verified User in Publishing

September 23, 2026 Source: G2.com
Easy Template Building at an Advantageous Price
What do you like best about Moosend?Easy to add elements in template and the pricing is advantageousWhat do you dislike about Moosend?I can't test my email on different email systems. My company has Outlook 2019 and the emails doesn't look like in other systems (like gmail for exemple)What problems is Moosend solving and how is that benefiting you?Problem solving is fast and convenient
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DN

Daniel N

September 4, 2026 Source: G2.com
Moosend: Affordable and Effective for Boutique Retail
What do you like best about Moosend?I appreciate Moosend's intuitive campaign builder. The drag-and-drop editor allows our small retail team to create polished email layouts without any coding knowledge, and the pre-made industry-aligned templates dramatically reduce our design time. It's also straightforward to fine-tune audience segments, enabling us to tailor promotions to different buyer groups easily. This focus on user-friendly features is particularly valuable as our team has zero dedicated email developers, which means we can quickly assemble attractive retail newsletters without hiring outside designers. The segmentation tools help us differentiate between repeat buyers and one-time guests, allowing us to send exclusive discounts to loyal customers rather than sending identical offers to everyone, boosting our email conversion rates and preventing subscriber fatigue from irrelevant messaging.What do you dislike about Moosend?The built-in analytics dashboards lack deeper granularity for our retail use-case. We can't easily cross-reference email performance against our web-shop order data natively. Some automation trigger rules are also limited, and occasionally we run into minor formatting glitches when migrating custom-built email templates over from outside tools, forcing us to spend extra time fixing layout issues before sending campaigns live. Moosend’s analytics only show basic email-centric metrics, with no native way to map clicks directly to actual store purchases. We have to manually pull and match two separate datasets to measure true campaign ROI. We would love custom filtering to compare performance across subscriber segments, plus more flexible automation triggers tied to customer buying activity. Expanded automation logic would let us build more nuanced post-purchase follow-ups without needing third-party workarounds.What problems is Moosend solving and how is that benefiting you?Before Moosend, we faced issues with unreliable segmentation and general emails that hurt engagement. Moosend fixes this by enabling targeted offers through reliable segmentation and cart recovery triggers, improving audience targeting and email conversions.
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MB

Michael B

August 10, 2026 Source: G2.com
Simple, Intuitive, Powerful Email System with Responsive Support
What do you like best about Moosend?It's a simple, intuitive, yet powerful email system priced correctly. When I've need support, the support has been responsive, and I didn't seem to have any issues with deliverability.What do you dislike about Moosend?Nothing. My ticketing system added an integrated solution, so I switched out of convenience.What problems is Moosend solving and how is that benefiting you?Automation and saving me time with manually drafting emails.
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NS

Nicholas S

June 14, 2026 Source: G2.com
Easily Creating Email Campaigns with Support for Subject Line Testing to Achieve Great Delivery Rate
What do you like best about Moosend?It provides a simple to use marketing campaign tool that is very efficient with the creation and delivery of our messaging to our customer base with powerful social media integrations that enable multichannel communications.What do you dislike about Moosend?I don’t have any issues with it they provide lots of features that allowed us to meet all our multichannel customer communication.What problems is Moosend solving and how is that benefiting you?It is very helpful in informing our customers about new products and promotions which enhances customer satisfaction and helps our organization increase conversion rates and maintain stable revenue streams.
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JW

Joseph W

June 12, 2026 Source: G2.com
Powerful Ability to Personalize and Automate Email Campaigns at Scale for Timely Communication
What do you like best about Moosend?The platform automatically sends targeted email to prospects which streamlines messaging in real-time and ensures that we are able to manage personalized messages for every customer and I like that I can easily manage multiple marketing campaigns using this tool.What do you dislike about Moosend?I have not experienced any major challenges the process of setting up campaigns is impressive and all the email marketing features are available.What problems is Moosend solving and how is that benefiting you?It helps communicate with our customers and prospects through email which results into more effective engagement and higher conversion rates because messages reach the right audience at the right time.
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SS

Steven S

June 11, 2026 Source: G2.com
Very Flexible Campaign Builder With Effortless Email Scheduling to Engage Customers Effectively
What do you like best about Moosend?It provides drag and drop functionalities to design campaigns and the email content customization is very flexible such that it allows us to make the content highly informative and I like that the scheduling features eases the task if sending automated emails.What do you dislike about Moosend?There is nothing that I dislike about this tool it is so convenient and great for email marketing and campaign tracking.What problems is Moosend solving and how is that benefiting you?The ability to create and send high volume of marketing emails with this tool creates a scalable way to nurture thousands of leads simultaneously helping achieve a more consistent revenue generation.
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PK

Prahlad K

May 29, 2026 Source: G2.com
Powerful Automations, Easy Setup but Pricey
What do you like best about Moosend?The automations are great in Moosend, with a variety of options like bond, add to cart, and back in stock automations. These are particularly effective and convenient to use. Overall, the features in Moosend are fantastic, and the initial setup was very easy.What do you dislike about Moosend?The pricing should be a little more affordable.What problems is Moosend solving and how is that benefiting you?Moosend provides excellent automations like abandon checkout emails and back-in-stock emails, enhancing my workflow.
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SO

Shade O

May 13, 2026 Source: G2.com
A tool that can keep up with the demands of today!
What do you like best about Moosend?The best thing I love about Moosend is the team behind the tool that is constantly in tune with the needs and challenges of the present-day. They always seek to make their tool rise to the occasion always!What do you dislike about Moosend?Honestly, there’s nothing I don’t like about the tool! It is constantly innovating and if there’s anything one might not like, the team is always ready to listen and implement if that idea makes sense.Recommendations to others considering Moosend?It’s a great tool with a great team that believes in meeting the current demands of the industry in a simple, elegant, and intuitive manner! Don’t hesitate!What problems is Moosend solving and how is that benefiting you?Moosend helps me keep in touch with my list in an efficient manner and keeps me in touch with all the metrics that truly matter!
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FB

Fouad B

April 28, 2026 Source: G2.com
Simplicity and Power Meet in Moosend
What do you like best about Moosend?Show lessI use Moosend to create and manage email campaigns for both my own brands and my clients, and it takes care of some of the biggest headaches in email marketing. What I like most is how simple and clean the platform is. The interface is intuitive, and the automation features are powerful enough to launch campaigns quickly without unnecessary complexity. What do you dislike about Moosend?It strikes a great balance between ease of use and functionality. I can set up campaigns fast, automate key workflows, and let everything run without constantly second-guessing or overcomplicating things. It genuinely saves me time and removes a lot of friction from my process.Recommendations to others considering Moosend?The platform is strong but could benefit from more advanced design capabilities and deeper integrations.What problems is Moosend solving and how is that benefiting you?Moosend makes email marketing easy, solving my headaches by building campaigns quickly, automating follow-ups, targeting the right audience, and understanding what works with clear analytics. It saves time and removes friction, allowing me to set up and run campaigns effortlessly.
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MW

Melo W

April 28, 2026 Source: G2.com
Easy to navigate
What do you like best about Moosend?This platform is very easy to navigate, like all new things I had to 'learn' how to get to where I wanted to get to which I always struggle with as I am not the most teckie person on the planet. I only use it for basic bulk emailing, & no selling etc so was very nervous in the beginning. But the customer support was there throughout & helped immensley, even though a lot of what they wrote looked like another language! so therefore if little 'ol me can do it anyone can- Highly recommend Moosend for people like me.What do you dislike about Moosend?having to always go into the settings when I am in 'Editor' to make sure I change background to WHITE & not transparent.What problems is Moosend solving and how is that benefiting you?None
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SaaSworthy may receive compensation from some vendors featured on this page. This does not influence our editorial evaluation or ratings. [email protected]

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