Lavender Reviews

User Rating

4.9/5 (Based on 65 Ratings)

Rating Distribution

Excellent
95.4%
Very Good
3.1%
Average
0%
Poor
1.5%
Terrible
0%

User Sentiments

Email Scoring System, Improved Email Open and Reply Rates, Concise Email Writing Assistance, User-Friendly Interface

Occasional Software Glitches, Irrelevant Auto-Suggestions, Limited CRM Integrations, Inconsistent AI Feedback

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Review Summary

Lavender is a popular tool among salespeople for crafting effective outbound emails. Users consistently praise the email grading feature, particularly after the AI integration, for its ability to identify areas for improvement and boost response rates. They appreciate the ease of use and find Lavender helpful for writing concise, impactful emails that break through the noise. While the dashboard sometimes requires an adjustment period, the overall sentiment is overwhelmingly positive. Some users note occasional glitches with the UI and integration with HubSpot, while others find the AI suggestions sometimes irrelevant. However, these are generally considered minor drawbacks, and users overwhelmingly recommend Lavender for its ability to improve email outreach and generate more meetings.

Pros

AIpowered email grading helps improve outreach effectiveness.
Concise and clear emails increase open and reply rates.
Mobile view feature ensures emails are optimized for all devices.

Cons

Some users experienced integration glitches with HubSpot.
AI suggestions can sometimes be irrelevant or unhelpful.
Pricing may be a barrier for individual SDRs or smaller teams.

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Reviews

Rohan D

July 31, 2025 Source: G2.com

Lavender helps sales emails sound better

What do you like best about Lavender?I like that it's simple to use and integrates with gmail via plug in. It also makes personalization easyWhat do you dislike about Lavender?It can be a little pricey, but worth the investmentWhat problems is Lavender solving and how is that benefiting you?I use it only for sales emails and outreach. I like that its user friendly and doesnt take a whole lot of effort for set up and email. the scoring helps keep me on track.

Jacob H

November 12, 2024 Source: G2.com

The SDR tool for a great icebreaker

What do you like best about Lavender?The email scoring is the perfect tool for me to be quick and to the pointWhat do you dislike about Lavender?I have yet to run into a feature I disliked so far.What problems is Lavender solving and how is that benefiting you?Making my emails more clear and concise while getting to the point as quickly as possible.

Nihal D

July 2, 2024 Source: G2.com

Amazing

What do you like best about Lavender?.Easy to use and makes my pipeline dreams easierWhat do you dislike about Lavender?Nothing I love the product and gets the job doneWhat problems is Lavender solving and how is that benefiting you?Increasing reply rates and building pipeline

Anonymous User

December 18, 2023 Source: G2.com

"Great for sales outbound"

What do you like best about Lavender?

The email grading is top tier, especially post AI addition. Every sales rep should be utilizing a solution like Lavender to up their outbound game

What do you dislike about Lavender?

Nothing at the moment, I am super happy with the experience so far

What problems is Lavender solving and how is that benefiting you?

Inefficiencies of tailoring personalization in cold emails, centralizing all relevant information I need to land in the inbox

Verified User in Logistics and Supply Chain

December 18, 2023 Source: G2.com

I need to land in the inbox Great for sales outbound

What do you like best about Lavender?The email grading is top tier, especially post AI addition. Every sales rep should be utilizing a solution like Lavender to up their outbound gameWhat do you dislike about Lavender?Nothing at the moment, I am super happy with the experience so farWhat problems is Lavender solving and how is that benefiting you?Inefficiencies of tailoring personalization in cold emails, centralizing all relevant information

Anonymous User

December 11, 2023 Source: G2.com

"A must"

What do you like best about Lavender?

I love that you can use it to create easier to read emails and it helps break down your message so the likelyhood of someone reading it is higher.

What do you dislike about Lavender?

I have not found anything I dislike so far.

What problems is Lavender solving and how is that benefiting you?

It helps the overstimulation of words in emails and it helps me find ways to get my message across.

Spencer M

October 30, 2023 Source: G2.com

"More value here than in most sales coaching courses."

What do you like best about Lavender?

Most products write the emails for you while Lavender teaches you the principals of what makes a good email so you learn to write it yourself.

I think one of the requirements of using Lavender should be that oyu follow them on LinkedIn as well. The amount of content they post has helped me more than any sales class I could have paid thousands of dollars for.

The actual product is very simple but powerful when writing emails, because what Lavender realizes is that emails are not a one size fits all.

From a team wide perspective, very easy for sales managers to look at the data and analytics and know exactly how to coach their reps.

What do you dislike about Lavender?

Right now the hubspot integration has some glitches. Bugs will be fixed soon hopefully.

What problems is Lavender solving and how is that benefiting you?

Helping me get better reply rates and book more outbound meetings. I've noticed a significant increase in the amount of meetings I've booked.

Anonymous User

October 30, 2023 Source: G2.com

"Couldnt do my job without it."

What do you like best about Lavender?

Ability to quickly identify where I'm going wrong with my emails.

Also their support team is great.

What do you dislike about Lavender?

the dashboard takes a little getting used to.

What problems is Lavender solving and how is that benefiting you?

Helping ensure I'm keeping my emails consistent & short.

Suggesting copy to help get the message across.

Harry A

October 24, 2023 Source: G2.com

"Better Salesperson because of Lanvender"

What do you like best about Lavender?

The team at Lavender have created such a wonderful Product.

My feedback is that it's awesome. All parts of it.

After using for 6 months, can sell that I am better salesperson. Not just by email, but overall.

Thank you so much for your help!

What do you dislike about Lavender?

Only thing was sometimes difficulty loading it up on outlook.

But not enough to rate it any lower.

What problems is Lavender solving and how is that benefiting you?

Got me more replies and started more conversations.

Which overall, lead to more deals.

Dimitra S

October 11, 2023 Source: G2.com

"First time user, super impressed!"

What do you like best about Lavender?

In a week's trial it has helped me shift from long, heavy emails to shorter, question/action focused ones. Has validated in me that I am not rude or short to a prospect by getting straight to the point.

As an outcome my reply rates have increased.

What do you dislike about Lavender?

The long sentence suggestions can be irrelevant.

But this is a trivial point!

What problems is Lavender solving and how is that benefiting you?

Better outbounding.

Confidence in email structure and content.

Better % reply rates.

Lavender Reviews

User Rating

Rating Distribution

User Sentiments

Do You Use Lavender?

Review Summary

Pros

Cons

Rohan D

Jacob H

Nihal D

Anonymous User

Verified User in Logistics and Supply Chain

Anonymous User

Spencer M

Anonymous User

Harry A

Dimitra S

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