Home/Influencer Marketing Software/HypeAuditor
Updated on: October 27, 2021

What is HypeAuditor ?

HypeAuditor

Analytical Platform for Transparent Influencer Marketing
(37 Ratings) Write Review

HypeAuditor is a platform that delivers industry-standard insights and data to become successful in influencer marketing. The platform provides brands and agencies with innovative methods to get the optimum results from influencer handles. It let users find the best influencers with Influencer Discovery. The platform sets a standard on YouTube, Instagram, and TikTok account analytics to make influencer marketing transparent, fair, and useful. HypeAuditor consists of over 12 million profiles from which users can find best matched Instagram, TikTok, or YouTube profile using a set of filters that will help refine the list. Users will also get detailed industry-standard analytical reports for advanced Instagram, YouTube, and TikTok based on over 35 metrics like audience location, authenticity and reach, age-gender split, and overall audience quality. The platform lets the user analyze Instagram growth, compare creators, and track influencer marketing campaign performance. HypeAuditor has AI-powered tools for data-driven influencer marketing, ensuring that the users are connected with those influencers who engage authentically with their followers.

HypeAuditor Technical details

Support Online Customer Type Large Enterprises Medium Business Small Business
API Location / Phone Number Indianapolis, IN
Deployment SaaS/Web/Cloud Category Influencer Marketing Software

HypeAuditor Pricing

Pricing ModelFreemium , Subscription
Free
Free

Features

  • Seats included : Unlimited
  • Reports Hub
  • Instagram, YouTube, and TikTok analytics reports
  • Reports included : Linked account
  • Audience Quality Score
  • Audience quality analytics
  • Demography and language insights
  • Engagement analytics
  • Estimated Post Price
  • Audience age and gender
  • Contact details
  • Comments pod check
  • Advertisers Dashboard
  • Instagram Discovery filters (Demo) : (Top 3 results) Keyword search, Category, Audience location, Followers, Engagement rate, Audience gender, Audience age, Audience Quality Score, Brands mentioned/not mentioned, Most recent posts date, Influencer gender, age, location, language, Personal/brand account, Contact info, 7/30/180d growth rate
  • YouTube Discovery filters (Demo) : (Top 3 results) Keyword search, Avg views, reactions & comments, Video count, Comment rate, Reaction rate, Most recent videos, Contact info, Audience location, Audience gender, Audience age, Average views per video, Subscribers, Influencer location
  • Tiktok Discovery filters (Demo) : (Top 3 results) Keyword Search, Number of followers, Engagement Rate, Total Likes, Avg views, likes & shares, Audience Country, Influencer Location, Influencer Gender and Language, Account Quality Score (soon), Verified, Most recent video date, Followers Growth Rate, Likes Growth Rate
  • Progress tracking
  • Account progress tracking
  • Followers number
  • New followers dynamics
  • Quality audience size
  • Audience type distribution
  • Audience reachability change
  • Engagement rate growth
  • Total engagements dynamics
  • Average engagement
  • Authentic engagement
  • Likes spread
  • Likes-Comment Ratio
  • Post Frequency
  • Top engaging posts
  • Least engaging posts
  • Actionable insights
  • Track period : 30 days
  • Weekly email report
  • Tracked accounts number : 1 linked account
  • Campaign tracking (Demo) : Track posts and stories, Live post notifications, Engagement fraud-check, White-labeled reports, Share campaign report, Calculate campaign KPIs, Easy campaign setup
  • Top Instagram Account
  • Top Youtube Account
  • Top Tiktok Account
Starter
Custom

Features

  • Includes features of Free plan, plus
  • Reports included : 50 reports/month
  • PDF export
  • CSV export
  • Discovery Hub : Keyword search, Category, Audience location, Followers, Engagement rate
  • YouTube Discovery filters : Keyword search, Avg views, reactions & comments, Video count, Comment rate, Reaction rate, Most recent videos
  • Tiktok Discovery filters : Keyword Search, Number of followers, Engagement Rate, Total Likes, Avg views, likes & shares, Audience Country
  • Track period : Upto 180 days
  • Tracked accounts number : 1 linked + 2 any accounts
  • Campaign tracking : Track posts and stories, Live post notifications, Share campaign report, Calculate campaign KPIs, Easy campaign setup
  • Campaigns number : 3
Pro
Custom

Features

  • Seats Included : Custom
  • Includes features of Starter plan, plus
  • Reports included : custom
  • API access : custom
  • Discovery Hub : Audience gender, Audience age, Audience Quality Score, Brands mentioned/not mentioned, Most recent posts date, Influencer gender, age, location, language, Personal/brand account, Contact Info, 7/30/180d growth rate
  • YouTube Discovery filters : Contact info, Audience location, Audience gender, Audience age, Average views per video, Subscribers, Influencer Location
  • Search results CSV export ; Limited
  • Discovery API
  • Tiktok Discovery filters : Influencer Location, Influencer Gender and Language, Account Quality Score (soon), Verified, Most recent video date, Followers Growth Rate, Likes Growth Rate
  • Track period : Custom
  • Tracked accounts number : Up to 30 accounts
  • Campaign tracking : Engagement fraud-check, White-labeled reports
  • Campaigns number : Custom
  • Top Trending Instagram - filters
  • Top Mentioned Instagram Accounts - filters
  • Instagram Mentions Report : Reports included (custom), Est Budget, CPE, EMV, Cost Efficiency
  • Audience analysis : Countries, Cities, Age and Gender, Quality Audience
  • Posts analysis : Post Reach, Video/Image Distribution, Highest Rich, Highest Er, Most liked, Most recommend
  • Influencers analysis : Influencers Breakdown by category, Influencers Breakdown by account size, Influencers AQS Breakdown + 8 other filters
Enterprise
Custom

Features

  • Full Discovery tool
  • Multi-account tracking
  • API access
  • Bulk reports packs
  • White label reports
  • Custom reports
  • Dedicated support
  • CSV export
Screenshot of the Vendor Pricing Page
View Full Screen

Disclaimer: The pricing details were last updated on 27/07/2020 from the vendor website and may be different from actual. Please confirm with the vendor website before purchasing.

Learn more about HypeAuditor pricing.

HypeAuditor FAQs

Yes, HypeAuditor provides API.

Ask the Community View Community

HypeAuditor Alternatives HypeAuditor Alternatives

GRIN
(79 RATINGS)
GRIN GRIN is an advanced influencer marketing solution for brands. The platform can be used to discover... read more
Visit Website
Klear
(65 RATINGS)
Klear Klear is a leading influencer marketing platform that is designed to elevate your social media... read more
Visit Website
Publicfast
(14 RATINGS)
Publicfast Public Fast is an influencer marketing software that helps you in driving more and more sales by... read more
Visit Website
Traackr
(73 RATINGS)
Traackr Traackr is a record system for the data-driven influencer marketing platform that marketers utilize... read more
Visit Website
Filt Pod
Filt Pod Filt Pod is an online platform that helps people stand out in this competitive business world by... read more
Visit Website
QuikPlace
QuikPlace QuikPlace is an online platform that connects brands with influencers according to their needs,... read more
Visit Website
Influencity
(44 RATINGS)
Influencity Influencity is an automated influencer marketing solution that helps brands control all their... read more
Visit Website

HypeAuditor Reviews

OVERALL RATING
4
Based on 37 Rating(s)
Rating Distribution
  • 68.8 %
  • 21.9 %
  • 3.1 %
  • 0 %
  • 6.3 %
SHARE YOUR EXPERIENCE Write a Review
Sort By
Filter by Source
Róbert I
Róbert ISource : g2crowd.com
(Reviewed on 14 September 2020) "Great service, API access and helpful customer service"

What do you like best?

- A great user interface, easy to navigate and understand

- Lots of data points

- Continuous development of the service

- API access

- Quick turnaround on any issues/questions we had

What do you dislike?

The API could be a little more extensive, for example requesting only the fields we need and webhooks when a report is updated

What problems are you solving with the product? What benefits have you realized?

Getting demographics data on social media influencers and integrating it into our products using the API.

...more
Elena D
Elena DSource : g2crowd.com
(Reviewed on 28 August 2020) "The best tool to run an efficient Influencer Marketing campaign"

What do you like best?

We like how easy is to find the right influencers with the help of HypeAuditor Discovery tool and the very clear and user-friendly interface.

What do you dislike?

Don't show report for influencers that have less than 1000 followers.

What problems are you solving with the product? What benefits have you realized?

As an international influencer marketing agency we run dozens of campaigns with hundreds of influencers.

We use HypeAuditor to find and vet influencers, to track campaigns and build campaign reports.

HypeAuditor saves us a lot of time.

...more
Administrator in Health, Wellness and Fitness
Administrator in Health, Wellness and FitnessSource : g2crowd.com
(Reviewed on 28 August 2020) "Very helpful tool for our business"

What do you like best?

I like that I can filter the audience based on gender, language, and follower amount.

What do you dislike?

It would be better if there are Japanese manuals or tutorial videos.

What problems are you solving with the product? What benefits have you realized?

It helps us to check if an influencer is suitable for our product. We can check the demographics.

...more
Agency in Marketing and Advertising
Agency in Marketing and AdvertisingSource : g2crowd.com
(Reviewed on 28 August 2020) "Deep Analytics and value information"

What do you like best?

I can analyze a huge networks platforms.

What do you dislike?

I couldn't analyze twtich, Fb or Twitter

Recommendations to others considering the product:

Include more socual networks, make huge the analytics for tik tok

What problems are you solving with the product? What benefits have you realized?

Fake following, demographics, rate quality score performance

...more
User in Marketing and Advertising
User in Marketing and AdvertisingSource : g2crowd.com
(Reviewed on 28 August 2020) "Handy tool for influencer marketing"

What do you like best?

With HypeAuditor you can do competitive analysis and analyze how brands behave on Instagram, TikTok and YouTube. And you get reports really fast.

What do you dislike?

I don't like the lack of Campaign Analytics for TikTok. There is also a very convenient tool for Instagram and YouTube, but not for tiktok.

Recommendations to others considering the product:

I help companies do competitive analysis. Hypaudience gives me information about influencers with whom competitors are working, what their budget for the campaign is, what audience they are targeting. I am satisfied with the price and quality that I get.

What problems are you solving with the product? What benefits have you realized?

A handy tool with a clear design and tips next to each metric. Suitable for both professional and beginner.

...more
Agency in Marketing and Advertising
Agency in Marketing and AdvertisingSource : g2crowd.com
(Reviewed on 26 August 2020) "Una gran plataforma"

What do you like best?

La data y como la presentan es muy útil para tomar decisiones de campañas

What do you dislike?

Nada por el momento la plataforma es buena

What problems are you solving with the product? What benefits have you realized?

Me permite entregar propuestas más completas en mi día a día.

...more
Consultant in Marketing and Advertising
Consultant in Marketing and AdvertisingSource : g2crowd.com
(Reviewed on 24 August 2020) "Expert"

What do you like best?

Its easy to use and the reports have a nice layout

What do you dislike?

there is nothing i dislike. because the product is getting better.

What problems are you solving with the product? What benefits have you realized?

I am searching for Influencers and it saves me time.

...more
Kim  D
Kim DSource : g2crowd.com
(Reviewed on 24 August 2020) "An amazing tool. Easy to use and very comprehensive."

What do you like best?

We love the Discovery and Campaign tools, since they help us create and track influencer campaigns for many of our clients.

What do you dislike?

Sometimes very basic information is available without downolading a full report. When it comes to influencer proposals, it makes the work a bit superficial.

Recommendations to others considering the product:

Try it out! It'll change the way you implement a lot of your social media plans.

What problems are you solving with the product? What benefits have you realized?

We are able to create and track influencer campaigns, choose the best influencers for each of our clients, and understand how and where are their engagements coming from.

...more
Jasmiina O
Jasmiina OSource : g2crowd.com
(Reviewed on 17 September 2019) "Interesting stats"

What do you like best?

I love the audience scores! Lots of useful insights in visual format and I also like to check how genuine influencers’ profiles are.

What do you dislike?

Nothing really. Works well what I use it for.

What problems are you solving with the product? What benefits have you realized?

I check how genuine Instagram influencers are and use it for my own stats.

...more
User in Marketing and Advertising
User in Marketing and AdvertisingSource : g2crowd.com
(Reviewed on 16 May 2019) "Underated Influencer Tool! One of the best!"

What do you like best?

This tool is incredible. Its extremely easy to use, the insights you get from the tool are extremely valuable and the options are limitless. You can review in-depth insights into their audience, any instagram-podding they've been active in and engagement/ posting frequency. The scoring they add to each influencer is helpful too!

What do you dislike?

Influencers you can pull reports on must have over 1,000 followers. For brands who are looking for microinfluencers this tool won't pull the same amount of stats as larger influencers.

Recommendations to others considering the product:

If you're working with influencers and needing a tool at a decent cost, this is it! This tool has given our team more insights into influencer audience than I could have imagined. Its extremely easy to use and I can pull reports on influencers in 5 minutes.

What problems are you solving with the product? What benefits have you realized?

Influencer Analysis

...more
Read All Reviews

Videos on HypeAuditor

Instagram Influencers Ranking
Instagram Influencers Ranking
Auditor for Instagram

HypeAuditor Screenshots

HypeAuditor screenshot
HypeAuditor screenshot
HypeAuditor screenshot
HypeAuditor screenshot
HypeAuditor screenshot

Customers

Dior
Dior
groupm
groupm
Influence 4You
Influence 4You
Unilever
Unilever
Ogilvy
Ogilvy
tracckr
tracckr

Disclaimer

The research is compiled using multiple sources, let us know of any feedback on feedback@saasworthy.com