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I love that Bertha lives within WordPress, and is available in all the places I want to create content with one click. I don't have to copy content from another tool and paste it into WordPress.
Not much to dislike. Know what type of content you need to write, or you'll find yourself eating through your word allocation at a furious pace! The better the prompts you give Bertha, the better suggestions Bertha will give you.
Bertha is a powerful and versatile tool for those times when you are staring at a blank space and need a thought-starter. There are so many scenarios you can use Bertha in - creating a blog post outline and then filling in those paragraphs with SEO-rich content, writing sales copy, creating a social media post, any type of content you need to write is available at the click of a button with just a few starter sentences from you.
I entered information about my business once, and Bertha remembers it and builds on it every time she suggests content. This is such a huge timesaver for me.