SocialBu vs SOCi Comparison

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89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

SocialBu

Social Media Management Software

4.4 50 user ratings

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93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

SOCi

Social Media Management Software

4.6 1,853 user ratings

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Sprout Social

Social Media Management Software

4.3 3,816 user ratings

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Missinglettr

Social Media Management Software

4.7 138 user ratings

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Overview

Description	SocialBu is a tool for social media management, placing a focus on reducing the time users spend on social media activities. It allows users to schedule and publish content across all their social networks in one place regardless of the number of social media profiles managed. All the messages from the users' social media accounts are available in the app and can be replied to. Users can also comment and create posts for all their networks, eliminating the need to switch between multiple apps. The tool offers automation in the cases of specific user-defined events, such as when a message comes to a particular user account. Various other checks can also be placed before the automation is run, and users can also define the actions that are to be taken, such as sending replies and emails. SocialBu easily works and integrates with social platforms such as Facebook, Twitter, Instagram, Google My Business, and LinkedIn while including monitoring tools. Read more	SOCi is built to take care of the three important areas of localized social marketing. Through the platform, businesses can manage their local page presence across social and review sites, this enables overall brand visibility. It allows users to create, host, and share libraries of content with their locations. The tools provided allow users to publish content to thousands of local pages seamlessly. The solution gives teams the power to see what people are saying and respond quickly across all locations. It enables users to easily filter engagements using sentiment, source, and specific keywords. Users can pull up and manage reviews on every site using a single platform. With the competitive intelligence and insights feature, brands can identify, quantify, and even extract keyword trends that come up in comments and reviews at local and national levels. Businesses and brands can reach local audiences with localized social ads and targeted boosts. Users can maximize and drive local business growth using effective social marketing strategies. Read more	Sprout Social is an all-in-one social media management platform that enables businesses to unlock the full potential of social media. The software not just helps in marketing strategy but also in various area of the business. It streamlines and scales social engagement to increase visibility, improve responsiveness and boost efficiency. Sprout Social also simplifies and strengthens social media publishing by scheduling content and posts it at the right time to gain more engagement. A notable feature of Sprout Social includes strategic decision-making, which uses social media analytics that saves time and speeds up the data collection process. It also analyses audience responses and generates strategies accordingly. Sprout Social helps the user to spend less time on manual tasks and more on connecting with their audiences. There are agents available on this platform that offer tailor-made solutions to scale business. The software is appropriate for enterprises, agencies, advocacy, small businesses and customer care agencies. Read more	Missinglettr is a platform that automatically turns the blog posts of the user into engaging social media campaigns. The software helps its users to schedule engaging contents of an entire year in minutes, hence enabling users to drive more traffic to their blog. Users can update the templates used to create the content of their campaigns in order to reflect their writing style or local language. One can use the software to schedule templates by creating their own schedules based on the duration and post frequency. Missinglettr enables its users to optionally choose to have their campaigns reviewed by clients or anyone else they want to invite. The software enables its users to repurpose their social campaigns by having their blog posts re-published on Medium. Users can shorten the URL of their campaigns with goo.gl, bir.ly, PixelMe, replug or Short.CM. One can customize their campaign images and take control of their social brand presence and stand out in the competitive market. Read more
Pricing Options	Free Trial Available Starts at $6.70. Offers Free-forever plan.	Free Trial Not Available Offers Custom plan.	Free Trial Available Starts at $249.00. Offers Custom plan.	Free Trial Available Starts at $7.00. Offers Free-forever and Custom plan.
SW Score & Breakdown	89% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 96% Reviews 74% Momentum 66% Popularity 76%	93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 84% Momentum 62% Popularity 85%	94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 88% Momentum 67% Popularity 90%	90% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 74% Momentum 62% Popularity 78%
SaaSworthy Awards	Not Available	# 16 Most Popular # 8 Fastest Growing	# 7 Highly Rated # 14 Most Popular	Not Available

Features

Total Features	8 Features	9 Features	9 Features	9 Features
Common Features for All	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 5 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less

Technical Details

Organization Types Supported	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	NA	Available	Available	NA

Reviews & Ratings

User Rating	4.4/5 50 user ratings	4.6/5 1,853 user ratings	4.3/5 3,816 user ratings	4.7/5 138 user ratings
Rating Distribution	Excellent 72% Very Good 18% Average 0% Poor 0% Terrible 10%	Excellent 71.8% Very Good 22.7% Average 3.7% Poor 0.9% Terrible 0.9%	Excellent 50.3% Very Good 35.2% Average 9.8% Poor 2.8% Terrible 1.9%	Excellent 74.6% Very Good 21% Average 1.4% Poor 2.2% Terrible 0.7%
User Sentiments	Not Available	User-friendly Interface, Ease of Scheduling Posts, Comprehensive Reporting Features, Extensive Social Media Platform Integrations Occasional Software Bugs, Limited Instagram Functionality, Inconsistent Metric Reporting, Occasional Social Media Account Disconnections	Robust Reporting, Ease of Scheduling, User Friendly Interface, Extensive Integrations Inconsistent Instagram Integration, Limited LinkedIn Functionality, Occasional Post Failures, High Cost Per Additional User	Not Available
Review Summary	Not Available	Overall, users have expressed mixed opinions about the product's features, customer support, and overall usability. While some users appreciate its ease of use and comprehensive features, others have encountered technical difficulties, limited customization options, and occasional glitches. Customer support has received both positive and negative feedback, with some users praising their responsiveness and helpfulness, while others have experienced delays and unsatisfactory resolutions. Despite these criticisms, many users acknowledge the product's potential and believe that it can be a valuable tool for managing social media and marketing efforts.	Reviews of Sprout Social highlight its user-friendly interface, robust scheduling tools, and comprehensive analytics as key strengths. Users appreciate the platform's intuitive design, which makes it easy to navigate and manage social media accounts. The scheduling features are praised for their flexibility and the ability to plan and publish content in advance. Additionally, the detailed analytics and reporting capabilities provide valuable insights into social media performance. However, some users mention occasional glitches and limitations in customization as areas for improvement. Overall, Sprout Social receives positive feedback for its user-friendly interface, scheduling tools, and analytics, making it a popular choice for businesses seeking a comprehensive social media management solution.	Not Available
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Pricing

Pricing Options	Free Trial Available Starts at $6.70. Offers Free-forever plan.	Free Trial Not Available Offers Custom plan.	Free Trial Available Starts at $249.00. Offers Custom plan.	Free Trial Available Starts at $7.00. Offers Free-forever and Custom plan.
Pricing Plans Monthly Plans Annual Plans	Free Free Starter $6.70 $8.00 per month Standard $16.00 $19.00 per month Super $49.00 $59.00 per month Supreme $166.00 $199.00 per month	SOCi Custom	Standard $249.00 $249.00 per month Professional $399.00 $399.00 per month Advanced $499.00 $499.00 per month Enterprise Custom	Free Free Solo $7.00 $9.00 per month Pro $32.00 $39.00 per month Agency $147.00 $147.00 per month Enterprise Custom
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Alternatives

	CloudSocial 5 Based on 1 Ratings SocialBu Vs CloudSocial SocialHub 4.3 Based on 21 Ratings SocialBu Vs SocialHub Social Mako 4.4 Based on 14 Ratings SocialBu Vs Social Mako MavSocial 4.8 Based on 86 Ratings SocialBu Vs MavSocial SocialGest 4.3 Based on 20 Ratings SocialBu Vs SocialGest	Sprout Social 4.3 Based on 3816 Ratings SOCi Vs Sprout Social CloudSocial 5 Based on 1 Ratings SOCi Vs CloudSocial LocalClarity 5 Based on 11 Ratings MavSocial 4.8 Based on 86 Ratings SOCi Vs MavSocial SocialHub 4.3 Based on 21 Ratings SOCi Vs SocialHub
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