Owlead vs Practina Comparison

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85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Owlead

Social Media Management Software

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87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Practina

Social Media Management Software

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Sprout Social

Social Media Management Software

4.3 4,162 user ratings

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Later

Social Media Management Software

4.2 980 user ratings

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Overview

Description	Owlead is an application that is tailored to increase the organic growth of a given Twitter user account on autopilot. The software allows the users to increase their reach with real and targeted Twitter followers of a selected niche or format of business. This tool helps in marketing automation by filtering the required organic account for the desired category of product. Moreover, with its instant tweaking feature, users can adjust their ongoing campaigns in real-time to maximize the follow back ratio. One can easily narrow down the audience based on several parameters, including keywords, and the selected language type to reach the right audience. With a built-in filtering feature, it sets each campaign to follow genuine Twitter users every day. A given user can also keep a tab on the interaction of their campaign through the user-friendly dashboard and check the audience growth based on conditions like demographics and personal preferences. Read more	Practina is a social media management platform, designed especially to create an exceptional experience for businesses. The platform confers users the facility to manage all social accounts in just one place. Also, users can schedule posts according to their preferred time. If you want to measure your success on social media, Practina has a smart analytical feature which will help you judge how your posts are performing. You get to know where your clients’ interest lies and accordingly, you can increase visitors on your respective sites. Practina offers affordable auto-post plans that can help your business in social media promotion. Our distinctive feature to increase social awareness about your company will drive your business to. With Practina’s Smart Ads for Google, simply choose what you’d like to promote, and Practina will automatically create multiple ads to send to Google, so you can reach ideal customers who are already searching for the services you provide. Practina’s Instant Lead Centre for Facebook helps you strike while the iron is hot to make a sale. Whenever someone shows interest in your Facebook ad, you’ll be instantly notified with their contact information, so you can reach out to them immediately. Read more	Sprout Social is an all-in-one social media management platform that enables businesses to unlock the full potential of social media. The software not just helps in marketing strategy but also in various area of the business. It streamlines and scales social engagement to increase visibility, improve responsiveness and boost efficiency. Sprout Social also simplifies and strengthens social media publishing by scheduling content and posts it at the right time to gain more engagement. A notable feature of Sprout Social includes strategic decision-making, which uses social media analytics that saves time and speeds up the data collection process. It also analyses audience responses and generates strategies accordingly. Sprout Social helps the user to spend less time on manual tasks and more on connecting with their audiences. There are agents available on this platform that offer tailor-made solutions to scale business. The software is appropriate for enterprises, agencies, advocacy, small businesses and customer care agencies. Read more	Later is a marketing platform for Instagram that enables users to plan and schedule their posts. It also offers analytics to let users draw insights from their data and act accordingly. Users can even bulk schedule their Instagram posts, create weekly time slots and schedule their posts using initiative drag and drop functionality with the calendar. An Instagram feed can be previewed before actually posting to see how exactly it will look post uploads and make changes accordingly. There are certain calendar views accessible as well, such as 'monthly' and 'weekly'. Users can even maintain an organized media library and keep all their photos, videos, and user-generated content at a central location, accessible on any device by the user's team. It is possible to add labels to media which can be searched for and filtered. They can also import their media via Dropbox and Google drive and make use of extensive analytics for insights. Read more
Pricing Options	Free Trial Available Starts at $19.0.	Free Trial Available Starts at $69.0. Offers Free-forever plan.	Free Trial Available Starts at $249.0. Offers Custom plan.	Free Trial Available Starts at $15.0.
SW Score & Breakdown	85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 89% Reviews 71% Momentum 62% Popularity 73%	87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 93% Reviews 69% Momentum 63% Popularity 81%	95% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 88% Momentum 64% Popularity 90%	97% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 87% Momentum 64% Popularity 94%
SaaSworthy Awards	Not Available	Not Available	# 7 Highly Rated # 14 Most Popular	# 3 Most Worthy # 2 Highly Rated

Features

Total Features	6 Features	7 Features	9 Features	9 Features
Common Features for All	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 3 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 4 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less

Technical Details

Organization Types Supported	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	NA	NA	Available	Available

Reviews & Ratings

User Rating	Not Available	Not Available	4.3/5 4,162 user ratings	4.2/5 980 user ratings
Rating Distribution	Not Available	Not Available	Excellent 50.7% Very Good 35.8% Average 9.8% Poor 2.6% Terrible 1.2%	Excellent 60.8% Very Good 20.5% Average 6.5% Poor 3% Terrible 9.2%
User Sentiments	Not Available	Not Available	Robust Reporting, Ease of Scheduling, User Friendly Interface, Extensive Integrations Inconsistent Instagram Integration, Limited LinkedIn Functionality, Occasional Post Failures, High Cost Per Additional User	User-Friendly Interface, Visual Content Scheduling, Comprehensive Instagram Analytics, Linkin.bio Feature Limited Functionality on Free Plan, Inconsistent Auto-Publishing, Limited Customer Support Accessibility, Lack of LinkedIn Integration
Review Summary	Not Available	Not Available	Reviews of Sprout Social highlight its user-friendly interface, robust scheduling tools, and comprehensive analytics as key strengths. Users appreciate the platform's intuitive design, which makes it easy to navigate and manage social media accounts. The scheduling features are praised for their flexibility and the ability to plan and publish content in advance. Additionally, the detailed analytics and reporting capabilities provide valuable insights into social media performance. However, some users mention occasional glitches and limitations in customization as areas for improvement. Overall, Sprout Social receives positive feedback for its user-friendly interface, scheduling tools, and analytics, making it a popular choice for businesses seeking a comprehensive social media management solution.	Users praise Later's ease of use, time-saving features, and comprehensive analytics. They appreciate the user-friendly interface, drag-and-drop functionality, and ability to schedule posts in advance. The visual content calendar and post preview features are also well-received. Additionally, users commend Later's customer support, finding them responsive and helpful. However, some users have experienced occasional technical glitches and have expressed a desire for more advanced features such as A/B testing and more detailed analytics.
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Pricing

Pricing Options	Free Trial Available Starts at $19.0.	Free Trial Available Starts at $69.0. Offers Free-forever plan.	Free Trial Available Starts at $249.0. Offers Custom plan.	Free Trial Available Starts at $15.0.
Pricing Plans Monthly Plans Annual Plans	Starter $19.00 $19.00 per month Medium $29.00 $29.00 per month Pro $49.00 $49.00 per month Agency $99.00 $99.00 per month	Free Free Presence $69.00 $69.00 per month Impact $149.00 $149.00 per month Growth $229.00 $229.00 per month	Standard $249.00 $249.00 per month Professional $399.00 $399.00 per month Advanced $499.00 $499.00 per month Enterprise Custom	Starter $15.00 $18.00 per month Growth $33.33 $40.00 per month Advanced $66.67 $80.00 per month Scale 15 $200.00 $200.00 per month Scale 30 $400.00 $400.00 per month
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