PushCrew is a web-based notification platform used by eCommerce store owners. The software allows adding images, call-to-action buttons and emoticons in their notifications. Along with this, it offers tracking and reporting feature to identify the effectiveness of push notifications. The software allows targeted and personalized push notification to the specific sets of customers using the segment creator feature. It also has push notification scheduling feature that allows user to schedule a push notification in order to increase customer engagement. In addition, the software has drip campaign dashboard that is used to send a predefined set of notifications to the subscribers.