The VYPER toolkit has features that help you increase your followers and email list with a number of different contests. Create viral contest, whereby, people can register with their email awards and get rewarded for referring the same and adding more entrants. Give them something to win, everytime with exciting coupon codes and interactive pop-ups. Create a leaderboard and ask your followers to be more active in order to climb up the ladder and the, give awards to those on top of the leaderboard to create a sense of competition between your followers. It all ends up with your following referring more and more people and you getting more and more followers.