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Which is the best mobile analytics software in terms of efficient user segmentation?

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Asked by Ajeet Sharma | 1 years ago
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Anu Pal
1 years ago

Localytics and CleverTap are the best mobile analytics software in terms of user segmentation.

 

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78%
(21 RATINGS)
Mobile Analytics Software
Localytics
It is one of the best mobile marketing platform for better user engagement. It has engagement analysis feature using which you can track and analyze user behaviours in real-time. It also has dynamic user segmentation feature, which allows you to segment and group the users based on specifying criterias. In addition, you can connect with your customers easily by using its in-app messaging and push notification features. This software supports A/B testing and allows you to experiment by sending different messages to the users. It has an enhanced API support using which you can easily integrate this software into any third party applications.
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95%
(138 RATINGS)
Mobile Analytics Software
CleverTap
CleverTap will help you to build powerful mobile engagement strategies. Using this platform, you can easily collect, analyze and act on customer insights in real-time. It has funnels to identify the conversion blockers that minimizes your user conversion rate. It also has retention cohorts to measure user retention and business metrics. In addition, you can visualize the navigation flow of your users. You can run predefined campaigns for increasing user retention and can run scheduled campaigns based on user behaviour. It allows you to send personalized messages to your users. Moreover, it has effective user segmentation to group your users based on their activity and location.
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