Marketers use Call Tracking Software to collect phone calls data. This allows them to identify which channels traffic is coming from. So, how does call tracking work? You can track the location of your mobile device with a phone tracker app. The app can be used to locate your tablet or phone that has been stolen or lost.

You can use the app to monitor your children. The app allows you to view location information and other information, such as call history, social media messages, and Internet searches.

What is Call Tracking Software?

Call Tracking Software
Source: Kivo Daily

Call tracking software allows you to monitor phone calls made to your company or business. Call tracking software can track which marketing campaigns prompted users to contact your company, whether they came from offline or online marketing.

These calls can be recorded to gain valuable information when you get phone calls. Call tracking software can be used to record audio, and to source calls, so you know exactly who is calling.

This information will help you understand how leads find your business and contact it. Calls can be tracked from many sources, including:

  • Advertisements with Pay-per-Click or (PPC).
  • Listings local
  • Billboards
  • Your website
  • Adverts on social media
  • Radio Spots

Whether running a campaign, you can attach a unique number to each campaign to see which advertisements drive customers to your business.

That’s why we’ve made the top 10 free call tracking tools on the market in 2022.

Let’s take a look.

Top 10 Free Call Tracking Software Tools

Here’s a list of the top 10 free call tracking software tools on the market in 2022, including their top features and best used for and a detailed description of each tool given below.

Callrail

Callrail is an analytics platform that informs you about which calls are being delivered by marketing campaigns. The tool allows users to submit forms, which can be used to build a list of potential leads. The device has a lead funnel that will enable contacts from marketing efforts to be transferred to sales representatives.

This software allows businesses to increase their growth by letting them use marketing platforms. It also fine-tunes its marketing programs, drives more quality leads, and centralizes communications.

Callrail tracks all calls related to specific ads or marketing campaigns. It can help the user determine the ROI of call tracking, form tracking, and conversation intelligence. This will reveal insights across touchpoints throughout each customer’s journey.

  • Deployment – Cloud, SaaS, Web-Based.
  • Platform – Windows, Linux
  • Top Features – API, Access Controls/Permissions, Activity Dashboard, Activity Tracking, Alerts/Notifications, Archiving & Retention, Automatic Call Distribution, Call Center Management, Call Disposition, Call List Management, Call Logging, Call Monitoring, Call Recording, Call Reporting, Call Routing, Call Scripting, Call Tagging, Call Tracking, Call Tracking, Metrics Call, Transcription Call, Transfer Caller, ID Caller Profiles, Campaign Analytics, Chat/Messaging, Computer Telephony, Integration Conversion, ROI Tracking, Real-Time Analytics, Real-Time Data, Real-Time Monitoring, Real-Time Reporting, Recording, Reporting & Statistics, Role-Based Permissions, Source Tracking Tagging, Third-Party Integrations, VoIP Connection, Voice Mail, Web Forms, Workflow Management.
  • Free Trial Available  
  • Prize – $45/month 
  • Best for – API, Third-Party Integrations, Alerts/Notifications, Reporting & Statistics, Activity Dashboard, Chat/Messaging, Mobile Access, Call Recording.
  • Support – Email/Help Desk, Knowledge Base, Phone Support.
  • Overall Rating – 5/5 Stars

Bitrix24


Bitrix24 provides a free collaboration platform. It’s available on-premise and in the cloud. It offers communication tools, task management, social collaboration tools, employee engagement, group chat, shared calendars, etc.

Bitrix24 offers users tools such as CRM and document management, tasking, and time management. It is integrated into a social-style setting that includes user profiles, liking and commenting, instant messaging, and content sharing.

This software is a practical tool for managing your company online. It allows you to clock in at the beginning of each day, through tasks, sales processing, and ending with reporting. There are flexible, precise tools that allow you to manage each operation.

  • Deployment – Cloud, SaaS, Web-Based
  • Platform Windows, Android, iPhone, iPad.
  • Top Features – API, Access Controls/Permissions, Account Management, Activity Dashboard, Activity Management, Activity Tracking, Activity/News, Feed Agenda Management, Alerts/Notifications, Applicant Tracking, Appointment Management, Appointment Scheduling, Approval Process, Control Approval, Workflow Assignment Management, Attendance Tracking, Attendee Management, Audience Targeting, Audio / Video, Conferencing Audit, Trail Auto Update, Auto-Dialer, Auto-Responders, Automated Quoting, Automated Routing, Automated Scheduling, Resource Scheduling, Volunteer Management, WYSIWYG Editor, Web Forms, Web-based Deployment, Website Integration, Website Management, Widgets, Wiki.
  • Free Version & Trial Available  
  • Prize – $49/Month 
  • Best for – Call Tracking Software, Contact Management Software, Predictive Lead Scoring Software, Real Estate CRM Software, Sales Force Automation Software, Sales Tracking Software.
  • Support – Email/Help Desk FAQs/Forum Knowledge Base Phone Support 24/7 (Live Rep) Chat
  • Overall Rating – 4.8/5 Stars

CallHippo

CallHippo, a cloud-based VoIP phone service designed for small and startup businesses, provides a solution to their communication needs. It can be used as both a web-based and mobile application. This solution allows sales, marketing, support, and other teams to receive international calls.

It allows users to manage businesses by purchasing virtual phone numbers from over 50 countries, adding users to the same number, and making calls worldwide.

CallHippo’s call analytics tool provides real-time information about callers, call quality and duration. On the other hand, call recording automatically records calls and conversations throughout a campaign so that managers can listen from their dashboard.

Businesses can use the voicemail and on-hold feature to greet callers during non-working hours or when they are put on hold.

  • Deployment – Cloud, SaaS, Web-Based
  • Platform – Windows, Mac, Linux.
  • Top Features – Reporting & Statistics, Third-Party Integrations, Voice Mail, Customizable Reports, IVR / Voice Recognition, Contact Management, Computer Telephony Integration, Caller ID, Call Transfer, Call Recording, Call Reporting, Call Routing, API, Activity Dashboard, Activity Tracking, Alerts/Notifications, Auto-Dialer, Automatic Call Distribution, CRM, Call Center Management, Call Monitoring.
  • Free Version & Trial Available 
  • Prize – $14/ per user- per month.
  • Best for – Reporting/Analytics, API, Third-Party Integrations, Alerts/Notifications, Reporting & Statistics, Activity Dashboard, Contact Management, Call Recording.
  • Support – Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat.
  • Overall Rating – 4.8/5 Stars

Phonexa


Phonexa, a complete suite of marketing automation tools, allows companies to optimize their inbound web and phone campaigns and outbound email and SMS campaigns. It also gives them the ability to improve the consumer journey.

Managers can monitor inbound marketing calls and obtain caller details based on dialed numbers, behavior, and incentives.

Phonexa’s E-Delivery platform allows advertisers to prepare mailing lists for their targeted audience and create predefined templates. Marketers can track calls, movements, IVR structures and gain insights into high-performing keywords and advertisements.

  • Deployment – Cloud, SaaS, Web-Based
  • Platform – Windows, Mac, Android, iPhone, iPad.
  • Top Features – AB Testing, Archiving & Retention, Auto-Responders, Call Center Management, Call Logging, Call Recording, Call Routing, Call Tagging, Campaign Management, CAN-SPAM Compliance, Channel Management, Contact Database, Conversion Tracking, Customer Journey, Mapping Customer Surveys, Dashboard, Data Extraction, Drip Campaigns, Dynamic Content, File Transfer, IVR / Voice Recognition, Image Library, Tracking Keyword, Tracking Landing Pages/Web Forms, Lead Capture, Lead Distribution, Lead Management, Lead Notifications, Lead Nurturing, Lead Qualification, Lead Segmentation, List Management, Mobile Optimized Emails, Multi-Campaign, Multi-Channel Attribution, Multiple Scripts, On-Demand Recording, Online Forms, Performance Metrics, Phone Key, Template Management, Text to Speech, Voice Customization, Website Analytics, Pipeline Management, Predictive Analytics, Prospecting Tools, ROI Tracking, Recording, Reporting/Analytics.
  • Free Trial Available 
  • Prize – Price not provided by the vendor. 
  • Best for – Call Recording Software, Campaign Management Software, Email Marketing Software, IVR Software, Lead Capture Software, Lead Management Software, Marketing Analytics Software, Predictive Lead Scoring Software.
  • Support – Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live Rep), Chat.
  • Overall Rating – 4.4/5 Stars


EngageBay

EngageBay, a marketing and sales software that enables small businesses and startups to engage, nurture, and convert web visitors to customers, is simple and affordable.

You can acquire leads using lead generation forms and popups. Engage web visitors with beautiful landing pages. Nurture them with engaging emails. And automate your marketing channels through marketing automation. All this from one platform.

The software gives businesses the ability to create, manage and run custom marketing campaigns. Email campaigns can be made using a variety of pre-designed templates or built from scratch with the drag & dropped interface.

EngageBay offers custom web forms that can easily be added to your business website to capture leads. Landing pages can also be designed to maximize clicks and converts.

  • Deployment – Cloud, SaaS, Web-Based
  • Platform – Window, Mac, Android, iPhone, iPad.
  • Top Features – AB Testing, Account Alerts, Account Management, Activity Dashboard, Activity Tracking, Alerts / Escalation, Alerts/Notifications, Appointment Management, Appointment Scheduling, Audience Targeting, Auto-Responders, Automated Routing, Automated Scheduling, Calendar Management, Calendar Sync, Calendar/Reminder System, Call Center Management, Call Management, Call Monitoring, Call Recording, Feedback Management, For Sales Teams/Organizations.
  • Free Version & Trial Available  
  • Prize – $10.79 /month
  • Best for – Account-Based Marketing Software, All-in-One Marketing Platform Software, Appointment Scheduling Software, Auto Dialer Software, Call Tracking Software, Campaign Management Software, Contact Management Software, CRM Software, Customer Engagement Software, Landing Page Software, Lead Capture Software, Lead Generation Software, Lead Management Software.
  • Support – Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live Rep), Chat.
  • Overall Rating – 4.2/5 Stars

WhatConverts

WhatConverts promises a simple set-up for agencies.

It is cloud-based and can support international call tracking in 22 countries. Each plan comes with multi-channel tracking capabilities that include phone calls and the ability to set up new call tracking numbers in seconds.

Online channels can also be tracked by adding tracking codes and identifying web forms to existing websites. No changes are required. DPNI (Dynamic Phone Number Injection) can also be used to track calls to websites.

Additional call tracking features include selecting an instant number, adding keyword or campaign data to calls, and call recording.

  • Deployment – Cloud, SaaS, Web-Based
  • Platform – Window, Android, iPhone, iPad.
  • Top Features –Campaign Tracking, Channel Management, Chat/Messaging, Conversion Tracking, Customizable Branding Dashboard, Data Extraction, Event-Triggered Actions, IVR / Voice Recognition, Keyword Tracking, Call Recording, AB Testing, API, CRM Call Recording, Call Routing, Call Tracking, Call Tracking Metrics, Call Transcription, Caller ID, Campaign Management, Lead Capture, Lead Distribution, Lead Management, Lead Notifications, Lead Qualification. 
  • Free Trial Available 
  • Prize – $30/ Month
  • Best for – Call Tracking Software, API Lead Management CRM Performance Metrics Lead Capture Campaign Management Customizable Branding Lead Segmentation
  • Support – Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live Rep), Chat.
  • Overall Rating – 4.2/5 Stars

CallSource

CallSource, a cloud-based performance monitoring solution, is designed to assist businesses of all sizes in managing lead attribution, reputation management, and call tracking processes.

The platform offers a lead scoring function to identify prospects and revenue-generating opportunities. It also provides online and offline call tracking.

With the best analytics, keyword-level dynamic number insertion. Digital marketing solutions can help businesses improve their marketing by optimizing ads, campaigns, and keywords.

It provides insight into market trends and leads conversions for organizations via Google Analytics. This makes it possible to identify opportunities and offer performance coaching to call handling staff based on recordings.

  • Deployment – Cloud, SaaS, Web-Based
  • Platform – Windows, Mac, Android, iPhone, iPad.
  • Top Features – Event-Triggered Actions, IVR / Voice Recognition, Key Performance Indicators, Ad hoc Reporting, Archiving & Retention, Call Recording, Call Routing, Call Tracking Metrics, Caller ID, Campaign Management, Conversion Tracking, CRM Dashboard, Keyword Tracking, Negative Feedback Management, Response Management, Review Monitoring, Review Notification, Review Request, Scorecards, Sentiment Analysis.
  • Free Trial Available  
  • Prize – $150/ Month
  • Best for – Business Performance Management Software, Call Recording Software, Call Tracking Software, Reputation Management Software, Review Management Software.
  • Support – Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live Rep), Chat.
  • Overall Rating – 4.6/5 Stars

PhoneWagon


PhoneWagon, a call tracking tool for growing businesses, is suitable to monitor the performance of marketing campaigns and increase ROI.

It is cloud-based and can be accessed through a web browser from any internet-enabled device, including desktops, laptops, smartphones, and tablets.

This solution is ideal for freelancers or small businesses looking for an online call monitoring solution to help them understand customer behavior and track the progress of their marketing campaigns.

Call recording is also available in the software. This allows campaign managers to track the quality of conversations between agents and customers from different industries such as accounting, legal, home service, medical, and even wellness.

  • Deployment – Cloud, SaaS, Web-Based
  • Platform – Windows, Mac, Android, iPhone.
  • Top Features – API, Activity Dashboard, Alerts/Notifications, Archiving & Retention, CRM, Call Monitoring, Call Recording, Call Reporting, Call Routing, Call Tagging, Call Tracking, Call Tracking Metrics, Call Transfer, Caller ID, Campaign Analytics, Conversion Tracking, Customizable Reports, Data Import/Export, Event-Triggered, Actions File Transfer, IVR / Voice Recognition, Keyword Tracking, Lead Qualification, Monitoring, Multi-Campaign On-Demand Recording, ROI Tracking, Recording Scheduled, Recording Tagging.
  • Free Trial Available  
  • Prize – $10/Month.
  • Best for – Call Center Software, Call Tracking Software, Telephony Software, API Alerts/Notifications, Activity Dashboard, Call Recording, Call Routing, Call Monitoring, Data Import/Export, Call Transfer.
  • Support – Email/Help Desk FAQs/Forum Knowledge Base Phone Support Chat 
  • Overall Rating – 4/5 Stars

ActiveDEMAND


ActiveDEMAND, a platform that integrates marketing automation specifically designed for agencies, consolidates critical online marketing tools into one application.

The subscription model is determined by the total number and not the number of users. Agencies can create unlimited sub-accounts with branding and reporting for their clients.

A fully integrated marketing automation platform includes call recording and call tracking software. You can easily combine your call tracking numbers with autoresponders, email marketing, drip campaigns, pay-per-click, and SEO with built-in landing pages.

  • Deployment – Cloud, SaaS, Web-Based
  • Platform – Windows, Android, iPhone, iPad.
  • Top Features – AB Testing, Access Controls/Permissions, Attribution Modeling, Audience Targeting, Auto-Responders, Call Recording, Call Routing, Call Tracking Metrics, Caller ID, Campaign Analytics, Multi-Campaign On-Demand Recording, ROI Tracking, Recording Scheduled, Recording Tagging, Campaign Management, Campaign Personalization, CAN-SPAM Compliance, Compliance Management, Consent Management, Keyword Tracking, Landing Pages/Web Forms, Lead Capture, Lead Database Integration, Lead Distribution, Lead Notifications, Pipeline Management.
  • Free Version & Trial Available  
  • Prize – Price not provided by the vendor.
  • Best for – Account-Based Marketing Software, Call Tracking Software, Email Marketing Software, GDPR Compliance Software, Lead Capture Software, Lead Generation Software, Lead Nurturing Software, Marketing Analytics Software, Marketing Attribution Software, Marketing Automation Software, Reporting Software.
  • Support – Email/Help Desk FAQs/Forum Knowledge Base Phone Support Chat.
  • Overall Rating – 4.7/5 Stars

CallTrackingMetrics

CallTrackingMetrics provides a call tracking solution and marketing attribution for agencies and contact centers. It’s a cloud-based platform with features that help businesses capture customer journeys, manage calls, track converts, and dive into essential metrics with real-time analysis.

It integrates call tracking with contact center functionality to offer a complete customer experience management solution. It allows businesses from various industries to provide a personalized customer experience.

CallTrackingMetrics combines call tracking and contact center tools to help agencies and businesses provide a customized customer experience. It allows users to track the customer journey and scale with companies.

  • Deployment – Cloud, SaaS, Web-Based
  • Platform – Android, iPhone, iPad.
  • Top Features – Phone Key Input, Predictive Analytics, Agent Interface, Alerts / Escalation, 2-Way Messaging, IVR / Voice Recognition, Keyword Tracking, Lead Management, List Management, Live Chat Manual, Dialer Mass Texting, , Archiving & Retention, Automated Routing, Automatic Call Distribution, Automatic Transcription, Blended Call Center, Call Center Management, Call Logging, FCC Compliance, File Transfer, FTC Compliance, Inbound Call Center, Call Monitoring, Call Recording, Call Routing, Call Scheduling, Call Scripting.
  • Free Trial Available 
  • Prize – $39.00 /month, Pricing Model: Per Feature.
  • Best for – Auto Dialer Software, Call Center Software, Call Recording Software, Call Tracking Software, Contact Center Software, IVR Software, Marketing Attribution Software, Predictive Dialer Software, SMS Marketing Software, Softphone Software, Speech Analytics Software, Unified Communications Software.
  • Support – Email/Help Desk FAQs/Forum Knowledge Base Phone Support 24/7 (Live Rep) Chat
  • Overall Rating – 4.1/5 Stars

Conclusion 

It is essential to be familiar with the program’s basics and the features you are looking for. It is not difficult to find reliable software for call tracking. This software can help you close a potential buyer. It should have both inbound and outside call tracking solutions.

You can track calls with call tracking software to gain more insight into how people find your business. You can follow who calls you and what marketing strategies they use to reach your target audience. Without calls, your business will not succeed. It is how you reach out to prospects and get their attention about what you are selling. It is sensible to invest in tools to help your team communicate effectively, as communication is essential.

You can contact them to find out if the software is compatible with your budget and current plan. This will help you determine if the software suits your needs. This article should provide you with all the information to select the right software for your needs.

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Author

Hello, I'm Sai. I'm a freelance writer and blogger. I write unique and researched-based content on Saas products, online marketing, and much more. I'm constantly experimenting with new methods and staying current with the latest Saas updates. I'm also the founder and editor at Bowl of Wellness, where I share my latest recipes and tips for living a healthy lifestyle. You can read more at Bowl of Wellness - https://bowlofwellness.com/