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Home»Misc»How to Use Unified Communications to Improve Collaboration
Misc

How to Use Unified Communications to Improve Collaboration

Saurabh YadavBy Saurabh Yadav9 Mins ReadJuly 14, 2021
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Table of Contents
  1. What is unified communications?
  2. Improving collaborations with unified communications
  3. Conclusion
Image source: freepik

Collaboration is essential for ensuring the smooth operation of your business. However, outdated communication technologies might make collaboration difficult. You will need productivity and flexibility if you want your workers and project managers to collaborate well together.

An integrated communications platform facilitates cross-organizational collaboration, allows for the remote working of employees, and drastically reduces customer response times. In this article, we will discuss how using unified communications can help improve collaboration among employees in your business.

Table of Contents

  • What is unified communications?
  • Improving collaborations with unified communications
    • 1. Provides integration features for collaboration
    • 2. Improves remote employees’ collaboration
    • 3. Allows the employees to be more mobile with improved field communication
    • 4. Increases the responsiveness of the team
    • 5. Boosts communication
    • 6. Improves the efficiency of the team
    • 7. Decreases operational costs
    • 8. Enables sales order collaboration
    • 9. Minimizes the time spent in project meetings
    • 10. Enhances cross-organizational collaboration
  • Conclusion

What is unified communications?

Unified communications refers to the concept of unifying all company communication channels. It is a set of solutions that attempt to enable efficient communication between multiple internal and external channels. This makes use of both real-time and adaptive communication technologies to help you and your teams collaborate more effectively.

It is a communication framework that optimizes business operations, increases productivity, and provides the employees with the freedom they require. This boost to the company is offered through an integrated approach that provides users with a smooth communication experience.

Improving collaborations with unified communications

By simplifying the collaboration process, unified communications addresses a company’s communication requirements. Communication is simpler and more effective. This promotes better collaboration among team members. Virtual collaboration is critical in today’s digital workplace. Let’s take a look at how unified systems can help improve collaboration.

Image Source: Storyset

1. Provides integration features for collaboration

These fundamental integration features are intended to promote collaboration within any business –

a. E-mail integration

Employees will be able to integrate a variety of e-mail services with the help of a unified communications solution. There may also be a platform-based email service accessible. Transcripts from video conferences can be emailed immediately after the meeting concludes. A VoIP audio message can also be transcribed to text and emailed to a colleague.

b. Dashboard and data reporting

All unified communications solutions will include a central dashboard from which users can access all interface elements. Typically, the dashboard provides a number of display choices and customization options. Live monitoring and statistics are easily accessible and can even be attached to the central dashboard.

c. Audio calls

Voice calls can be made effortlessly from a single unified platform. Team members can call each other from any device. If team members remain connected to the network, they will be able to make an audio call using various channels. This provides the team with a great deal of communication freedom.

d. Real-time communication

Platforms for real-time communication are provided by all unified communications solutions. Users can interact using their preferred methods, such as live video calls, text messaging, or audio calls.

e. Schedules and calendar

Employee work calendars and scheduling services can be integrated into a unified communications solution. Employees are notified through e-mail and SMS when a meeting is canceled. Their calendar is also updated with the same. This relieves them of the job to manually clear their schedule.

2. Improves remote employees’ collaboration

One of the difficulties of working remotely is the lack of effective involvement in team projects. Unified communications, on the other hand, fills this vacuum and allows collaboration across remote employees.

You can facilitate collaboration between team members who work in the office and those who work remotely. This can be done by utilizing unified communications that use video conferencing and instant messaging. They can work on team projects more efficiently now that they both are conveniently connected.

This contributes to a productive atmosphere by allowing remote employees to participate in team project decision-making. Unified communications can assist you in broadening your talent pool by including employees from all around the globe.

3. Allows the employees to be more mobile with improved field communication

One important advantage of unified communication systems is that they may be accessed from any location using any device. Employees may log in from anywhere and view emails, make phone calls, and more. Increased mobility in your employees is a proven way to boost productivity.

Employees who must go to the workplace can still get things done during their journey. This has the potential to significantly increase their productivity. Unified communications’ increased mobility may eliminate the need for traveling completely. As a result, your staff will be able to reduce the amount of time they spend driving or traveling to work.

Employees are more likely to be able to work remotely when using contemporary unified communications infrastructure. Working from home is convenient for the employee’s personal and family lives. As a result, employees who can work from home will be happy. Employees who are happier are known to be more productive.

4. Increases the responsiveness of the team

Customers who want to buy something or seek help with an issue will expect a quick answer. Many of these replies will necessitate speedy internal discussions in order to determine the best solution. Hence, responsiveness is critical for external communications such as sales and customer service queries.

The time it takes customer care representatives to react to complaints is also important. Meeting these requirements is made easier through unified communications. Agents can monitor all channels, change between them, and reply promptly. Agents can acquire the information they need quickly since they have instant access to all channels.

Team members can communicate with one another at any time and from any location using unified communications. As a result, anytime a team member is present, they will be able to respond swiftly.

5. Boosts communication

Image source: freepik

Legacy communication technologies can make communication challenging if systems fail or are unable to manage high call volumes. Whereas, unified communications makes use of broadband speeds and fiber optics to enable the exchange of critical data while integrating smoothly with your company’s infrastructure. This helps increase team communication, making it faster and simpler to complete tasks.

In business communication, response time is the key. This is especially true when communicating with existing or potential consumers. Responding swiftly to a query may mean the difference between making or losing a deal for a sales team. It is easier to respond to all queries when all channels are on one platform.

The ability to communicate promptly helps in boosting customer satisfaction. It also boosts productivity since agents can handle more queries in less time. Customers no longer have to wait on hold for a response or for an agent to return their call.

6. Improves the efficiency of the team

Businesses that use unified communications see a 52\% increase in worker productivity and a 45\% boost in business efficiency on average. Employees can spend their time more efficiently when they have the correct tools for the task. Team members communicate and collaborate via a single interface.

This saves time that would otherwise be spent navigating between apps or devices. They can also access whatever information they require and collaborate on projects. According to recent research, collaboration tools can boost team efficiency by up to 20\%. Also, 40\% of employees said they would pay for themselves to make their lives simpler.

7. Decreases operational costs

When a company’s productivity rises, it saves time and money. This is aided by unified communications, which eliminates the complexity of switching apps or incorrect communication handling. Using a single provider for unified communications simplifies expenses and allows you to pay for exactly what you need.

These are valuable resources that can be put to better use in the company’s most important activities. As compared to traditional phone systems, 50\% of network expenses are saved by using unified communications. This equates to a 25\% increase in operational profit.

8. Enables sales order collaboration

To ensure the seamless operation of the sales process, unified communications may aid in the collaboration of sales teams and other stakeholders. Messages may be routed through your customer relationship management system in this manner, allowing the next salesperson who assists the customer to simply take up where the prior salesperson left off.

The new sales representative can learn which steps the customer has previously gone through by using customer data and notes made by the prior salesperson. By having this information, the salesperson can also avoid the customer from repeating themselves, therefore improving the customer experience.

Image source: freepik

9. Minimizes the time spent in project meetings

Meetings consume the precious time of all involved parties frequently. Regardless of their long durations, meetings are critical for ensuring that everybody in the team is on the same wavelength. It is equally important for the leader to create an impression and to be present at meetings.

With the aid of unified communications, you can improve cooperation and create an effect on project meetings. You can employ video conferencing solutions that readily integrate with your company’s internal meeting scheduling system. By doing so, you can be present at the meeting despite being in a  different time zone than your team.

CIOs and team leaders can save time and money on travel by utilizing unified communications while still making an impact and bringing value to their teams.

10. Enhances cross-organizational collaboration

Improved integration of various channels is one of the basic concepts of unified communications. They unify email, phone calls, and other communication applications. Collaboration is made simpler and more successful by having a dedicated, incorporated communication platform.

Workers and departments can now communicate in a variety of ways thanks to unified communication platforms. Virtual meetings and conferences will be more productive by using unified communications. Team members can participate in them from their workstations or houses.

They significantly improve your employees’ ability to communicate and collaborate on active projects. This type of cross-organizational collaboration increases their productivity.

Conclusion

We hope that we were able to throw some light on the importance of unified communications in improving collaboration. If your business hasn’t already employed unified communications, it is due time that you do so to prevent further losses. Your business will also become less desirable to prospective employees and less competitive in retaining current employees.

If you are looking for collaboration software, check out SaaSworthy’s list of collaboration software.

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Saurabh Yadav

Saurabh is a seasoned SaaS expert with over eight years of experience, specializing in HR technology, payroll, and workforce management solutions. A PMP-certified professional and an alumnus of XLRI, he has collaborated with leading industry publishers, sharing his insights on ATS, payroll, employee engagement, HR software, benefits administration, compensation management, interview scheduling software, performance management systems, and employee recognition. With a deep understanding of SaaS trends, Saurabh continues to shape the future of HR tech through his thought leadership and expertise.

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