Session replay software records the entire experience of a user on the website or mobile app and allows you to replay every move and click of their experience to gain insight into the user experience and identify possible errors.
How real-world users navigate an application or web page will provide valuable insights you won’t get from other tools. Other web analytics tools will tell you about the activity on your websites, as Google Analytics can tell that 3 percent of the visitors who visit your site become buyers. Listening to session recordings will aid in understanding the reasons are behind why 97% of customers do not. One major drawback of most session recording software is the time required to view the recordings.
Some recordings may not provide useful information, so if you’re trying to find an example of a specific behavior, it could be necessary to go through dozens or hundreds of videos to find one with the specific behavior. Let’s get started.
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What is Session Replay & Visitor Recording Software?
Session replay software permits an organization to track and visually replay the user’s interaction through a mobile website or application to help users understand their interactions more effectively. Session replay software provides insight into how a user navigates on a website or mobile application and reveals the bugs, errors or confusing experiences they might have to endure.
The level of information gained allows companies to enhance their mobile and website interfaces to deliver a better user experience. Teams for product and user experience typically use session replay software to demonstrate how users interact with their site.
Marketing departments also use session replay software to track how mobile or website users interact through messaging or branding. Session replay software is available as an independent product, or it could be included in Digital Analytics software testing A/B tools, heatmap software, or analytics for mobile apps.
Top 5 Session Replay & Visitor Recording Software in 2023
Smartlook
Our list starts with Smartlook. Smartlook is a qualitative analysis solution that works on both the mobile and web that helps more than 200,000 companies across all industries and sizes find the “whys” that drive user actions.
What causes users to lose interest, why aren’t they taking advantage of the option, or why do users avoid onboarding? This tool will eliminate the uncertainty. Smartlook is a unique feature; Smartlook allows you to know the user’s behavior on a microscopic level. The recordings that are always on show exactly what each visitor is doing on your site or application, while heatmaps provide masses of data on where users scroll and click.
Automated event tracking lets you understand how (and the frequency) your customers perform specific activities, while funnels for conversions track the events you’ve recorded and display how successful you are in converting visitors..
- Deployment – Cloud, SaaS, Web-Based.
- Platform – Android, iPhone, iPad.
- Top Features – API, Activity Dashboard, Activity Tracking, Alerts/Notifications, Application Management, Audit Trail, Behavior Tracking, Behavioral Analytics, Cohort Analysis, Collaboration Tools, Conversion Rate Optimization, Conversion Tracking, Customer Activity, Tracking Customer, and Experience Management.
- Free Trial & Version Available
- Prize – Price not provided by the vendor.
- Best for – Customer Journey Mapping, Customer Profiles, Customer Segmentation, Dashboard, Data Coding, and Data Storage Management.
- Support – Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat.
- Overall Rating – 5/5 Stars
UXtweak
The second that comes on the list is UXtweak. UXtweak is a multi-functional UX research tool that enables users to conduct user-centered studies of your app, website, or prototype. Information gathered during these research studies could be used to provide a detailed review of any potential weaknesses in your product. Every tool offered by UXtweak is equipped with the most comprehensive results structure that offers a variety of angles to your research, all backed with statistical calculations based on the information gathered from your users. UXtweak can guide you through the various phases of your development and design process, starting with the most simple tests, such as a test of tree or card sort that aid in creating your infographic architecture.
It also offers more focused and visual tests, such as the initial click, five seconds or preference tests through the detailed evaluation of your idea using the prototyping test and a finished product using mobile or website testing.
Each test can be coupled with a questionnaire to fill in the holes if you’re looking for just the survey. In this situation, you may make use of UXtweak’s Survey tool. It’s identical to the questions for the study and comes with sophisticated features, such as the ability to group the same answers.
- Deployment – Cloud, SaaS, Web-Based.
- Top Features – Behavior Analytics, Behavior Tracking, Customizable Branding, Customizable Questions, Data Import/Export, For Websites, Heatmaps, Monitoring, Multi-Language, Performance Metrics, Prototype Creation, Screen Activity Recording.
- Free Version Available
- Prize – EUR €99.00.
- Best for – Session Recording, Surveys & Feedback, Unmoderated Testing, Usability Testing, User Research Analysis, and Widgets.
- Support – Email/Help Desk, Chat.
- Overall Rating – 4.8/5 Stars
Mouseflow
Mouseflow is third on the list. Mouseflow is a behavior analytics tool that helps optimize websites to improve conversion rates which is ideal for UX professionals, Product Managers, Digital Marketers, entrepreneurs, and small-scale businesses and enterprises.
With Mouseflow, it is possible to find solutions that other analytics tools cannot provide by allowing you to track your website’s visits, develop six types of heatmaps for every page, automatically create funnels that observe where and when your website visitors decrease, apply forms analytics to boost your lead generation as well as launch feedback-based campaigns to gain insight into the people who visit your site.
- Deployment – Cloud, SaaS, Web-Based.
- Platform – Mac, Windows, Linux, Android, iPhone, iPad.
- Top Features – API, Access Controls/Permissions, Activity Dashboard, Activity Tracking, Alerts/Notifications, Behavior Analytics, Behavior Tracking, Behavioral Analytics, Campaign Analytics, Campaign Management, Click Tracking,, Cohort Analysis, Commenting/Notes.
- Free Trial Available
- Prize – USD $31/ Per Year.
- Best for – Conversion Rate Optimization, Conversion Tracking, Customer Activity Tracking, Customer Journey Mapping, Customer Segmentation, Customizable Questions, and Customizable Reports.
- Support – Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live Rep), Chat.
- Overall Rating – 4.7/5 Stars
LogRocket
LogRocket combines session replay, product analysis, and tracking errors helping software developers make the perfect product experience. Utilizing LogRocket software, teams of developers can resolve issues that users have reported, reduce the noise of their error notifications, and discover the “why” of their graphs and funnels.
Ensure your team is focused on problems with digital experiences that have the greatest effect. With the launch of our machine-learning feature, LogRocket Galileo, you’ll be automatically alerted of critical issues and not digging.
- Deployment – Cloud, SaaS, Web-Based.
- Top Features – API, Access Controls/Permissions, Activity Dashboard, Activity Tracking, Alerts/Escalation, Alerts/Notifications, Application Management, Audit Trail, Backlog Management, Behavior Tracking, Behavioral Analytics, Bug Tracking, Bug/Issue Capture, Campaign Analytics, Campaign Management, Charting.
- Free Trial Available
- Prize – $99/ Per month.
- Best for – Collaboration Tools Conversion Rate Optimization, Conversion Tracking, Customer Activity Tracking, Customer Segmentation, Customizable Fields, Customizable Templates, Dashboard.
- Support – Email/Help Desk, FAQs/Forum, Chat.
- Overall Rating – 4.7/5 Stars
Lucky Orange
Lucky Orange is an all-in-one software for optimizing conversions for companies of any size and type that assists website owners in determining why users need to make the conversion. Visitors can view every action a user takes on the site through interactive heatmaps and recordings of visitors and pinpoint drop-offs within the conversion process using forms analytics, conversion funnels, and polls.
Live dashboard analytics allow site administrators to know the number of people on their website at any moment and when they come to the site. The users can look at historical data, see what words, locales and languages, referrers’ tweets, and other information have been driving traffic and specific behaviors on the site, and sort them by behavior tags.
Visitors can record their visits automatically, allowing users to monitor every scroll, click or action a visitor does to understand precisely how users use the site.
- Deployment – Cloud, SaaS, Web-Based.
- Platform – Windows, Mac, Linux, Android, iPhone, iPad.
- Top Features – AB Testing, API, Access Controls/Permissions, Activity Dashboard, Activity Tracking, Alerts/Notifications, Annotations, Audience Targeting, Auto-Responders, Behavior Analytics, Behavior Tracking, Behavioral Analytics, Campaign Analytics, and Campaign Management.
- Free Trial & Version Available
- Prize – $18/month.
- Best for – Campaign Segmentation, Campaign Tracking, Canned Responses, Categorization/Grouping, Charting Chat/Messaging, Click Tracking, and Collaboration Tools.
- Support – Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat.
- Overall Rating – 4.4/5 Stars
Conclusion
You can see that there are plenty of options to pick from. Therefore, don’t delay and begin improving your website today with your preferred session replay tool. Anyone who has used session replay will affirm that it is one of the most reliable and useful techniques for analyzing user behavior. Prepare yourself! The implementation of the replay sessions could lead to more conversions and decrease the rates of abandonment!
