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SaaS Weekly Roundup #19

SaaS worthy stories you don't want to miss. This week’s roundup includes a guide to SaaS marketing strategy and to select the best ecommerce, tips on your SaaS backup approach and creating a SaaS blogging strategy and more interesting articles!

 

1. The Top Three 2019 SaaS Trends (And How They're Changing IT Management)

Aaron White, CTO and Founder of SaaS management company Blissfully, discusses how the picture of IT management looks a lot different than it did in 2009 and after looking at SaaS usage of hundreds of companies of all sizes, discovered three trends that should matter to IT professionals in 2019. 

 

2. SaaS Marketing: A Guide To Winning New Clients

Sales and marketing serve the lifeblood of SaaS success. Marketing often comes down to strategic conversations and SaaS marketers need to understand how strategic conversations win new sales and encourage retention.

 

3. Examine 4 hybrid cloud options from bursts to SaaS to CI/CD

Hybrid cloud computing is a combination of local private cloud and public cloud services which puts one application between cloud computing and a traditional IT data center. With this architecture, enterprises can get the benefits of public cloud services while they also keep some data and systems private.

 

4. Remember to Consider SaaS in Your Cybersecurity Plan: Michael Chetner

Worldwide spending on public cloud services is expected to reach over $200 billion in 2019, growing 20.3% this year. Michael Chetner, Head of Australia and New Zealand, Zoom Video Communications, talks about how cloud technology is revolutionizing businesses by providing superior levels of services and security to customers. 

 

5. Choosing an ecommerce platform? There is no good, bad, and ugly

Ecommerce ecosystem has witnessed a steady growth over the past 2 decades, with a 24.8% increase in 2018. Choosing the right solution by assessing a platform yet drawing out inferences can be hectic and bewildering — so we have the important factors that you should consider before setting up a new online store.

 

6. As Next ’19 approaches, Google confronts strategic challenges in the cloud

Google has become one of the top-tier cloud vendors, with a key role in driving cloud-native open-source initiatives to ubiquitous adoption and also remains a pacesetter in the core innovations behind cloud-native computing — especially in the Kubernetes container orchestration layer, the Istio mesh fabric, and the Knative serverless abstraction layer.

 

7. The challenge of SaaS backup and how to approach it

SaaS data backup is as important as backing up your on-premises workloads but has its own unique challenges. The reliance on cloud-based SaaS applications as a critical part of your business means their availability is crucial to ensure you can operate.


8. How to Create a Blogging Strategy for a SaaS Startup

One of the best ways to establish an online presence is to include a blog on your website. Since only 11% of SaaS companies were investing in content marketing — this means less competition and more opportunity to rank in search engines. So where do you start?

 

9. 5 hidden costs to consider before you move to SaaS ERP

Used wisely, cloud computing really can rain down savings, productivity, and innovation. But before making the leap to SaaS ERP, make sure to read the analysis by Rimini Street’s Eric Helmer to evaluate the true cost of what you may be signing up to. 

 

10. Why SaaS is the best way to monitor on-premise environments

Just because you have an on-premise technology environment does not mean you need an on-premise monitoring solution! New Relic’s Lee Atchison explains why SaaS should be a no-brainer for application performance monitoring.

 

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