It is a business intelligence platform that provides better web analytics and helps you to access all your data in one place. It delivers seamless integration and enables secure connections with almost 75 third party applications. It has robust-chart wizard that helps you to build reports from scratch. Along with this, you can also build templates and dashboard mashups for your application. Using this software, you can get insights across hundreds of datasets. It has cross-device support that allows you to access your application from anywhere. It helps you to easily analyze your customer behaviour based on which you can filter your customers using dynamic filter.