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94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Zoho Campaigns logo
Email Marketing Software

4.3 1,222 user ratings

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98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

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Overview

Description Zoho Campaigns helps you to send content-rich emails and makes your email marketing campaign more effective. Its pre-designed templates and drag-and-drop editor lets you create and send attractive newsletters within minutes. Its marketing automation tools let you send follow-up emails easily and keep your audience engaged. With Zoho Campaigns, get insightful and detailed reports about your campaign performance that will help you take informed decisions. It also helps you make your email look more personalized and dynamic, so that every subscriber feels the message is only for them. It also conducts A/B Testing between two versions of your campaign to find out which one is more effective. Read more ActiveCampaign is designed by combining the all-around abilities of marketing automation, email marketing and Customer Relationship Management automation. It is suitable for any business size. With the phenomenal drag-and-drop interface, you can send beautiful newsletters, build and design email campaigns to engage their audience, thereby converting more contacts into customers. It also lets you connect and collaborate with the users through their forums as well as other social media platforms. ActiveCampaign pricing plans are affordable and they also offer discounts to the non-profit organizations. Read more
Pricing Options
  • Free Trial Available
  • Starts at $3.0. Offers Free-forever plan.
  • Free Trial Available
  • Starts at $15.0.
SW Score & Breakdown

94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    99%
  • Reviews
    77%
  • Momentum
    73%
  • Popularity
    79%

98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

  • Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more
    100%
  • Reviews
    100%
  • Momentum
    68%
  • Popularity
    90%
SaaSworthy Awards # 11 Fastest Growing # 5 Highly Rated # 1 Most Worthy # 1 Fastest Growing

Technical Details

Organization Types Supported
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
  • Freelancers
  • Large Enterprises
  • Medium Business
  • Small Business
Platforms Supported
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
  • SaaS/Web/Cloud
  • Mobile - Android
  • Mobile - iOS
Modes of Support
  • Business Hours
  • Online
  • Business Hours
  • Online
API Support
  • Available
  • Available

Reviews & Ratings

User Rating
4.3/5 1,222 user ratings
4.4/5 6,037 user ratings
Rating Distribution
  • Excellent

    54.8%
  • Very Good

    31.2%
  • Average

    6.8%
  • Poor

    2.7%
  • Terrible

    4.5%
  • Excellent

    57.6%
  • Very Good

    33.8%
  • Average

    4.1%
  • Poor

    1.5%
  • Terrible

    3%
User Sentiments

    Ease of Use, Extensive Integrations, Comprehensive Reporting, Effective Email Marketing

    Occasional Software Glitches, Slow Loading Times, Email Deliverability Issues, Limited Template Customisation

    Robust Automation Features, Excellent Customer Support, Extensive Integrations, User-Friendly Interface

    Sluggish Website Performance, Email Deliverability Issues, Complicated CRM Functionality, Limited Email Template Customization

Review Summary

Zoho Campaigns, a marketing software, receives mixed reviews across various platforms. While users appreciate its ease of use, comprehensive features, and affordability, concerns are raised regarding its occasional glitches, limited reporting capabilities, and lack of advanced automation features. Additionally, customer support is reported to be inconsistent, with some users experiencing prompt assistance and others facing delays. Some reviewers highlight Zoho Campaigns' suitability for small businesses and startups due to its user-friendly interface and cost-effectiveness, while others suggest exploring alternatives for more robust automation and comprehensive analytics.

Many users find ActiveCampaign easy to use and navigate, with a user-friendly interface and comprehensive features. Its automation capabilities, such as email marketing, landing page creation, and contact management, receive praise for streamlining workflows and improving efficiency. However, some reviewers express concerns about occasional technical glitches, limited customization options, and the need for comprehensive training to fully utilize the platform's potential.

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AI-Generated from the text of User Reviews

Pricing

Pricing Options
  • Free Trial Available
  • Starts at $3.0. Offers Free-forever plan.
  • Free Trial Available
  • Starts at $15.0.
Pricing Plans
Monthly Plans Annual Plans

Free (For Businesses) Free

Standard (For Businesses) $3.00 $4.00 per month

Professional (For Businesses) $4.50 $6.00 per month

Agency $583.00 $583.00 per year

Starter $15.00 $15.00 per month

Plus $49.00 $49.00 per month

Pro $79.00 $79.00 per month

Enterprise $145.00 $145.00 per month

 
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Screenshots & Videos

Screenshots AB Testing screenshot
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All essential actions
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Videos Video Thumbnail
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Video Thumbnail
+ 1 More

Vendor information

Company Details Located in: Pleasanton, California Located in: Chicago, Illinois Founded in: 2003
Contact Details

+1 877 834 4428

https://www.zoho.com/campaigns/

+1 800-357-0402

https://www.activecampaign.com/

Social Media Handles

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