Compare Woopra vs Microanalytics

Summary

Woopra is a customer journey and product analytics software delivering end-to-end journey metrics efficiently. Its services are trusted widely by top companies like Hewlett Packard Enterprise, Redhat, Wordstream, Applovin, and more. The platform offers a variety of powerful features enabling users to analyze and extract useful information to improve business growth. With useful product analysis, businesses can extract all the necessary information to unify data across variable product and marketing needs besides analyzing customer journeys, trends, and retention rates effortlessly. Also, businesses can take real-time actions based on user behavior and personalize their services to better engage with valuable customers. Moreover, businesses can also sync their existing user data from other SaaS services to get access to all the information in one place and leverage immediate insights for improvement. Woopra even runs detailed individual-level analyses that deliver real-time insights into users' buying patterns, transaction history, website interactions, and much more. ..show more

Microanalytics is a comprehensive website analytic tool for companies and works as an alternative to Google Analytics. It is a simple and user-friendly analytics platform compliant with CCPA, PECR and GDPR technologies, which ensures that users’ data is stored in a safe place. Moreover, the integration facilities offered by the software enables accurate collaboration with external platforms like Squarespace, WordPress, Ghost, Weebly, and Wix within minutes, enabling users to get access to data that they need primarily. With Microanalytics, companies can track the behaviour of their visitors and generate a comprehensive view of their likes and dislikes. Inbuilt functionalities like comprehensive overview, behaviour, acquisitions and real-time turn out to be of great help regarding this matter. The solution is in complete compliance with PECR, CCPA and GDPR guidelines enabling proper security. In case supervisors want to get offline access to their company relevant data, they can download the particulars in CSV format. ..show more

Alert Notifications Alerts the user when predefined criteria is met

Campaign Management Allows a user to analyze and track marketing campaigns across multichannel efforts

Conversion Tracking Enables user to track customer conversion rate

Event Tracking Identifies the important events happening in your application

Goal Tracking Allows to track progress to reach business objectives

Heatmaps Heatmaps show where users have clicked on a page

Multiple Site Management Helps to analyze and track more than one websites

Report Generation Gathers data and generates reports as PDF file.

Time on site Tracking Tracks the time that a visitor spends on your website

User Interaction Tracking Identifies and tracks the visitors interaction on your websites

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Woopra