Home/Marketing Automation Software/WebEngage vs DirectLyncUpdated on: March 28, 2024

Compare WebEngage vs DirectLync

90% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
83% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
91% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Omnisend
Omnisend Marketing Automation Software (1097 Ratings)
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90% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
83% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
91% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Omnisend

Omnisend

Marketing Automation Software (1097 Ratings)
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Overview

Summary

WebEngage is a customer data platform and marketing automation suite that makes user engagement and retention simplified and highly effective for consumer tech enterprises and SMBs. The platform helps brands drive more revenue from their existing customers and anonymous users through highly contextual, hyper-personalized engagement campaigns across ten communication channels. Product and marketing practitioners across the globe design intuitive user lifecycle journeys on the WebEngage dashboard to convert existing users through data-backed, timely omnichannel engagement campaigns. The platform offers in-depth product and marketing analytics for brands to track growth metrics and campaign performance effectively. WebEngage powers the user engagement for thousands of brands worldwide, working across several industries like E-Commerce, Edtech, Fintech, Foodtech, Media & Publications, Gaming, BFSI, Healthcare, Online Retail. ..show more

DirectLync is a marketing platform that includes all essential sales and marketing tools in a single package. Digital marketers and teams across companies can use the tool to pre-schedule social media posts and emails. They can also access consistent data sets across multiple channels and automate email campaigns for timely delivery and higher conversions. With DirectLync, users can plan, manage, and enhance all their marketing efforts with messages that increase conversions. Users can create attractive emails, personalize the messages with segmentation, and manage their brand consistency across multiple channels. And by capturing, analyzing, and optimizing customer data, they can uncover new sales and marketing strategies and gain a deeper insight into their buying habits. As a result, more leads can be generated and existing relationships can be nurtured. Users can also generate actionable with the help of engagement statistics across multiple channels and track the activity of prospects across multiple channels. ..show more

Omnisend is an eCommerce marketing automation tool that helps users to improve sales by combining several channels into the marketing strategy. It allows the user to integrate various channels within the same automation workflow. Boost email marketing campaigns with the help of email blasts, newsletters, and easy drag-and-drop builders. Omnisend helps to build an advanced automation workflow that assists users in meeting their individual needs based on visitor activities. It enables users to build smart segmentation from different lists that allow the user to send accurate messages to the right person only. With Omnisend, they can add any data which is more relevant to your customer’s profile and reach your target audiences through loyalty program status or anything else that is tailored for the customers. Segmentation can lead to much better sales. It provides powerful forms to capture each and every visitor and make sure they won’t leave without taking action. It presents them with a forever-visible widget at the bottom of the screen that gives an option to the customers to click on the link while browsing. ..show more

Features

Analytics (ROI Tracking) ROI (Return on Investment) evaluates the profitability of your expenditure on a marketing program and identifies the most effective campaigns to drive revenue.

Campaign Segmentation A feature that helps to acquire more leads by evaluating anonymous website visitors along with their buying needs, preferences, and loyalty.

Channel Management It is the process that assists businesses to develop various marketing strategies and techniques in order to reach out to the potential customer base as much as possible.

Email Drip Campaigns An email drip campaign helps you automatically send a series of emails at regular intervals.

Landing Pages Enables you to create an attractive platform where your subscribers will be directed to upon clicking on a link in the email

Lead Management A systemized and organized way of managing all your leads and their conversation.

Lead Nurturing Timely following up with your leads in order to convert them into a prospective customer.

Lead Scoring Lets you manage your prospective leads by scoring them on the basis of their response.

Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them

Website Visitor Tracking This feature allows you to analyze and understand the behavior of your website visitors.

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Mumbai, India / +91 22 6110 2400

Newtown, PA / 877-884-5415

London, United Kingdom

API

N/A

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

WebEngage
Custom

Features

  • Customer Data Platform
  • Customer Segmentation
  • Product & Revenue Analytics
  • Omnichannel Engagement
  • Campaign Orchestration
  • Web Personalization
  • App Personalization
  • Integrations
View Price Page
DirectLync
$20 /Month

For 1 User and 500 contacts

Features

  • Email Marketing
  • Social Media
  • Contact Manangement
  • Form Builder
  • Automation
  • Reporting & Analytics

Based upon the CRM, Email Automation, Contacts and Users, the pricing plan varies.

View Price Page
Free
Free

Features

  • Reach up to 250 contacts (Unlimited contact list size)
  • 500 emails per month
  • Up to 60 SMS
  • Up to 500 Web Push
  • Professional Looking Email Templates
  • Pre-built Automation & Workflows
  • Popups & Signup Forms
  • Unlimited segmentation
  • Sales & performance reports
  • A/B testing
  • 24/7 email & live chat support
Standard
$16 /Month

Features

  • Reach up to 500 contacts (Based on the contact list size provided above)
  • 6,000 emails per month
  • Up to 60 SMS (One-off $1 in free SMS sends | Monthly SMS plans available)
  • Unlimited Web Push
  • Includes features of Free plan, plus
  • Customer success manager from $400
Pro
$59 /Month

Features

  • Reach up to 500 contacts (Based on the contact list size provided above)
  • Unlimited emails
  • Up to 3,933 SMS per Month (Free monthly SMS worth the price of the plan)
  • Unlimited Web Push
  • Includes features of Standard plan, plus
  • Advanced reporting
  • Customer success manager from $400
  • 24/7 Priority Support
View Price Page

SCREENSHOTS

WebEngage Screenshots
View 3 screenshot(s)
DirectLync Screenshots
View 8 screenshot(s)
Omnisend Screenshots

INTEGRATIONS

  • WordPress
  • Exotel
  • Infobip
  • Kaleyra
  • Segment
  • Twilio Flex
  • MessageBird
  • SparkPost
  • SendGrid
  • Gupshup
  • Mixpanel
  • Branch
  • AppsFlyer
  • Plivo
  • Salesforce
    NA
  • Gorgias
  • Justuno
  • BigCommerce
  • LoyaltyLion
  • Volusion
  • OpenCart
  • PrestaShop
  • Easyship
  • ReCharge
  • Yotpo
  • WooCommerce
  • Shopify Plus
  • AfterShip Returns Center
  • CartHook
  • Shopify
  • Zapier
  • Tidio Chat

ALTERNATIVES

Top alternatives to WebEngage

HubSpot CRM
HubSpot CRM
CleverTap
CleverTap
MoEngage
MoEngage
ActiveCampaign
ActiveCampaign
Klaviyo
Klaviyo

Top alternatives to DirectLync

ActiveCampaign
ActiveCampaign
Klaviyo
Klaviyo
Adobe Marketo Engage
Adobe Marketo Engage
Ontraport
Ontraport
SharpSpring
SharpSpring