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93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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Description | The Trade Desk is a media-buying platform for ad buyers. It offers aggregators, agencies, and advertisers cutting-edge technology to manage social, display, video, and mobile advertising campaigns. Integration with inventory, major data, and publisher partners make sure maximum reach and enhances the decision-making capabilities. Enterprise APIs facilitate custom development on top of the cloud-based self-service platform and give users everything they need to build a personalized omnichannel solution. Also, open APIs make sure that users get more value from their first-party data. The Trade Desk’s varied targeting variables like temperatures, time of day, ad format, and supply source paves the way for impression-level bidding. Besides, bulk editing is possible to make quick changes to a campaign and geo-targeting feature facilitates the delivery of content based on specific locations. The platform’s transparency in reporting and measurement enables users to know how their campaigns are performing and what needs to be changed. 100% of the market-leading QPS can be accessed with the help of The Trade Desk. Read more | Adelphic is an enterprise-grade programmatic software that helps brands, agencies, and other large media buyers to engage with their clients/customers across numerous formats and devices like desktop, mobile, digital out of home, TV, audio, etc. The software provides its users with an intuitive platform where they can plan, measure, and execute their campaigns through a self-service platform. It enables marketers to plan, measure, and achieve their media campaigns without compromising on data transparency and scale. Users can target, forecast, and manage new segments by matching their customer data against several registered users through the software. Adelphic allows its users to use known identity attributes such as purchase history, demographics, and web browsing activity to define audience segments. The software enables its users to maintain the identities of one’s customers with the help of this fully integrated platform, which connects offline activities and various devices with real people allowing the users to seamlessly measure and execute campaigns. It is driven by first-party data that brings the accuracy of people-based targetting into program-based ad buying. Read more |
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SW Score & Breakdown |
93% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more
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SaaSworthy Awards | # 1 Most Worthy # 1 Fastest Growing |
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The Trade Desk garners positive feedback for its user-friendly interface, advanced targeting options, and comprehensive reporting capabilities. Users appreciate the platform's ability to deliver precise targeting and effective campaign optimization. Additionally, its robust reporting suite enables users to gain valuable insights into campaign performance and audience behavior. However, some users have expressed concerns about the complexity of the platform, particularly for beginners, and have encountered occasional technical glitches. Despite these minor drawbacks, The Trade Desk remains a highly regarded platform among users for its powerful features and reliable performance. |
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The Trade Desk Custom Plan Custom |
Adelphic $3,000.00 $3,000.00 per month |
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Company Details | Located in: California, United States | Located in: Irvine, California |
Contact Details |
+1 805 212 5600 https://www.thetradedesk.com/ |
949.861.8888 https://www.adelphic.com/ |
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