Sprout Social vs Falcon.io Comparison

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94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Sprout Social

Social Media Management Software

4.3 3,764 user ratings

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Falcon.io

Social Media Management Software

4.1 530 user ratings

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Zoho Social

Social Media Management Software

4.6 5,693 user ratings

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Later

Social Media Management Software

4.2 688 user ratings

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Overview

Description	Sprout Social is an all-in-one social media management platform that enables businesses to unlock the full potential of social media. The software not just helps in marketing strategy but also in various area of the business. It streamlines and scales social engagement to increase visibility, improve responsiveness and boost efficiency. Sprout Social also simplifies and strengthens social media publishing by scheduling content and posts it at the right time to gain more engagement. A notable feature of Sprout Social includes strategic decision-making, which uses social media analytics that saves time and speeds up the data collection process. It also analyses audience responses and generates strategies accordingly. Sprout Social helps the user to spend less time on manual tasks and more on connecting with their audiences. There are agents available on this platform that offer tailor-made solutions to scale business. The software is appropriate for enterprises, agencies, advocacy, small businesses and customer care agencies. Read more	Falcon is a Saas platform for advertising, publishing, listening, and engaging with your audience across social media. Users can plan, schedule, edit, and post across multiple networks without any hassles. Through the Publish feature, Facebook and Instagram ads can be easily created. Users can map, brief, and collaborate on end-to-end campaigns with the campaign planner. It enables users to edit posts with mobile and native network previews. The platform helps save time and ensures brand quality and consistency with a shared content library. User roles and approval flows ensure that all content goes out perfectly in time. The notes and alerts feature allows users to set email notifications and share notes to boost teamwork. It provides an easy way to manage communities and teams with the Engage feature where all messages and comments come directly to the Engage inbox. Users can shape and design their inbox the way they want with labels, feeds, and filtering. With the Advertise feature, teams can save time and simplify ad management and reporting for all audiences and channels. Read more	Zoho Social is a cloud-based social media management software that is also available in SaaS version and can be run on many devices. The software helps users in monitoring multiple social media channels, doing multi account management and encourage multi-user collaboration too. Zoho Social offers social media performance analytics and data-driven actionable insights to facilitate taking informed decisions. With this software, you can manage and monitor the content and ensure better customer engagement. You can also monitor keywords and schedule multiple posts. You can create content and do automated publishing with the help of this social media management platform. Read more	Later is a marketing platform for Instagram that enables users to plan and schedule their posts. It also offers analytics to let users draw insights from their data and act accordingly. Users can even bulk schedule their Instagram posts, create weekly time slots and schedule their posts using initiative drag and drop functionality with the calendar. An Instagram feed can be previewed before actually posting to see how exactly it will look post uploads and make changes accordingly. There are certain calendar views accessible as well, such as 'monthly' and 'weekly'. Users can even maintain an organized media library and keep all their photos, videos, and user-generated content at a central location, accessible on any device by the user's team. It is possible to add labels to media which can be searched for and filtered. They can also import their media via Dropbox and Google drive and make use of extensive analytics for insights. Read more
Pricing Options	Free Trial Available Starts at $249.00. Offers Custom plan.	Free Trial Not Available	Free Trial Available Starts at $10.00. Offers Free-forever plan.	Free Trial Available Starts at $15.00.
SW Score & Breakdown	94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 91% Momentum 70% Popularity 90%		94% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 91% Momentum 67% Popularity 85%	98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 92% Momentum 68% Popularity 94%
SaaSworthy Awards	# 7 Highly Rated # 14 Most Popular	# 11 Highly Rated # 11 Fastest Growing	# 4 Highly Rated # 12 Most Popular	# 3 Most Worthy # 2 Highly Rated

Features

Total Features	9 Features	9 Features	9 Features	9 Features
Common Features for All	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less	Analytics (Social Media) Helps you analyse performance based on reaction to posts Auto Publishing Publishes scheduled posts as and when they become relevant Brand Tracking Helps to know the position of your brand on the social media network Content Management Helps you to create and customize your contents to make user and SEO friendly Customer Engagement Enables the brand to maintain contact with their potential customers Multi-Account Management Facilitates the usage of multiple social media account for a wider reach Multi-User Collaboration Allows multiple users to work on one project to ensure effective team work Posts Scheduling Schedules your posts beforehand to post contents timely even in your absence Social Media Monitoring Helps to track, monitor, and manage multiple social media channels to find the responses by your followers about a specific brand/company/person online + 6 More - Show Less

Technical Details

Organization Types Supported	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business	Individuals Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available	NA	Available

Reviews & Ratings

User Rating	4.3/5 3,764 user ratings	4.1/5 530 user ratings	4.6/5 5,693 user ratings	4.2/5 688 user ratings
Ratings Distribution	Excellent 50.7% Very Good 35.8% Average 9.8% Poor 2.6% Terrible 1.2%	Excellent 36.1% Very Good 46.5% Average 11.8% Poor 3.5% Terrible 2.1%	Excellent 62.8% Very Good 33.6% Average 3.1% Poor 0.4% Terrible 0.1%	Excellent 60.8% Very Good 20.5% Average 6.5% Poor 3% Terrible 9.2%
Review Summary	Reviews of Sprout Social highlight its user-friendly interface, robust scheduling tools, and comprehensive analytics as key strengths. Users appreciate the platform's intuitive design, which makes it easy to navigate and manage social media accounts. The scheduling features are praised for their flexibility and the ability to plan and publish content in advance. Additionally, the detailed analytics and reporting capabilities provide valuable insights into social media performance. However, some users mention occasional glitches and limitations in customization as areas for improvement. Overall, Sprout Social receives positive feedback for its user-friendly interface, scheduling tools, and analytics, making it a popular choice for businesses seeking a comprehensive social media management solution.	Not Available	Positive: User-friendly interface, comprehensive social media management capabilities, effective collaboration tools, excellent customer support, and mobile app availability. Praised for its ability to streamline social media tasks, schedule and publish content efficiently, and track campaign performance with robust analytics. Negative: Occasional glitches and bugs, limited customization options, and difficulty managing multiple social media accounts simultaneously. Some users reported challenges with content scheduling and experienced occasional outages.	Later is generally praised for its user-friendly interface, comprehensive features, and strong customer support. Many users highlight its intuitive design, ease of scheduling and planning posts, and the ability to manage multiple social media accounts from one platform. Additionally, Later's visual content creation tools, analytics and reporting capabilities, and the ability to collaborate with team members are often mentioned as key strengths. While some users have reported occasional bugs or glitches, the overall sentiment towards Later is positive, with many users expressing satisfaction with the platform's functionality and the value it provides.
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Pricing

Pricing Options	Free Trial Available Starts at $249.00. Offers Custom plan.	Free Trial Not Available	Free Trial Available Starts at $10.00. Offers Free-forever plan.	Free Trial Available Starts at $15.00.
Pricing Plans Monthly Plans Annual Plans	Standard $249.00 $249.00 per month Professional $399.00 $399.00 per month Advanced $499.00 $499.00 per month Enterprise Custom		Free Edition Free Standard (For Business) $10.00 $15.00 per month Professional (For Business) $30.00 $40.00 per month Premium (For Business) $40.00 $65.00 per month Agency $230.00 $320.00 per month Agency Plus $330.00 $460.00 per month	Starter $15.00 $18.00 per month Growth $33.33 $40.00 per month Advanced $66.67 $80.00 per month Scale 15 $200.00 $200.00 per month Scale 30 $400.00 $400.00 per month
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Alternatives

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