Home/PR Software/Prezly vs Muck RackUpdated on: March 28, 2024

Compare Prezly vs Muck Rack

96% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Prezly
Prezly PR Software (196 Ratings)
97% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Muck Rack
Muck Rack PR Software (152 Ratings)
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96% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Prezly

Prezly

PR Software (196 Ratings)
97% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
Muck Rack

Muck Rack

PR Software (152 Ratings)
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Overview

Summary

Prezly is a cloud-based public relation software that helps brand owners make better connections with the influencers. The software is available in SaaS version as well and comes enhanced with several important PR features. You can create attractive influencer profiles and save their contact details. With the help of this software, you can also check if your contacts read your mails and at what time they replied. It has robust filtering options to help you extract the right contact among the pool of your social media influencers, media, bloggers, staff etc. Prezly enables you to custom make multimedia emails and customize bulk distribution. You can create SEO optimized virtual newsroom. ..show more

MuckRack is a public relation software that is available in both the cloud-based and SaaS form. Using this software is easy as it comes with an easy-to-understand user interface. It features a sophisticated media database that helps you to spot the right journalist to pitch. Automatically updated media list helps saving more time than outdated media contact list. You will be notified with alerts in your inbox every time any trending news is published anywhere that might impact your brand. Users get reliable reports on their PR campaigns and can easily export PDF reports. Muck Rack comes integrated with social media channels like Twitter. ..show more

Features

Auto-update Media Lists Automatically updates your media list that contains relevant key media contacts who can popularize your brand

Campaign Management Allows a user to analyze and track marketing campaigns across multichannel efforts

Clippings Management Helps in saving and managing the clippings of the news item that bears your brand/business mentions

Communications Calendar Helps in clarifying what to do when, co-ordinate & schedule communication tasks and planning ahead of media pitch

Contact Management Organizing customer data in a centralized location and handling contact details, demographics, transactions, etc.

Digital Asset Management Helps in the management of all digital content (files, images) and the online account itself

Direct Mail Management Helps to send postcards, brochures, catalogs, newsletter to targeted audiences

Email Distribution This feature lets you send a custom email invitation for the survey to the respondents

Press Monitoring Facilitates monitoring print media coverage and measuring its output

Press Release Builder Helps in creating professional-grade press release within minutes without any need to have experience

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

Flemish-Brabant, Belgium / +32 2 808 26 19

New York, NY / (212) 500-1883

API

N/A

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Starter Plan
$60 /User/Month

STARTER PLAN
You’re just starting out on your comms journey and need a tool to handle the essentials.

PRICING:

  • $50 per user per month
  • $60 per user per month

INCLUDED:

  • 1 newsroom
  • Manage up to 2000 contacts
  • Unlimited stories
  • Unlimited pitches & campaigns
  • GDPR compliancy tools
  • Prezly branding
  • Live chat support

NEWSROOM

  • Newsrooms included - 1
  • Unlimited stories
  • Embed videos, social posts & attachments
  • Schedule your stories
  • Shorturl & social sharing options
  • Search-engine optimised posts (SEO)
  • Embargo scheduling
  • Responsive newsroom layout
  • Use your existing domain
  • Customizable "look & feel"
  • API, JSON & RSS feeds
  • Google Analytics integration

CRM

  • Manage contacts - Up to 2000
  • Import & export contacts via Excel or CSV
  • Tagging, searching & filtering
  • Create contact lists & segments
  • GDPR compliancy tools
  • Team notes
  • Smart contact deduplication & merging
  • Contact pitching

DISTRIBUTION

  • Unlimited email campaigns
  • Campaigns & individual pitches
  • Responsive emails
  • Email scheduling
  • Easy email personalization
  • Follow-up emails based on behavior
  • Visual email campaigns
  • See opens & clicks
  • Custom sender addressed - 0

SERVICE & SET-UP

  • Live chat & email
  • Extensive documentation

COMPLIANCE & SECURITY

  • Service agreement and terms of service - Standard
  • Data processing agreement (GDPR compliant) - Standard
  • Sign in with google
Core Plan
$110 /User/Month

CORE PLAN
This isn’t your first rodeo; you know what you’re doing and need a professional tool to organize your workflow.

PRICING:

  • $90 per user per month
  • $110 per user per month

Everything in the Starter Plan
Plus:

  • 1 newsroom included*
  • Unlimited contacts
  • Custom Newsroom domain
  • Custom Sender addresses
  • Localization
  • Media gallery
  • Newsroom subscription form

NEWSROOM

  • Newsrooms included - 1*
  • *Extra newsroom (price per month) - $50
  • Unlimited stories
  • Embed videos, social posts & attachments
  • Schedule your stories
  • Shorturl & social sharing options
  • Search-engine optimised posts (SEO)
  • Embargo scheduling
  • Subscription form on newsroom
  • Responsive newsroom layout
  • Localisation (34+ languages supported)
  • Media gallery
  • Use your existing domain
  • Customisable "look & feel"
  • API, JSON & RSS feeds
  • Google Analytics integration

CRM

  • Manage contacts - Unlimited
  • Import & export contacts via Excel or CSV
  • Tagging, searching & filtering
  • Create contact lists & segments
  • GDPR compliancy tools
  • Team notes
  • Smart contact deduplication & merging
  • Contact pitching

DISTRIBUTION

  • Unlimited email campaigns
  • Campaigns & individual pitches
  • Responsive emails
  • Email scheduling
  • Easy email personalization
  • Follow-up emails based on behavior
  • Visual email campaigns
  • See opens & clicks
  • Email are sent form your own email
  • Custom sender addressed - 2 per user

SERVICE & SET-UP

  • Live chat & email
  • Extensive documentation
  • Import of existing stories

COMPLIANCE & SECURITY

  • Service agreement and terms of service - Standard
  • Data processing agreement (GDPR compliant) - Standard
  • Sign in with google


Premium Plan
$170 /User/Month

CORE PLAN
You handle comms for a big in-house operation or agency and need software to support your growth.

PRICING:

  • $140 per user per month
  • $170 per user per month

Everything in the Core Plan
Plus:

  • 5 newsrooms included*
  • Whitelabel newsrooms
  • Coverage logging & integration
  • User permissions
  • Hub rooms

NEWSROOM

  • Newsrooms included - 5*
  • *Extra newsroom (price per month) - $50
  • Unlimited stories
  • Embed videos, social posts & attachments
  • Schedule your stories
  • Shorturl & social sharing options
  • Search-engine optimised posts (SEO)
  • Embargo scheduling
  • Subscription form on newsroom
  • Responsive newsroom layout
  • Localisation (34+ languages supported)
  • Media gallery
  • Use your existing domain
  • Customisable "look & feel"
  • API, JSON & RSS feeds
  • Google Analytics integration
  • CSS/Javascript in newsrooms
  • Story categories
  • Custom Privacy Settings
  • Fully whitelabelled
  • Hub rooms

CRM

  • Manage contacts - Unlimited
  • Import & export contacts via Excel or CSV
  • Tagging, searching & filtering
  • Create contact lists & segments
  • GDPR compliancy tools
  • Team notes
  • Smart contact deduplication & merging
  • Contact pitching
  • Automatic contact enrichment - in testing
  • At-a-glance contact engagement rating
  • Mailbox integration - in testing


DISTRIBUTION

  • Unlimited email campaigns
  • Campaigns & individual pitches
  • Responsive emails
  • Email scheduling
  • Easy email personalisation
  • Follow-up emails based on behaviour
  • Visual email campaigns
  • See opens & clicks
  • Email are sent form your own email
  • Custom sender addressed - 2 per user
  • Email reply tracking

COVERAGE

  • Log & store coverage
  • Link coverage to contacts
  • Automatically pull in coverage from coverage provider

SERVICE & SET-UP

  • Live chat & email
  • Extensive documentation
  • Import of existing stories

COMPLIANCE & SECURITY

  • Service agreement and terms of service - Standard
  • Data processing agreement (GDPR compliant) - Standard
  • Sign in with google
  • Single sign-on
  • User permissions
Enterprise Plan
Custom

ENTERPRISE PLAN
You handle comms for a big in-house operation or agency and need software to support your growth.

PRICING:

  • Custom

Everything in the Core Plan
Plus:

  • 5 newsrooms included*
  • Whitelabel newsrooms
  • Coverage logging & integration
  • User permissions
  • Hub rooms

NEWSROOM

  • Newsrooms included - Custom
  • *Extra newsroom (price per month) - Custom
  • Embed videos, social posts & attachments
  • Schedule your stories
  • Shorturl & social sharing options
  • Search-engine optimised posts (SEO)
  • Embargo scheduling
  • Subscription form on newsroom
  • Responsive newsroom layout
  • Localisation (34+ languages supported)
  • Media gallery
  • Use your existing domain
  • Customisable "look & feel"
  • API, JSON & RSS feeds
  • Google Analytics integration
  • CSS/Javascript in newsrooms
  • Story categories
  • Custom Privacy Settings
  • Fully whitelabelled
  • Hub rooms

CRM

  • Manage contacts - Unlimited
  • Import & export contacts via Excel or CSV
  • Tagging, searching & filtering
  • Create contact lists & segments
  • GDPR compliancy tools
  • Team notes
  • Smart contact deduplication & merging
  • Contact pitching
  • Automatic contact enrichment - in testing
  • At-a-glance contact engagement rating
  • Mailbox integration - in testing


DISTRIBUTION

  • Unlimited email campaigns
  • Campaigns & individual pitches
  • Responsive emails
  • Email scheduling
  • Easy email personalisation
  • Follow-up emails based on behaviour
  • Visual email campaigns
  • See opens & clicks
  • Email are sent form your own email
  • Custom sender addressed - 2 per user
  • Email reply tracking

COVERAGE

  • Log & store coverage
  • Link coverage to contacts
  • Automatically pull in coverage from coverage provider

SERVICE & SET-UP

  • Live chat & email
  • Extensive documentation
  • Dedicated onboarding
  • Personalised Training for new teams
  • Import of existing stories
  • Custom rollout & onboarding project
  • Dedicated customer success rep
  • Custom newsroom layout


COMPLIANCE & SECURITY

  • Service agreement and terms of service - Custom
  • Data processing agreement (GDPR compliant) - Custom
  • Sign in with google
  • Single sign-on
  • User permissions
  • 99% uptime SLA


View Price Page
Muck Rack
Custom

Features

  • Team onto one platform
  • Access the industry’s most accurate database
  • Target and personalize pitches
  • Automatically track and report on coverage
  • Collaborate from anywhere in the world
  • Expand your knowledge with best in class support
View Price Page

SCREENSHOTS

Prezly Screenshots
View 2 screenshot(s)
Muck Rack Screenshots
View 3 screenshot(s)

INTEGRATIONS

  • Microsoft Excel
  • Google Analytics
  • IFTTT
  • Segment
  • Zapier
  • Airtable
    NA

ALTERNATIVES

Top alternatives to Prezly

Prowly
Prowly
Meltwater
Meltwater
Agility PR Solutions
Agility PR Solutions
Muck Rack
Muck Rack
PR Underground
PR Underground

Top alternatives to Muck Rack

Prowly
Prowly
Meltwater
Meltwater
Agility PR Solutions
Agility PR Solutions
PR Underground
PR Underground
Prezly
Prezly