Pocketmath vs AdCritter Comparison

87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Pocketmath

Demand-Side Platforms (DSP)

4.3 3 user ratings

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82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

AdCritter

Demand-Side Platforms (DSP)

3 1 user ratings

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Overview

Description

Pocketmath is the world’s largest mobile audience network that brings programmatic solutions for advertisers, agencies, and publishers. In the case of advertisers and marketers, this app exclusively allows users to reach out to a highly engaging audience and enter the fast-growing mobile app user marketplace. The software also offers unprecedented data to the marketers and advertisers and provides assistance with audience targeting. Moreover, agencies and consultants get to access quality data, drive high performance and get instant feedback on the same. Finally, with publishers and app owners, one can monetize highly engaging users, get real-time control on media inventory, etc. Pocketmath offers its users all the tools they need to find the right set of consumers and delivers content and promotions they desire. Through a user-friendly mobile app, this software becomes an efficient audience marketplace for all the publishers and mobile marketers of the world. With the tools provided by this application, one can find the right consumer and deliver content and promotions seamlessly. Read more

AdCritter is a platform designed for ordinary marketers as it makes managing and buying programmatic campaigns easy and quick. The software provides its users with a simple self-serving platform with a low CPM and geo-targeting that makes it perfect for small agencies and companies. Users can choose cities and zip codes where they want their ads to run. They can also target any distance of a target in a single building or any range on a given address. AdCritter offers its users with targeting based on audience data, locations, and desired websites all in one place. The software helps to use geo-targeting to deliver advertisements to the most relevant prospects. One can match their existing parameters of a campaign such as custom audiences and keywords, and hence expand the campaigns outside the duopoly of Google and Facebook. Users can opt for a single retargeting campaign for all the visitors to the website of a client, or one can also build unique campaigns and retarget individual groups separately. Read more

Pricing Options

Free Trial Available
Pocketmath Offers Custom plan.

Free Trial Available
Starts at $475.0. Offers Custom plan.

SW Score & Breakdown

87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

97%
Reviews

71%
Momentum

60%
Popularity

78%

82% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more

80%
Reviews

77%
Momentum

64%
Popularity

79%

Features

Total Features	14 Features	7 Features
Common Features for All	Audience Targeting Allows you to serve different versions of a page to a different set of audience Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc Budget Management Analyzing financial information to ensure all operations are within budget Contextual Targeting Targeting based on content on the site Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. Demographic Targeting Targeting based on age, gender, marital status, income, education Geo Targeting Targeting based on location, city, timezone, and country Mobile Advertising Allows for ads to be placed and tracked in mobile apps Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions Reporting Sends instant status reports about the task with customer feedback Retargeting Ability to retarget previous impressions to your site across the web + 8 More - Show Less	Audience Targeting Allows you to serve different versions of a page to a different set of audience Brand Safety and Fraud Protection Ensures your ads are placed on respectable websites and prevents campaigns from any bots, proxies, suspicious IPs, spiders, etc Budget Management Analyzing financial information to ensure all operations are within budget Contextual Targeting Targeting based on content on the site Creative Management Supports a wide range of creative formats such as rich media, expandables, video, etc. Demographic Targeting Targeting based on age, gender, marital status, income, education Geo Targeting Targeting based on location, city, timezone, and country Mobile Advertising Allows for ads to be placed and tracked in mobile apps Real-time Bidding Facilitates buying & selling of ad impressions in real-time auctions Reporting Sends instant status reports about the task with customer feedback Retargeting Ability to retarget previous impressions to your site across the web + 4 More - Show Less
Unique Features	AI Optimization Uses AI and machine learning to maximize a campaign's performance Frequency Capping Ability to set a limit to the number of times an advertisement is shown to a person, placement, site, publisher, user, domain or IP address Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding	AI Optimization Uses AI and machine learning to maximize a campaign's performance Frequency Capping Ability to set a limit to the number of times an advertisement is shown to a person, placement, site, publisher, user, domain or IP address Private Marketplace Provides PMP deals which let you bid on impressions that might not yet be available in open bidding

Technical Details

Organization Types Supported	Large Enterprises Medium Business Small Business	Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	Business Hours Online	Business Hours Online
API Support	Available	NA

Reviews & Ratings

User Rating	4.3/5 3 user ratings	3/5 1 user ratings
Ratings Distribution	Excellent 33.3% Very Good 66.7% Average 0% Poor 0% Terrible 0%	Excellent 50% Very Good 0% Average 0% Poor 0% Terrible 50%
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AI-Generated from the text of User Reviews

Pricing

Pricing Options	Free Trial Available Pocketmath Offers Custom plan.	Free Trial Available Starts at $475.0. Offers Custom plan.
Pricing Plans Monthly Plans Annual Plans	Pocketmath Custom	Basic $475.00 $475.00 per month Growth $2,499.00 $2,499.00 per month Pro $5,499.00 $5,499.00 per month Enterprise Custom
	View Detailed Pricing	View Detailed Pricing

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