Home/AB Testing Software/Optimizely vs SplitMetricsUpdated on: January 27, 2023

Compare Optimizely vs SplitMetrics

98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
89% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
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98% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
89% The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read More Remove
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Overview

Summary

Optimizely is the world's leading experimentation platform which enables businesses to deliver continuous experimentation and personalization across various websites, mobile apps and connected devices. The Optimizely software technology provides A/B testing tools, in which two versions of a web page can be compared for performance and multivariate testing. Optimizely's experimentation platform is called Optimizely X, which provides tools for web experimentation, personalization and recommendations. The personalization capability, which may be used for making data-driven decisions can also be used for serving online advertising ..show more

SplitMetrics is an intuitive app A/B testing tool for mobile game publishers and application developers, helping them execute A/B tests besides optimizing app store pages to reach maximum conversion levels. The platform offers adequate support by improving organic traffic and minimizing acquisition costs at the same time. Developers get to test individual elements of their applications alongside leveraging additional options for searching categories, ads, and customized app store pages. This way they can easily extract a detailed understanding of users interacting with different elements of their app page and find out areas that need to be improved. Moreover, by arranging a comprehensive app page audit with the ASO Services from SplitMetrics, they get to identify growth opportunities in their applications’ pages. The software offers adequate help regarding the detection of page bottlenecks and the resolution of the same. ..show more

Features

Audience Targeting Allows you to serve different versions of a page to a different set of audience

Funnel Analysis Helps in analyzing and understanding the user's journey stepwise to reach informed decisions, for ensuring better web outcomes.

Heatmaps Heatmaps show where users have clicked on a page

Landing Pages (Web Forms) A webform or a popup which can be used to capture the lead or ask user his preferences

Multivariate Testing Allows testing different variations of multiple webpage elements to find the best one among them

Split Testing Splits web traffic among the different variations of a webpage being tested

Statistical Relevance Analysis Helps in knowing if the result achieved by testing the data is statistically significant or not

Surveys Optimize survey response rate with A/B testing

Test Scheduling Allows the user to test the application at the scheduled time

Visual Editor Enables users to quickly edit and make changes to the original content, webpages, widgets, and other components and create modified versions of the same in real-time.

TECHNICAL DETAILS

Access Monitoring

24/7 (Live rep)

Business Hours

Online

Contact Number/Address

San Francisco, CA / (800) 252-9480

Menlo Park, CA

API

Deployment

SaaS/Web/Cloud

Mobile - Android

Mobile - iOS

Mobile - Windows

Mobile - BlackBerry

Installed - Windows

Installed - Mac

Customers

Individuals

Freelancers

Large Enterprises

Medium Business

Small Business

Pricing

Pricing Model

Free Trial

Freemium

One-time license

Open-source

Subscription

Quotation Based

Plans

Content Cloud
Custom

Included:

  • Content management
  • Authoring & layout
  • Headless API
  • Approval workflows

Commerce Cloud
Custom

Included:

  • Multisite & multi-lingual
  • Visitor targeting
  • Project collaboration
  • Inventory & order management
Intelligence Cloud
Custom

Included:

  • A/B testing & experimentation
  • Advanced visitor personalization
  • Collaborate with program management
  • Deploy on web, in apps and server-side
View Price Page
SplitMetrics
Custom

Features

  • Run A/B tests
  • Analyze user behavior
  • Test against competitors
  • Test your app at prelaunch
  • Sample size advisor
  • Get full control over experiment
  • Personalize app pages
  • Boost conversions
  • Collaborate with your team
  • Integration with marketing tools
  • Test localization
View Price Page

SCREENSHOTS

Optimizely Screenshots
View 11 screenshot(s)
SplitMetrics Screenshots
View 2 screenshot(s)

INTEGRATIONS

    NA
  • AppsFlyer
  • Google Analytics
  • Adjust
  • Singular
  • Typeform
  • SurveyMonkey

ALTERNATIVES

Top alternatives to Optimizely

AB Tasty
AB Tasty
WordPress
WordPress
Amplitude
Amplitude
Sitecore Experience Platform
Sitecore Experience Platform
Adobe Target
Adobe Target

Top alternatives to SplitMetrics

StoreMaven
StoreMaven
Optimizely
Optimizely
AB Tasty
AB Tasty
Kameleoon
Kameleoon
Convert Experiences
Convert Experiences