Nightwatch vs Advanced Web Ranking Comparison

85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Nightwatch

SEO Software

4.9 31 user ratings

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87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more

Advanced Web Ranking

SEO Software

4.6 26 user ratings

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Semrush

SEO Software

4.6 3,673 user ratings

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Overview

Description	Nightwatch is an advanced SEO performance tracker and analytics tool for marketers and SEO experts. Its dashboard is pretty comprehensive with all kinds of relevant data and is very visually appealing, even though it has a ton of information on it. The search visibility metrics are highlighted and show the search performance of your site in numerical terms. There’s a trends overview section that show the most important changes made to your site. Alternatively, notifications are enabled for such changes so that you can be in control of it. To make it easier for marketers, the tool offers automatic keyword suggestions that can be helpful for growth. It also shows the performance of the listed keywords so you can keep a track of them. Nightwatch offers great segmentation tools that help in understanding and predicting your growth by using relevant keywords. To see the past performance, users can simply check the historical data of each keyword and get a fair idea of how it has performed over the past few years. Read more	Advanced Web Ranking is a web ranking tracker platform that allows you to keep track of your website's ranks in thousands of search engines. It enables you to improve, evaluate, or monitor the performance of your website in SERPs across a variety of devices. With AWR, your rankings can be collected on demand or at predetermined intervals, such as monthly, weekly, or daily. You can report on the trends, data segments, and KPIs that best represent your customers' and rivals' SERP performance. You can configure your SEO reports from the ground up with the charts, graphs, and data you want, or work with pre-made report templates. You can transform data into insights by adding notes and comments to each report. You can get a comprehensive list of the websites you're up against across all keyword sets. You can measure and track your market share, as well as compare it to that of your rivals. Additionally, you can examine the URLs and keywords that your rivals use the most in their search strategy to stay ahead. Read more	With Semrush, you get to understand your competitor’s strategies with various insight details related to their rankings. It conducts organic and advertising research with the use of its advanced tools and features. Get to know your competitor’s best-used keywords, their Ad strategies, budget and a lot more. With its backlinks feature, you can now conduct a deep link analysis, understand referring domains’ authority and spot your links’ geolocation. Its advanced keyword research tools help you to find the right keywords for SEO and PPC campaigns and also to gather related keywords and long-tail keywords. Read more
Pricing Options	Free Trial Available Starts at $24.00.	Free Trial Available Starts at $44.00.	Free Trial Not Available Starts at $108.33.
SW Score & Breakdown	85% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 93% Reviews 70% Momentum 64% Popularity 78%	87% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 99% Reviews 70% Momentum 60% Popularity 79%	98% SW Score The SW Score ranks the products within a particular category on a variety of parameters, to provide a definite ranking system. Read more Features The Feature Score % is calculated using the weighted average method, where core features hold more weight in the final calculation. Read more 100% Reviews 98% Momentum 77% Popularity 97%
SaaSworthy Awards	Not Available	# 20 Fastest Growing	# 1 Most Worthy # 2 Fastest Growing

Features

Total Features	9 Features	11 Features	12 Features
Common Features for All	A/B Testing Compares two versions of your website to see which one performs better Auditing Evaluating the search engine friendliness of your website with the use of a number of tools Competitor Analysis Identifying your competitor's strategies and strengths in order to help you make informed decisions Content Management Helps you to create and customize your contents to make user and SEO friendly Dashboard A digital insight of reports and other workings on a single screen Google Analytics Integration Helps you to track and understand your website's traffic Keyword Tracking Tracks the most-often searched keywords according to your website Link Management A simple and accessible system to manage links for creative purposes Mobile Search Tracking Tracks your website's mobile rankings for the same keywords that you are tracking on desktop Rank Tracking A tool designed to track rankings of your website for multiple keywords Revenue Management Professional management of your revenue to ensure growth of your business User Management Managing access of multiple users so that work can be integrated and collaborated + 6 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Auditing Evaluating the search engine friendliness of your website with the use of a number of tools Competitor Analysis Identifying your competitor's strategies and strengths in order to help you make informed decisions Content Management Helps you to create and customize your contents to make user and SEO friendly Dashboard A digital insight of reports and other workings on a single screen Google Analytics Integration Helps you to track and understand your website's traffic Keyword Tracking Tracks the most-often searched keywords according to your website Link Management A simple and accessible system to manage links for creative purposes Mobile Search Tracking Tracks your website's mobile rankings for the same keywords that you are tracking on desktop Rank Tracking A tool designed to track rankings of your website for multiple keywords Revenue Management Professional management of your revenue to ensure growth of your business User Management Managing access of multiple users so that work can be integrated and collaborated + 8 More - Show Less	A/B Testing Compares two versions of your website to see which one performs better Auditing Evaluating the search engine friendliness of your website with the use of a number of tools Competitor Analysis Identifying your competitor's strategies and strengths in order to help you make informed decisions Content Management Helps you to create and customize your contents to make user and SEO friendly Dashboard A digital insight of reports and other workings on a single screen Google Analytics Integration Helps you to track and understand your website's traffic Keyword Tracking Tracks the most-often searched keywords according to your website Link Management A simple and accessible system to manage links for creative purposes Mobile Search Tracking Tracks your website's mobile rankings for the same keywords that you are tracking on desktop Rank Tracking A tool designed to track rankings of your website for multiple keywords Revenue Management Professional management of your revenue to ensure growth of your business User Management Managing access of multiple users so that work can be integrated and collaborated + 9 More - Show Less

Technical Details

Organization Types Supported	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business	Freelancers Large Enterprises Medium Business Small Business
Platforms Supported	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS	SaaS/Web/Cloud Mobile - Android Mobile - iOS
Modes of Support	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online	24/7 (Live rep) Business Hours Online
API Support	Available	Available	Available

Reviews & Ratings

User Rating	4.9/5 31 user ratings	4.6/5 26 user ratings	4.6/5 3,673 user ratings
Ratings Distribution	Excellent 89.5% Very Good 9.2% Average 1.3% Poor 0% Terrible 0%	Excellent 69.8% Very Good 18.9% Average 9.4% Poor 1.9% Terrible 0%	Excellent 65.9% Very Good 26.6% Average 5.5% Poor 0.4% Terrible 1.5%
Review Summary	Nightwatch receives mixed feedback from users, with many positive reviews praising its ease of use, robust features, and excellent customer support. However, some users express concerns regarding its performance issues, false positives, and occasional bugs. The overall sentiment leans towards satisfaction, with users appreciating the benefits of better visibility, enhanced security, and simplified incident management. However, users emphasize the need for stability improvements and enhanced false positive reduction to fully optimize the user experience.	Not Available	SEMrush, a popular marketing software, garners mixed reviews across platforms. Many users praise its SEO features, keyword research capabilities, and competitive analysis tools, highlighting its user-friendly interface and comprehensive data. However, some reviewers express concerns regarding its pricing, occasional technical issues, and limited capabilities in certain areas, suggesting that it may not be suitable for all users or businesses.
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Pricing

Pricing Options	Free Trial Available Starts at $24.00.	Free Trial Available Starts at $44.00.	Free Trial Not Available Starts at $108.33.
Pricing Plans Monthly Plans Annual Plans	Starter $24.00 $39.00 per month Optimize $59.00 $99.00 per month Agency $221.00 $369.00 per month	Starter $44.00 $49.00 per month Pro $89.00 $99.00 per month Agency $179.00 $199.00 per month Enterprise $449.00 $499.00 per month	Pro $108.33 $129.95 per month Guru $208.33 $249.95 per month Business $416.66 $499.95 per month
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Alternatives

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	View All Nightwatch Alternatives	View All Advanced Web Ranking Alternatives